Xiaopeng Automobile, which was once "not optimistic", handed over a staggering report card in 2021, with an annual delivery of 98,155 units. Xiaopeng P7 also officially won the 2021 new power pure electric model sales championship with 60569 units, and became "someone else's model" with strength. This figure is not only eye-catching in the new power track, but also exceeds the sales of many world-class traditional joint venture brands in China, and has reached the level of being able to wrench wrists with traditional fuel vehicles in the true sense.
In addition, in March 2022, the 100,000th Xiaopeng P7 officially rolled off the production line. Some people may say: What is there to be surprised about the 100,000th car? Aren't there many brands? Indeed, for the general fuel vehicle 100,000 may not be of much significance, but this "100,000" for Xiaopeng Automobile is of great significance. You know, Xiaopeng P7 is the industry's first pure electric new force model to break through 100,000 vehicles, which means that both product strength and user recognition of Xiaopeng Automobile have been pushed to a new height.
The industry pioneered "100,000 vehicles", leading the era of China's EV coupe
From the original not optimistic, to the current first 100,000 + to achieve. Xiaopeng Motors has been continuously outputting.
It is not so much that it is not optimistic, but rather that it is caused by market environment factors. As we all know, in the automotive industry, Xiaopeng Motors joined as a latecomer, opening up a market that everyone still belongs to the "blind spot", and it is understandable that it is not optimistic. Therefore, aside from the brand factors of the new forces themselves, the main reason why P7 was not optimistic at the beginning came from product positioning, not the product itself, driven by the SUV wave, the follow-up products of WM and Weilai still aimed at the SUV market, but Xiaopeng did the opposite, launching a pure electric coupe such as P7.
You can say that it is filling the gap in the market, or it can be said to be a different way. But there is no doubt that this is a relatively unpopular market segment, even in the field of fuel vehicles, there is no coupe that can be called a hot seller.
But after so many years of hard work, I have to say that Xiaopeng P7 has really changed from a relatively unpopular to a hot seller. And won the 8th Xuanyuan Award 2021 "China Car of the Year"; the professional certification of the three authoritative institutions first: C-NCAP collision five-star certification, i-VISTA China Intelligent Car Index five-star model, JD-Power charm index first, won the "2021 China Automobile Retention Rate Ranking" 200,000-300,000 pure electric vehicles and other honors.
Xiaopeng P7 is with excellent intelligent technology and leading quality, won the industry and consumers wide recognition, so as to achieve the fastest breakthrough of 100,000 mass production of pure electric new power model this achievement.
One step ahead and refresh the ceiling of intelligent driver assistance
Looking back now, the reason why Xiaopeng P7 can achieve such a proud result is really due to the strength of the product. Xiaopeng P7, which was born on the SEPA platform, has a perfect on-board neural network and a powerful dual-engine processor, and supports vehicle OTA upgrades.
In terms of configuration, Xiaopeng P7 also refreshes the ceiling of people's awareness of intelligent driving assistance. It is equipped with XPILOT 3.0 intelligent driving assistance system, NGP intelligent navigation assistance, parking lot memory parking, Xmart OS in-vehicle intelligent system, Danna Dynaudio theater-level sound system, intelligent light language and other black technology blessings that are not available in the same level of models.
In addition, the endurance and acceleration capabilities of Xiaopeng P7 are also a highlight of everyone's attention. Xiaopeng P7 provides three car series options: rear-drive long endurance version, rear-drive ultra-long endurance version, and four-wheel drive high-performance version. Among them, the four-wheel drive high-performance version of the model main performance, the maximum power of the system is 430Ps, the peak torque is 655N·m, 0-100km/h acceleration only takes 4.3s, 706km NEDC comprehensive endurance. This is a very arrogant book data in the field of pure electric models.
Therefore, it is not difficult to understand why the Xiaopeng P7 can become the first 100,000 vehicles in the industry. As He Xiaopeng once said, "The future interaction mode is voice rather than touch, when automatic driving is getting higher and higher, there is no need to touch at all; it will automatically open the door, will communicate, will understand the driver, only the voice is suitable." Therefore, no matter how turbulent the automobile market is and how bumpy the future of new car-making forces is, car companies like Xiaopeng Automobile, which have a solid foundation and pay attention to product quality, still have broad room for development.