Within a week, Mercedes-Benz, BMW, Audi, Lincoln, and Lexus showed their luxury definitions of pure electric vehicles with new models, while conveying the brand's determination to transform into electrification.
From design, configuration, to power, experience, these high-end brand new models of drastic changes, who can reach the ceiling of luxury pure electric vehicles? Next, let's take a closer look at these five new luxury pure electric models.
1. Mercedes-Benz EQS SUV
Following EQS and EQE, the third Model of the Mercedes EQ brand based on the forward development of the EVA pure electric platform and the first SUV model, the EQS SUV, has ushered in its debut, positioning a 7-seat large pure electric SUV with a cruising range of 660km, and is expected to be launched in the second half of this year.
The new car continues the design language of the EQ family, and the overall shape is rounded. The front face adopts the closed mid-mesh design of the Dark Night Star Array with the through-type light strip, and the tail is decorated with a penetrating taillight with a spiral design, and the virtual double exhaust hole is decorated below.
The new car has a length, width and height of 5125*1959*1718mm, a wheelbase of 3210mm, and a shorter front overhang, so the wheelbase is longer, the interior space is larger, and the trunk capacity reaches 2100 liters.
The interior design highlight of the EQS SUV is still the 12.3-inch OLED screen with the MBUX Hyperscreen system, and the 56-inch curved screen is also optional. MBUX also has a learning function, which can learn the driver's habits (such as calling at a fixed time), and remind and move before the action. The machine is equipped with NVIDIA Xavier chip.
The central armrest of the rear seat contains an 11.6-inch MBUX rear seat touch panel, which can operate details such as media entertainment and seat adjustment in the back seat, and the dual rear seats can also be equipped with audio and video entertainment touch screens. The sound is based on the sound of Berlin
In terms of power and endurance, the EQS SUV will launch 450+ and 580 4MATIC models, all models will be equipped with 107.8kWh batteries, of which the 450+ models will be equipped with a maximum power of 260kW permanent magnet synchronous motor, WLTC endurance of 660km
Unlike the EQS sedan, which is manufactured in Germany, the Mercedes-Benz EQS SUV will be produced at the Tuscaloosa plant in Alabama and launched in the U.S. and European markets by the end of 2022.
2. Audi urbane concept car
Under the "Vorsprung 2030" global corporate strategy, Audi's electrification speed is significantly ahead of luxury car competitors. The new Audi urbansphere concept car showcases the vision of future urban mobility, focusing on China's urban transportation, and condensing the first participation of Chinese consumers.
In terms of appearance, the front and rear of the new car are decorated with a large area of LED light sources, and the side of the body is decorated with rare double doors. The new car has a length, width and height of 5510*2010*1780mm, and a wheelbase of 3400mm.
In July last year, Audi announced that it would launch three electric concept cars under the name of "sphere" to express insights into the future of high-end smart travel. Following the skysphere and grandest two concept cars, the urbansphere concept car has created the largest model Audi has ever made in the finale, and with the blessing of intelligent digital technology, it has added more imagination to the future of mobile travel.
Audi stressed that the design of urbansphere is the first attempt to be from the inside out, putting the needs of passengers in the first place, with more emphasis on comfort, convenience and intelligence.
Urbansphere's technology features cannot fail to mention its advanced entertainment information system, which introduces a large glass projection screen that is almost the same width as the interior of the car, and two screens behind the front seats, providing a more comprehensive rear-seat ride experience.
In terms of power, the new car has two motors in front and rear, with a total output of 295kW and a maximum torque of 690N·m, which is equipped with an electric quattro four-wheel drive system. With the blessing of 800V charging technology, the urbansphere concept car can charge the battery from 5% to 80% in 25 minutes, and the cruising range is 750km under WLTP conditions.
3. BMW i7
The debut of the BMW i7 means that BMW's pure electric product lineup has expanded into the large luxury car segment.
Inspired by China and built using German craftsmanship, the i7 is also the fifth pure electric model released by BMW in China, the remaining four are iX3, i3, i4, iX.
BMW i7 length, width and height are 5391*1950*1548mm, and the wheelbase is 3200mm. No longer available in the short-shaft version, the front of the body features a large enclosed double kidney grille, as well as split headlights with eight Swarovski crystals and 20 LED beads. In welcome mode, a circulation effect can be formed.
Interior, the new car front row and iX design the same, equipped with iDrive 8.0 interactive system, the center console by 12.3 inch virtual digital instrument, 14.9 inch central control touch screen combined with the integrated suspension curved screen,
For the first time, the car machine adopts qualcomm 8155 chips, the rear row adds a 31-inch movable theater wide screen to meet the entertainment needs of rear passengers, the 8K high-quality screen with Bowers & Willlkins 4D surround sound system presents excellent audiovisual entertainment effects, iQiyi and Huawei Mall have entered the BMW 7 Series entertainment system.
The 5.5-inch control screen with Shy Tech Hidden Technology at the door handles on the left and right sides can control air conditioning and av and video entertainment. At the same time, the i7 is also equipped with an automatic opening and closing door, which can operate the electric opening and closing of 4 doors through voice or central control screen. Partition control is also implemented in terms of voice interaction. At present, the i7 maintains L2 level assisted driving, and after the OTA software upgrade is opened in the future, it can have L3 level semi-automatic driving assistance.
In terms of power and endurance, the i7 is equipped with dual motors in front and rear, with a total power of 400kW and a range of more than 600km. In the My Modes driving mode part, in addition to the Eficient, Comfort, Sport and other modes, the new car also has the brand's first Seen Relax, Theatre Mode, Digital Art Mode and other modes.
4. Lexus RZ
Toyota's high-end brand Lexus' first pure electric vehicle RZ is positioned as "the starting model for the transformation of the brand with pure electric vehicles as the axis". Prices and battery life have not yet been announced, and it is understood that it will be launched in about 50 countries including Japan, China, North America, and Europe after the winter of 2022.
Toyota has proposed a plan to convert all Lexus models sold worldwide to pure electric vehicles by 2035, and the RZ is the first model to take the lead and will set a benchmark for Lexus' electric combat capabilities.
The RZ body size is 4805*1895*1635mm, and the wheelbase is 2850mm. The exterior adopts the latest brand design language, and the iconic spindle grille has been completely transformed into a spindle-shaped body, giving a forward-thinking sense of technology and sporty style that has transcended the times.
The RZ cockpit emphasizes futurism, practicality and eco-friendly texture, showcasing the ingenuity of luxury brands, such as a color-changing sunroof, a mid-mounted all-digital instrument, a touch screen above the centre console that deliberately favors the driver, and, most characteristicly, a special-shaped steering wheel similar to that used in F1 racing cars.
In terms of driving performance, RZ is based on Lexus' new exclusive pure electric platform, using a lightweight, highly rigid body, through the rational layout of batteries and electric motors to achieve a balanced weight distribution, the basic performance has been greatly improved. RZ uses the new Steel by Wire variable ratio electronic steer-by-wire steering system, combined with the DIRECT4 electronic dynamic four-wheel drive system, the control is more faithful to the driver's intentions, and also adapted to the unique AVS simulation sound wave system, the subtle changes in vehicle condition timely feedback to the driver.
5. Lincoln Star Concept
American car brand Lincoln officially released the Star Concept of pure electric SUV concept car, symbolizing the century-old car factory officially launched the road of pure electric transformation.
With a streamlined body contour based on aerodynamics and a cutting-edge connected cockpit experience, the concept car perfectly interprets the design language of the Lincoln brand's future pure electric products.
The Lincoln Star Concept adopts the full-cover front design common to electric vehicles, and the appearance is sci-fi and simple, inheriting the identity of the representative of American luxury cars.
Opening the frameless twin doors, the Lincoln Star Concept features a 4-seater setting with a two-tone design that divides the front and rear seat spaces. The content presented by the dashboard through-curved screen can not only slide freely between the front screens, but also can be smoothly projected to the rear screen, and the large panoramic windows create a sense of spatial transparency.
The Lincoln Star Concept is nothing more amazing than the electrochromic glass front hatch, which can introduce external light into the front seat space when driving, and automatically turn dark when stopped, protecting the privacy of the car.
The trunk also has highlights, and when the casual mode is turned on, it can evoke comfortable outdoor seats hidden in the trunk, and stop as you please during the journey to create an exclusive outdoor space.
Lincoln released the Star Concept car this time, symbolizing the beginning of the brand's pure electric transformation. Lincoln promised to launch 4 new pure electric cars by 2026, accounting for more than 50% of the brand's sales. According to Lincoln's share of global sales, it is very likely that new cars will be developed in China as the main market.