These car companies continue to die, and sooner or later they will push new energy vehicles to the 315 party!

Hello everyone, I am the president of the Electric Vehicle Commune.

The annual 315 party is here again.

In the past few days, many people who are engaged in branding and public relations have begun to be "busy". Some people are running around, some people can't sleep all night, some people pray to themselves, some people simply lie flat...

As a "brand exposure day" with a history of 31 years, the most important thing about the 315 party is traffic, who is on this show means that their brands or products will be "publicly executed" in the country, which is a rare "opportunity to go out of the circle"!

Last year, the China Consumer Association released the "2021 National Consumer Association Organization Accepted Complaints" analysis report showed that in 2021, a total of 41,624 complaints about automobiles and parts were received, ranking third after food and clothing.

It is not surprising that people attach so much importance to the rights and interests of automobile consumers. As the second most expensive item in most families, in addition to the house, the car usually accompanies us for years or even decades, directly affecting the travel experience.

No one wants to use the salary that has been saved for several years to buy a "daddy" to go back, right?

In previous years, the 315 party basically had 1-2 car companies every year. Last year, Ford and Infiniti were "honorably on the list" because of transmission failures, and both of them tried their best to force the responsibility on the owners, which later caused public anger.

At this year's 315 party, there was not a single car company that was "shot", and those car companies with weak hearts can be considered to have escaped the disaster, and they can sleep well tonight. But who can guarantee that no car companies will be on the list next year?

Over the years, the 315 evening party has been fuel models. But new energy vehicles are accelerating their popularity, who can guarantee that new energy models that have never been shot so far will not be shot in the future?

As the saying goes, if you don't die, you won't die. If these car companies continue to "play with fire", the 315 party on the new energy model is just around the corner.

01. Weak wind-resistant three-electric system

Representatives: Mercedes-Benz, BMW

On January 20, an article titled "Mercedes-Benz EQC Owners Launch a Joint Statement on Problems Related to Mass Motor Failure" broke out on the Internet.

In the statement, the owners said that their cars had 1 or more motor failures, asking Mercedes-Benz to admit that the EQC motor had design defects and give the owner a reasonable answer as soon as possible.

The thing is, in the second half of last year, there was a group of Mercedes-Benz EQC owners, the car on the road to find the car machine prompt "fill coolant".

After opening the hatch, it was found that the coolant level had been significantly reduced, so he drove the car to the 4S shop for repairs.

After the 4S store checked it, it did not give a clear cause of the problem, and then helped fill the coolant.

Later, the car did not drive for a long time, the vehicle could not start, the central control screen displayed the word "fault".

The Mercedes-Benz EQC owner who encountered these things had to contact the 4S shop again to tow the faulty car to repair, but the fault feedback given by the 4S shop to the owner was different, some said that there was a problem with the drive motor, and some said that there was a problem with the power battery.

When a number of car owners asked the Mercedes-Benz 4S store for detailed work orders, motor failure reports, and the reason for replacing the motor, they were rejected by the Mercedes-Benz 4S store.

In desperation, some car owners had to open the cabin themselves to find the problem, and they found that the coolant may have penetrated the motor and caused the motor to burn.

At first, these Mercedes-Benz EQC owners thought that they were unlucky, and later after joining the EQC owners group, they found that they were not the only ones who "won the lottery".

Mercedes-Benz EQC sales in China in 2021 are only more than 6,000 vehicles, but in the group of rights protection car friends, the number of light motors burned out exceeds 150 people, and almost every 40 EQC has a burned motor, which is really not small.

If the motor burns, change it!

However, the Mercedes-Benz 4S store claimed that the EQC motor was imported and needed to wait for 35 days to be shipped from Germany across the ocean, which caused strong dissatisfaction among the owners.

"Why should we wait for more than a month?" Thus, there was a joint statement of the 68 owners mentioned at the beginning.

However, As the world's oldest car company, Mercedes-Benz is naturally not afraid of these troublesome "small citizens" and only carries out telephone condolences.

Eight days later, the Mercedes-Benz EQC owner rights protection team has expanded to 111 people, and a second joint statement was issued.

The statement said that it could not accept Mercedes-Benz's perfunctory behavior towards them, and once again asked Mercedes-Benz to give an explanation.

Subsequently, Mercedes pulled out the "traditional craftsmanship" and was silent. Turning a blind eye to the owner's two rights protection statements, one delay is more than half a month.

Later, this matter spread on public platforms such as WeChat and Weibo, and the face of the century-old brand finally could not hang up.

On February 18, Mercedes-Benz officially released the EQC recall plan, to replace the electric drive module to solve the problem of coolant leakage, but the electric drive module is also imported from Germany, affected by the epidemic, the recall will be delayed until mid-August to officially start.

In this regard, many car owners expressed anger: "Let us drive a defective car for another 6 months, which is a joke on the safety of all our EQC riders!" ”

In fact, this is not the first recall of the Mercedes-Benz EQC.

In August last year, the EQC was recalled once for short circuits caused by the possible penetration of condensate from air conditioning into the cockpit. Last November, the Mercedes-Benz EQC recalled 19,000 vehicles overseas due to the possible risk of steering system failure. Coupled with this recall, the Mercedes-Benz EQC has been recalled 3 times in a short period of time.

"The problem of the previous recall has not been resolved, and the new recall is coming." Many car owners have proposed to the 4S shop to return the car, but the Mercedes-Benz 4S shop still rejects the owner's return request for various reasons.

As a result, on March 7, Mercedes-Benz EQC owners organized the third public rights protection, and the team has expanded to 245 people.

This time, the owner still asked Mercedes-Benz to give a positive reply on the cause of the problem, and put forward 4 appeals: 1. Immediately recall all EQC and provide free scooters of the same price 2.Give the owner the right to return or change the car for free 3.Extend the warranty period of the three electric warranty to the lifetime warranty 4.Compensate for the depreciation of the second-hand car caused by maintenance.

At this point, more than two hundred Mercedes-Benz EQC owners are still waiting for a reply from Mercedes-Benz.

You said that things are coincidental, and Mercedes-Benz in the era of fuel vehicles for more than 100 years of "good brother" BMW, how can you leave Mercedes-Benz "Big Brother" alone?

Last year, bmw held back for several years to make the first pure electric SUV iX3, was a large number of "power battery failure", resulting in the inability to charge, unable to start, suddenly jump N gear, transmission system damage and so on.

Fortunately, compared with Mercedes-Benz, BMW's action is relatively fast, and after discovering the problem of virtual welding in the ix3 battery pack, it chose to quickly recall and replace the battery module.

Why is It that Mercedes-Benz BMW, which is full of vigor in the field of fuel vehicles, has successively planted its head on electric vehicles? Many people believe that this is because they insist on "oil to electricity".

But then again, BYD, which has already sold out, its dynasty series and the latest release of the ocean series, are also a common platform for oil and electricity, which is strictly speaking, "oil to electricity". Therefore, the problem itself is not the change of oil to electricity.

You know, many car owners are rushing to the Mercedes-Benz, BMW LOGO to buy their electric vehicles, more expensive will be recognized, but the recent exposure of various problems, but let these owners regret it very much, it is better to buy a domestic.

The new era of electrification has arrived, how long can it last by selling logo "cutting leeks"?

In the long run, improving their own product strength and washing away the arrogant attitude in their bones is the way to survive in the new era.

02. The surface is upgraded, but the electricity is locked

Representatives: WM, BAIC BJEV, etc

Some time ago, there was a musician named "Zhou Zhou" on the NetEase cloud, as the owner of the WM EX5, he was persecuted by the "lock electricity" incident in Weima, and specially wrote a song "Two hundred pieces will deceive me" to vent his anger.

It is worth mentioning that when he just took away the Weima EX5, he also specially wrote a song "Song of Serena Williams" to express his joy.

From the happiness when picking up the car, to the helplessness after being deceived, his attitude towards Weima has undergone a 180° turn.

The thing is this, a group of WM EX5 owners one day received the official "free comprehensive inspection of vehicles" service invitation from WM, and the owners who participated in the activity could receive a free 200 yuan Jingdong card.

Under the temptation of 200 yuan, many Wei carriage owners simply sent the car for inspection.

Later, after the owners took the car back, they found that their car endurance had shrunk significantly: "The original full power can run 350 kilometers, and now it can only run less than 300 kilometers." ”

Some car owners also found some problems when charging, the maximum voltage of the previous charging was 407.5V, and after the "comprehensive vehicle inspection", the maximum voltage of charging dropped to 396V, which is suspected of being "locked".

Power locking refers to limiting the charging voltage of the power battery by modifying the BMS parameters.

For example, charging a battery is like blowing a balloon, and the larger the balloon blows, the more force it needs to be used. Reducing the charging voltage means that the battery can be charged with less electricity, which will naturally affect the endurance of the whole vehicle.

As for why the car is locked at the end of the car, this is inseparable from the car burning incident some time ago.

In late December last year, in just four days, WM continuously exploded car spontaneous combustion accidents in Zhengzhou, Sanya and Haikou, and staged "three consecutive burns".

It is worth mentioning that Weima has already staged "four consecutive burns" the year before, and last year's "three consecutive burns" are almost like a copy.

We all know that the bigger the balloon blows, the easier it is to blow, the smaller the blow, the less likely it is to blow, and the same is true for Weima lock electricity, that is, to reduce the risk of burning the car.

Using "locking electricity" to ensure the safety of users is indeed well-intentioned, and reducing endurance is better than burning cars. But this wave of black box operations behind Weima not only affects the car experience, but also deprives car owners of the most basic right to know.

Later, the owners of wei carriages organized a group to complain on complaint platforms such as the car quality network.

However, in the face of large-scale rights protection complaints from car owners, Weima has put on an attitude of "dead pigs are not afraid of boiling water" and refused to respond to the rights protection behavior of 600 car owners involved in locking electricity. Then in a number of channels publicly stated that the low endurance is only because of the battery attenuation caused by the cold weather in winter, the user simply does not have the ability to find evidence of WM's private power lock, can not prove its infringement.

Under the anger, some netizens @ Shen Hui and Weima Automobile on Weibo: "315 is not seen or scattered! ”

Sure enough, although Weima did not go on CCTV 315, it has been "publicly executed" by Guangdong 315.

In the guangdong 315 reporter investigation, Weima staff said that there was no "power locking" operation.

However, the testing agency said that there is a big gap between the full charge of the three WM cars tested and the actual usable capacity, and the WM cars sent for testing have the possibility of being reduced by technical means to reduce the actual usable capacity of the battery.

In fact, not only WM, including BAIC BJEV, Roewe, Eian, xiaopeng, etc., have been more or less exposed to the problem of locking electricity.

It can be said that locking electricity has become a "routine operation" to reduce spontaneous combustion accidents in the new energy industry.

Perhaps, the power lock itself is well-intentioned, but the fault lies in the attitude and way the manufacturer handles things. If the manufacturer can openly and openly publicize it, leaving the choice of locking the electricity to the owner, I believe that the owners will also express understanding.

03. The goods are not on the right board, false publicity

Representatives: Euler, Extreme Krypton

In the era of fuel vehicles everywhere, the phenomenon of false publicity and incorrect goods of car companies has become very common.

Now there are more and more electric vehicles on the street, which annoy consumers and also penetrate the electric vehicle market, and the two most typical cases last year are Euler Good Cat and Extreme Krypton 001.

First, let's talk about the Euler good cat "chip gate" incident.

At the beginning of November last year, a good cat owner of Euler found that his car machine had problems such as stuttering, unable to install applications, CarPlay unable to connect, and no sound in mobile phone voice playback. Contact the Euler 4S store but are told that the problem cannot be solved.

Fortunately, he has learned computers himself, and since the 4S store is unreliable, he will solve the problem by himself.

When he used the computer ODB to access the car machine system, he found that the Euler good cat car machine chip was not equipped with the octa-core Qualcomm 8155 chip advertised in the 4S store and the official website, but the "old antique" four-core Intel A3940 chip in 2016, and the performance and computing power were 108,000 miles.

He contacted Euler again, but Euler insisted that there was nothing wrong with the chip.

In desperation, he had to join the car owner group to expose the news. Other Euler car owners instantly connected the recent car machine catarons, frequent crashes and other incidents encountered when using the car, and the chip reduction, which turned out to be the culprit!

The owners called Euler about the matter, hoping to exchange the chip for the 8155 chip, but Euler refused.

Later, a large number of Euler good cat owners complained to the car quality network, and successfully pushed Euler good cat to the top of the new energy complaint list.

Seeing that things were getting bigger and bigger, Euler officially held back for half a day and finally responded publicly to the matter for the first time.

But I never expected that the word "chip" was not mentioned in the public response, and it also claimed that it would be "solved" through legal channels to "solve" the people who made inappropriate remarks and tried to seek improper benefits.

Later, things gradually searched on public platforms such as WeChat and Weibo out of the circle, and Euler began to embark on the "word game" of the road of no return.

Euler issued a second announcement five days later.

This time, Euler finally admitted that there was a problem with the chip, and the original arrogant attitude converged, calling Euler a good cat owner as "Princess Highness" and calling himself "Wei Chen".

The announcement gave a compensation plan called the "Tiger Wings" equity package, including: free upgrades to the Carplay and HiCar functions that can be developed in the future; two-year car traffic packages; and a lifetime warranty of Three Electric.

Such a "water" equity package, Euler officially said that it is worth 7200 yuan!

What's more, there are many conditions to receive this benefit package, including not being able to take a good cat to run the operation, maintenance must go to euler's designated 4S shop, and so on.

Not only that, but also to sign a confidentiality clause that will no longer pursue the issue of Euler chips and will not disclose relevant information to third parties.

In this process, some car owners signed the agreement and suffered dumb losses; the owners who did not sign the agreement were even more angry.

Later, the Euler "chip gate" incident further deteriorated, and was criticized by CCTV by name.

Under tremendous pressure from public opinion, Euler issued an announcement for the third time.

Compared with the last time, the lifetime warranty of Sandian was upgraded to a lifetime warranty of the whole vehicle, and a charging interest of 10,000 yuan was attached.

However, to receive charging rights, you can only receive 1,000 yuan each time, and you must also register at the 4S store to receive it. This means that the owner must be deeply bound to the 4S store.

The whole process of Euler's "chip gate" is filled with the sound of many Euler's water troops.

Some netizens broke out that Euler has sent employees Euler good cat delivery stickers or positive energy stickers into the prism system (performance appraisal system). If not executed, negative incentives of 1,000 yuan per day.

As a result, we have seen many strange remarks on the Internet such as "there is no need to be so truthful", "the compensation is awesome", and "the attitude is really good".

Up to now, the chip of any Euler good cat has not been replaced by a Qualcomm 8155 at the request of the owners.

It is worth mentioning that some netizens found that the overseas version of Euler's good cat used an 8155 chip, and the operation of the car machine was silky and smooth. As for whether Euler is really suspected of "double standard", it remains to be discussed.

But later, Euler decided to discount the 10,000 yuan charging rights and distribute it to the first car owner. But if you want to receive the 10,000 yuan, you still have to delete all the content of previous complaints and reports.

That is to say, this 10,000 yuan is equivalent to a "sealing fee".

Through "throwing money", the euler "chip door" time that made a lot of noise finally calmed down temporarily.

After talking about Euler, let's talk about Krypton briefly.

After 4 years and spending 18 billion yuan to build a VAST SEA platform, Geely finally gave birth to a "highly anticipated" model, which is called Extreme Kr 001.

At a price of less than 300,000 yuan, you can get a cool-looking hunting coupe, including 360KW super fast charging, air suspension, electric suction automatic doors, rear wheel steering and other luxury car configurations, Extreme Kr 001 is definitely an electric car that can be bought with closed eyes in 2021.

But no one expected that in the six months from the release to delivery of Extreme Kr 001, there was a continuous "explosion of thunder".

Geely claims that the SEA platform supports up to 800V systems, and the word "highest" means a lot.

The Ministry of Industry and Information Technology announced that the extreme krypton 001 is not an 800V system, but a 400V system.

Krypton: "I can do 800V, but I didn't say I was going to do 800V this time." ”

The powerful power brought by the high torque motor is one of the main selling points of the Extreme Kr 001.

Who knows, the imported japanese motor that JiKr 001 has been promoting has been replaced by Geely's own production of weirui motor with weaker power, which has caused strong dissatisfaction among the users of the fixed car.

In the end, under pressure, Extreme Krypton had to throw the right to choose the motor to the owner.

The EC light-sensitive sky curtain optionally equipped with the Krypton 001 is also a major highlight. But Kaixin bought the owner of the optional car, got the real car and found that there seemed to be something wrong: "The officially advertised EC sky is obviously black, how did it become blue?" ”

In this regard, the owners of extreme krypton specially organized a wave of joint statements to give extreme krypton an explanation. Subsequently, the demonstration animation and pictures of the extreme krypton EC canopy were all turned blue...

In this regard, An Conghui, CEO of Extreme Kr, also explained, "The gray canopy still has technical challenges, so now I decided to use the blue canopy. ”

Not only is there a problem with the photosensitive canopy, but the carbon black "NAPPA front layer leather seat" that can be selected when the extreme krypton 001 is scheduled has also been reduced, and only the seat cushion and the cushion are leather, which has also triggered a wave of joint statements.

In this regard, Extreme Kr explained, "The configuration did not say that the carbon black interior is an all-leather seat! ”

In addition, with the delivery of The Krypton 001, the owner of the car also broke out other various problems, such as the crash of the car machine, the restart of the car machine, the car machine Caton, the loss of navigation and positioning, the failure of the Bluetooth key, the induction door collision, the face can not be recognized, the empty overheating failure, the suspected suspension reduction and other issues...

The "cows" that were blown at the beginning have become the bane at this moment. As a result, a large number of extreme krypton 001 orders flowed into the "seafood market". Let's hope Krypton gets better.

04. Write at the end

How easy is it for automobiles, as precision products composed of more than 20,000 parts, to ensure the durability and reliability of up to several years or even more than ten years.

A car, it was normal for something to go wrong. But what consumers value most is the attitude of manufacturers to solve problems.

A brand, if it wants to live for a long time, allows users to spend money and buy with confidence, relying on the accumulation of word of mouth and brand responsibility step by step.

A 315 party, the time is limited, obviously can not do everything.

But I believe that justice may be late, but never absent.