From January 6, Tesla suddenly sharply reduced the price of some products, starting at 229,900 yuan for Model 3 and 259,900 yuan for Model Y.
Although the continuous complaints about price cuts on the Internet have also triggered the protection of the rights of old car owners across the country, due to the absolute advantage of price, it has also led to a surge in sales.
After Tesla cut prices earlier this month, Tesla's average daily sales in China jumped 76% from the same period in 2022 to 12,654 vehicles between January 9 and January 15, according to data compiled by CMBI.
Previously, there were also relevant reports that after the price reduction, the customer flow and the number of orders in Tesla stores in second- and third-tier cities increased sharply after Tesla's current round of price cuts, and the number of orders in some city stores increased by 500% compared with December.
It should also be noted that the price reduction of domestic Tesla has also brought some examples to the domestic auto market.
Subsequently, Huawei and Xiaopeng have both announced price reductions, and it is expected that some domestic brands will join the army of price reductions in the future.
However, unlike Tesla, Qianjie and Xiaopeng directly announced the subsidy policy for old owners while reducing prices, which is obviously more sincere than Tesla and has not caused rights protection incidents.