In 2001, fuqing leaders found Cao Dewang: "Recently, I am tight on hand, lend me 75 million!" "I never borrow money." "Then I'll give you 3 toll booths, okay?" For the sake of face, Cao Dewang agreed. But who knows, many people rush the card without paying fees, Cao Dewang used two tricks, and earned back 30 million yuan a year!
Friends who are familiar with Cao Dewang know that Cao Dewang has a rule: never borrow money, no matter how close the relationship is. However, Cao Dewang lent money to the government, what is going on?
At that time, the Fuqing government also had no way, so it borrowed money from Cao Dewang, an entrepreneur. After the Fuqing leader saw Cao Dewang, he directly spoke: "Borrow 75 million yuan to solve the urgent need, of course, this is not mandatory." The Fuqing government will mortgage you three toll booths and give you the right to charge for 5 years. ”
Fuqing is Cao Dewang's hometown, the leader said here, Cao Dewang is not embarrassed to refuse, so he agreed to come down.
After hearing this news, many people felt that Cao Dewang's decision was good, because no matter how you look at it, this is a stable and profitable transaction, even Cao Dewang himself thinks so.
However, to everyone's surprise, these three toll booths do not bring profit but trouble.
After taking over for a month, Cao Dewang's men found Cao Dewang and elaborated on the problems encountered by the toll station now, many people heard about this matter, many people did not pay the fee, directly charged the card, and now the toll station has fallen into a vicious loss.
So Cao Dewang asked people to find the root of the problem, after some investigation, Cao Dewang found that many local institutions directly showed their documents when passing through the toll booth, and then went away.
What's more, when the staff asked them to pay the fee, it was a big scolding for the staff, and the staff was also very depressed, and there was really no way to find Cao Dewang.
After clarifying the problem, Cao Dewang did not intend to get used to those people, and directly asked the traffic management brigade to come to help and detain the vehicles that did not give money. At the beginning, someone also brought out the car, which directly annoyed Cao Dewang, so he asked people to send all the vehicles to Fuyao.
At that time, a group of people came to pick up the car every day at the gate of Fuyao, and Cao Dewang was also very tough. You can pick up the car if you want to, but you have to take the signature of a handle. In order to find a leader for dozens of dollars to lift the fare, it is not worth it at all, so I paid the fee.
Don't say that this method really works, since this method has been available, the toll booth has been on the right track. Within a few months, the toll booths were making money.
The toll booth made money and everyone was happy. But Cao Dewang knew that this method was only temporary, and it was impossible to continue to implement it.
As time went on, so did those people's dissatisfaction with Cao Dewang. Two years later, Cao Dewang had already made 75 million yuan through the toll booth. At this time, Cao Dewang made a decision that amazed everyone.
Cao Dewang approached the government department and hoped to tear down the three toll stations, and fuyao also gave up the occupation of the toll station operation rights in the next three years.
Many people do not understand, to know that according to this trend, after three years Cao Dewang can make 100 million yuan without saying less, why give up?
A gentleman loves money and has a way, which is the criterion for Cao Dewang to do business, and it is also the foundation of Fuyao standing in society.
Cao Dewang's words impressed me the most: "What is an entrepreneur? Only a person who has a high sense of responsibility to society and the country after the success of his career can be regarded as an entrepreneur. Otherwise, no matter how successful you are, you can only be regarded as a local tycoon! ”
Cao Dewang was forced to drop out of school at the age of 14 when he was poor as a child, and then he sold tobacco on the street, sold fruit, pulled a scooter, and tasted unimaginable hardships for ordinary people, but he has been constantly fighting against fate. In 1983, he contracted a glass factory, and in 1987, He established Fuyao, which has become the first and second largest automotive glass supplier in China and the world.
When he was more than 70 years old, Cao Dewang recalled his early hardships, the difficulty of starting a business, as well as many years of business experience and mental journey, and wrote the book "Heart Like Bodhi".
This book will be his lifelong experience and hearing, the story of the ups and downs in the sea of commerce, as well as the wisdom of businessmen and the philosophy of living in the world are all written into this book, after reading it, not only sigh his difficulty, but also admire his wisdom, but also admire his boldness.
The purpose of writing the book "Heart as Bodhi" is to let more people understand themselves and let themselves use actions to impress more people with great love in their hearts. Because of each cost of this set of books, Cao Dewang will donate it to more mountainous areas and disaster areas that need help.
If you want to know more about Cao Dewang's life story and learn the spirit of Cao Dewang, you may wish to check out this book "Heart Like Bodhi". In this book, we can trace Cao Dewang's business experience for more than 70 years, regain Cao Dewang's life, and explore his spirit.
Click on the product link below or "Take a Look". Let the wisdom of Cao Dewang guide you in the direction of progress.
"Heart like Bodhi"
