The new car-making forces are using data to show that in front of them is the sea of stars. During the New Year's Day, the new car-making forces have successively posted their annual sales data, which is bright enough to make them the most beautiful boy in the industry, and also let the Chinese people have higher expectations for the future of new energy vehicles.
Overall, the annual sales volume of the top three players Weilai, Xiaopeng and The Ideal exceeded 90,000 vehicles, stabilizing the head position. The development momentum of Nezha, Weima and zero-run cars should not be underestimated, and first-line and second-tier enterprises have jointly supported the development of new car-making forces.
Xiaopeng Automobile: Occupy the top spot with an absolute advantage
On January 1, Xiaopeng Motors released data showing that 16,000 new cars were delivered in December 2021, an increase of 181% year-on-year. Total deliveries reached 98,155 units in 2021, up 260% year-on-year and 3.6 times higher than in 2020
In terms of models, the P7 delivered 7,459 units in December, with a cumulative delivery of 60,569 units for the year, accounting for 62% of the total delivery volume for the whole year. The P5 continued to climb the hill after starting large-scale deliveries in October 2021, delivering 5,030 units in December. The cumulative annual delivery volume of G3 series products was 29,721 units, an increase of 148% year-on-year. It can be seen that P7 and P5 have become the main force of sales of the brand.
Since its establishment, the cumulative delivery volume of Xiaopeng Automobile in history has exceeded 130,000 units. According to public information, as the scale of users continues to grow, Xiaopeng Automobile has accelerated the layout of sales and charging service networks, and as of the end of November 2021, Xiaopeng Motors has rolled out 661 brand supercharging stations nationwide, covering 228 cities, and operates 311 sales stores nationwide, covering 121 cities.
In 2021, Xiaopeng Automobile has made amazing progress, and public opinion generally believes that The annual sales volume of Xiaopeng Automobile can occupy the top of the list, which has a lot to do with its continuous launch of new products and brand recognition.
In 2021, the speed of Xiaopeng Automobile's "one new car per quarter" shocked the industry. In April, Xiaopeng Automobile's third product, P5, was unveiled; in July, the G3 mid-term remodeled G3i was officially announced; in November, the fourth product, the G9, was unveiled for the world's first time. The complete model will further promote the sales growth of Xiaopeng. In 2022, Xiaopeng Automobile is expected to exceed 100,000 units in annual sales, and gain more performance opportunities and discourse rights in the new energy market.
NIO: Delivery delay ranked second
In December 2021, NIO delivered 10,489 new cars, with a total of 91,429 vehicles delivered throughout the year, an increase of 109.1% year-on-year, doubling for two consecutive years. As of December 31, 2021, the cumulative delivery of ES8, ES6 and EC6 has reached 167,070 units. Among them, the ES6 is the main model, with an average monthly sales of more than 5,000 vehicles; the average monthly sales of ES8 and EC6 are about 2,000 and 3,000 vehicles, respectively. ET7 will start delivery at the end of March this year, and ET5 will not be delivered until September this year.
Weilai, which has been taking the high-end route, has always been the representative of the new domestic car-making forces, this momentum has changed in July 2021, in this month, Weilai's delivery volume was surpassed by Xiaopeng and Ideal for the first time, and then for many consecutive months, it was not possible to win the monthly sales champion, in november's new energy manufacturer sales rankings, Weilai fell to 11th place, it seems that Weilai 'falling behind" has become the norm.
However, relying on the family foundation of these years, Weilai Automobile still held the position of runner-up
Officials revealed that WEILAI will deliver 3 new models in 2022, and these new cars are bound to become a new sales growth point for NIO and promote brand sales growth. In 2021, NIO built 778 substations around the world, and built a total of 4582 new destination charging piles and supercharging piles, and the increasingly perfect charging network can further enhance the attractiveness of the brand, thereby driving sales growth.
Weilai Automobile is the highest positioning among the three new power companies, the topic and popularity are also very high, looking back at the same type of brand covering the low-end and high-end market, Weilai, which adheres to the high-end route, also launched a more affordable ET5 in order to harvest a larger mid-end market. In the face of the voice of Weilai "falling behind" in the market, how Weilai will fight back, in the face of white-hot competition, in 2022, whether Weilai can return to the C position is still unknown.
Ideal car: The cycling king has achieved ideal results
Ideal Cars delivered a total of 90,491 vehicles in 2021, up 177.4% year-on-year. 14,087 vehicles were delivered in December 2021, an increase of 130% year-on-year.
This result is not eye-catching at first glance, but unlike the previous two, the range increase and a model are the labels of the ideal car. From the perspective of sales of a single model, Ideal Automobile is the most successful new energy vehicle company.
Monthly sales of more than 10,000 is the goal of the single model management team of the car brand, it is identified as whether a car can become a "blockbuster car" standard, in November 2021, the monthly sales of the ideal ONE has reached 13485 vehicles, has become the absolute king of bicycles.
In order to avoid a single variety, in 2022 Ideal Car will launch a new model code-named X01, which will be larger than the Ideal ONE. In terms of power, the new car will be built based on the second-generation extender platform, and the 1.5T four-cylinder Miller cycle range extender is expected to appear on the new car, and the fuel tank volume will reach 65L. In terms of cruising range, it is reported that the new car may have a comprehensive endurance performance of about 800 kilometers.
Compared with the other two new forces, the ideal product line of only the ideal ONE model is a bit thin. The blockbuster model has allowed the ideal to gain a brilliant performance, and the company has not been complacent and continues to launch new models. I hope that the new model will become the ideal new sales growth point and achieve a better result in the Triwizard Tournament.
Nezha Automobile: The dark horse of the industry is developing rapidly
Compared with the top three players, Nezha Cars delivered 10,127 vehicles in December, which is the same as the number in November. In 2021, a total of 69,674 vehicles were delivered, with a growth rate of 362%.
In terms of specific models, Nezha Automobile's Nezha V series delivered 5280 units in December 2021, while the compact SUV Nezha U Pro delivered 4847 units in December. Officials revealed that the cumulative total delivery volume of Nezha automobiles has reached 95,977 vehicles.
In 2021, Nezha Automobile consolidated its position in the second-tier camp with a dark horse posture, and it is also the fastest growing force year-on-year among the new forces, and even in 2021, it once achieved a counterattack on the ideal and Weilai's single-month sales.
Although the annual sales of Nezha Automobile did not exceed 90,000 vehicles like Weilai, Ideal and Xiaopeng, the monthly sales continued to exceed 10,000, and the development speed of up to 3.6 times was enough to make it a dark horse in the industry in 2021. With its own strength, Nezha Automobile is definitely a new force brand that cannot be ignored, and it is unknown that in 2022, it will have the opportunity to launch an impact on the top three of the new car-making forces.
WM, zero running: constantly surpassing the future can be expected
According to the official data, the annual delivery volume of WM is 44157, which is slightly inferior to the number of previous brands, but WM's 2021 delivery volume is close to the total delivery of the past three years, achieving a new breakthrough.
Zero-run 2021 deliveries were 43,121 units, and its deliveries reached a new high in December 2021, with 7,807 deliveries, up 368% year-on-year.
In terms of specific models, WM pure electric car WM M7 is planned to be mass-produced and delivered in 2022, the new car will be equipped with 3 laser radar, the comprehensive endurance will exceed 700km, the degree of intelligence and endurance can not be underestimated, is expected to greatly promote the sales growth of WM.
Among the zero-running cars, the delivery of the medium-sized SUV zero-run C11 still has a lot of room for growth, and it is even possible to make the monthly delivery of zero-running cars exceed 10,000 in the future, ranking among the first camp of new car-making forces. In 2021, the Zero-Run C11 delivered a total of 4,021 new cars.
For these two new power car companies, the annual sales of more than 40,000 is already quite good. Looking back, the total sales of Weilai automobiles in 2020 is a total of 43,000 units, but it has doubled in 2021, so who is sure that Weima and Zero Run will not achieve a new surpass in 2022?
The people evaluate the car
For the new car-making forces, the achievements made in 2021 are obvious to all. Although the pattern of the top three car-making forces tends to be stable, but the rising of rookies, it is still unknown to face the challenge of industry giants. In addition, the power effect of the second-tier brand is also obvious, and it is not known who can chase the deer in the end. For the entire industry, the combination of strong and rookie is more conducive to sustainable development.