On March 29, Guangqi Honda released a new electric brand e:NP. On April 8, GUANGC Honda announced that in order to further promote the implementation of the electrification strategy, GAC Honda will fully integrate the brand resources of GAC Acura and join the electrification business. In less than a month, from the release of a new brand to the integration of GAC Acura brand resources, the electrification of Guangben can be described as a full speed.
If the focus is drawn from the perspective of acura car owners, the official announcement allows car owners to have new expectations for the electrification of Guangben, and more in terms of after-sales to the owners to eat reassurance pills, car owners have said: don't worry. "There is nothing to worry about", "you can always trust Guangqi Honda", "the car is easy to drive", many messages that appear on the relevant forums also express the attitude of some Acura car owners.
All of this makes people full of confidence in the electrification transformation of Guangqi Honda. In the minds of Guangben fans, this pragmatic, dare to think and dare to do business, never just say no, but will be down-to-earth, really understand the needs of users, users think, to create the value and advantages that belong to Guangqi Honda. So, what are the recent landing measures of Guangqi Honda that are closely related to us?
Push forward the new products, live up to the expectations of Honda powder car purchase
At the end of March this year, Guangqi Honda released a new electric brand e: NP, and announced the brand Chinese named "Extreme Turbulence", which means "extreme surging "extreme surging", and the first model e: NP1 Polar 1 also debuted. At the same time, from 2022 onwards, GUANGQI Honda will continue to launch the e:NP brand series of electric models at the pace of one new car per year, providing users with more low-carbon and environmentally friendly travel options.
Guangqi Honda's first product under the e:NP brand, e:NP1, not only integrates the charms of movement, wisdom and beauty, but also integrates the new brand value "Prime Pole", and has achieved the ultimate in the details of all fields such as development, production and sales. The e:NP1, which has undergone the ultimate polishing, will start a new electric driving fun journey with users. It can be said that the arrival of e:NP1 will surely bring users a different car experience.
Strengthen offline channels to facilitate consumers to buy cars
Guangqi Honda has created a new offline electric sales service store and supermarket system, in which the electrified sales service store integrates comprehensive functions such as product display, new car delivery, and after-sales service to create an experience space for users to have both shopping and social interaction. Supermarkets focus on using convenient geographical locations to create a faster and more intuitive offline car purchase platform for customers.
The reporter learned that this year, Guangben's electrified sales service stores will be accurately built for double-limited cities and key cities, and the supermarket model will be fully laid out in major cities across the country. Today, GUANGC Honda has integrated some channels of GAC Acura into the process of electrification, and once again strengthened its channel strength in terms of quantity and quality. The reporter found in his own city that some of the special stores of GAC Acura are undergoing storefront transformation and are ready to join the electric sales and service network of GAC Honda.
Focus on after-sales service, so that Acura car owners can eat reassuring pills
Acura owners of GAC Can continue to receive honorable services through GAC Acura's special stores that have joined the electrified sales service network, as well as relevant channels of GAC Honda.
Guangqi Honda pioneered China's 4S sales and service, with 24 years of car manufacturing heritage and 9 million user accumulation, and won the J.D. Power 2021 China's mainstream car brand SSI sales satisfaction, CSI after-sales service satisfaction, IQS new car quality and DAS dealer satisfaction four firsts.
At present, GAC Honda has more than 600 special stores in the country, of which the relevant channels, coupled with the use of THE AC ACURA special store for the electrification sales service store, I believe that Acura owners must have no worries.
Nowadays, fully embracing electrification is already the trend of the times, the automotive industry chain is accelerating the reconstruction, and "transformation" has become an urgent problem for every oem. GUANGQI Honda integrates gac acura brand resources to concentrate on the electrification business, and jointly upgrades the special store channels that are willing to integrate into electrification, and has embarked on its own path of electrification advancement.
Guangqi Honda, which is moving at full speed on the electric journey, not only provides users with new travel solutions, but also brings new development ideas to the electric vehicle industry, and will continue to become a companion of consumers' dreams of electrified travel.
Qianjiang Evening News hourly news reporter Wang Jingyi