Compared with previous years, this year seems to have a higher degree of attention to new energy models. In the consumer terminal market, while the sales volume of a number of fuel models has decreased year-on-year compared with previous years, the proportion of sales of new energy models has risen.
Although fuel models still occupy the "largest volume" of the market share in the current consumer market, many pure electric new car products have emerged on the market this year. And it is another year approaching, the emergence of these new pure electric models seems to be wind and fire, but for consumers, is their appearance a real fragrance?
Model Y is Tesla's first domestic SUV model launched at the beginning of this year, as one of the brands with great traffic momentum in the new energy automobile circle, Mdoel Y has accumulated 100,000 order data in dozens of hours since the opening of the official website order channel. This can be said to have made a number of new energy brands shout "envy, two words to say tired".
In this year's competition, Mdoel Y's cumulative sales as of December reached 157,932 vehicles, and nearly half of the young easily maintained the monthly sales level of more than 10,000, and in September, it overtook the sales leader haval H6 in the SUV field with a sales figure of 33,544 units, and won the title of SUV sales list that month. Seeing this kind of data is not particularly sighing, Tesla is really good to sell!
Speaking of Mdoel Y's competitive advantage, as a 300,000-level SUV product, Mdoel Y can be said to be the first to occupy the blank market of this level of price when it is listed. It is said that Mdoel Y is a Mdoel 3 with a raised chassis, but carefully considering the product positioning and product performance of Mdoel Y, Mdoel Y is more like a "scaled down" Mdoel X. At the same time, Mdoel Y also sells cheaper than imported versions of Mdoel X. In addition, Tesla, as a pure electricity brand, is in a position of seniority in the domestic consumer market. It can also be seen that Mdoel Y can have today's results.
With the existence of Xiaopeng P7 and Xiaopeng G3i, xiaopeng automobile, as an independent brand pure tram company, has gained a firm foothold in the current trend of new energy trends. It is precisely because of this that at the time when many new energy vehicle companies have launched new models in many segments to seize the market, Xiaopeng Automobile has ushered in the Xiaopeng P5 in the compact pure electric model market.
The Xiaopeng P5 is actually not inferior in terms of all aspects of the evaluation criteria of pure electric models, but the biggest highlight of the Xiaopeng P5 for everyone is its crowned title of "the first mass production car equipped with lidar". This may also make the Xiaopeng P5 car's guidance pricing of 15.79-22.39 million look worth the fare.
With the blessing of lidar technology, Xiaopeng P5 has transitioned from high-speed NGP to urban NGP in the application of autonomous driving. To put it simply, while other models are still trumpeting how convenient and intelligent it is to drive on the highway, the Xiaopeng P5 tells you that you can completely "free your hands" in the traffic jams of the city.
You can understand the configuration information of Xiaopeng P5, and if you want to feel the functional experience of the urban NPG "all-scenario intelligent assisted driving", you will have to spend 200,000 or more to choose 550P or 600P version of the model will be equipped with a lidar configuration. And according to Xiaopeng Automobile's iterative plan for the "all-scenario intelligent driving assistance" functional technology, the application is expected to be launched in 2023.
That is to say, if you look at the set of driving assistance functions on the P5, you have to spend the money now to buy future configurations. Secondly, as the first Xiaopeng P5 equipped with lidar, it is indeed a leading competitor in the application of technology, which also shows from the side whether the current stage of lidar technology for intelligent driving demand is in line with the current consumer audience's use environment for automated driving, which seems to require the market to verify this kind of problem.
In other words, the Xiaopeng P5 with lidar technology also needs time and the market to prove its product competitiveness for consumer audiences.
At the time when Hongguang MINIEV led the miniature pure electric model to interpret "the most people-friendly pure electric transportation consumption", the emergence of Baojun KiWi, zero-run T03, Small Ant and other similar products has gradually "rolled in" the competitive situation in the field of micro pure electric vehicles, and BYD, as a leading enterprise of Chinese brands in the new energy market, has chosen to take the side of the sword and launched BYD Dolphin in the small pure electric vehicle transportation market.
BYD Dolphin faces a competitive market at the same price and positioning, and the competitors who can make everyone name seem to be the only ones who can match the number of euler good cats. Perhaps in BYD's view, squeezing the head to seize the increasingly fierce micro pure electric model market, why not be the first in the field of small pure electricity?
In the face of competition, BYD Dolphin has given enough sincerity in pricing. The price range of 9.38-121,800 makes BYD Dolphin pull the consumption threshold down by about 10,000 compared to euler's good cats. And BYD's cost-effective advantage is not premised on sacrificing the configuration level.
Automatic parking, driving mode switching, remote start and other functional configurations are all complete for you, and high-end configurations such as 360-degree panoramic images, full-speed adaptive cruise, voice recognition, and wireless charging also appear in the configuration information sheet of medium and high-end models. Its configuration level is not inferior to that of Euler's good cats.
Although the bydir Dolphin's 301-405km endurance calibration is not dominant compared to Euler's good cat, it benefits from BYD's own "three-electric technology" and the application of blade batteries. The BYD Dolphin seems to be even a model that has been launched as a new car
At a time when many traditional car companies announced the strategic development plan of electrification, the Volkswagen brand brought the ELECT products of the ID series family. After the ID.4 and ID.6 models, the ID family ushered in the ID.3, a compact pure electric model. 15 points several 8s of guidance pricing let ID. 3 has become an entry-level product in the ID family, but ID.3 is not cheap in the face of the same level of competition.
So the question is, as an old joint venture brand, IS ID.3 a transportation choice that allows consumers to weigh the price reduction ratio and the demand for pure electric travel? The Volkswagen ID.3 series is equipped with a 57.3kWh battery as standard, and only 430km of endurance calibration is available. The single-motor ID.3 has an output of 170 hp and a peak torque of 310 Nm.
Although the volkswagen ID.3's book data has certain advantages over the same positioning products on the market, the single mileage calibration and power version do not give consumers much choice.
In terms of configuration, volkswagen ID.3 has won back a city in the face of competition. Driving fatigue alerts, CarPlay/CarLife, full-speed adaptive cruise, and several active and passive safety features are standard. Comfort features such as steering wheel/seat heating, HUD head-up display, and leather seats are all featured in the configuration sheet for mid- to high-end models. Considering its configuration performance, it is not unreasonable that volkswagen ID.3 can have such a price.
Rather than saying that the Volkswagen ID.3 is more expensive, it is better to say that the Volkswagen ID.3 actually gives the consumer audience more choices in the 150,000-level pure electric model. Because of the premium ability of its joint venture brand, the configuration of the model products and the quality control performance, the Volkswagen ID.3 is worth the price.