According to the statistics of the leading domestic defective automobile product information collection platform, the average annual complaint sales ratio of domestic automobiles in 2021 is 30.9 per 10,000, and the value has declined for the first time in nearly four years, reflecting a slight improvement in the overall reputation of the automobile to a certain extent. Among them, the sales volume of MPV complaints was 11.8 per 10,000 per cent compared with the annual average, which was significantly better than the overall level of the car. According to the data of the Association of Passenger Vehicles, the cumulative sales of MPV in 2021 totaled 790,874 units, including 47 models with sales data, resulting in an average annual sales volume of 16,827 MPV. According to statistics, in 2021, a total of 13 models exceeded the average annual sales of MPV, of which 10 models were selected for the list because the complaint sales ratio was better than the annual average of the MPV complaint sales ratio, and the specific rankings were as follows:
Judging from the changes in the sales ratio of MPV complaints in the past five years, there has been a decline for two consecutive years since 2019, which can reflect the overall complaint sales ratio of MPV models.
Judging from the proportion of MPV complaint sales in 2021 compared with the average number of models by country, most of the models entering the list are independent brand models, and the proportion of other national brand models is relatively small, which is not unrelated to the large share of independent brand models in the current MPV market.
Data to watch
Specific to the list, there is no "zero complaint" model in 2021, the list champion is still spent on Jianghuai Ruifeng, and its complaint sales ratio is the same as in 2020, and the stable performance is worth affirming. As a new model listed in the third quarter of 2021, Wuling Journey successfully landed on the list and ranked second, and the short-term complaint sales ratio was outstanding, but due to the short time on the market, it remains to be seen how the quality stability performance of the product in the later period is. It is worth mentioning that SAIC Maxus MAXUS G10 has improved significantly in this year's ranking and has entered the top five of the list, and its complaint sales ratio is significantly better than that in 2020.
1. The proportion of complaints from independent brands has declined, and the problems of body accessories and electrical appliances have surged
According to the data released by the Association of Passenger Vehicles, the cumulative retail sales of the domestic MPV market in 2021 will be 1.079 million units, a slight decrease of 1% year-on-year, and has declined for five consecutive years. Among them, GAC Trumpchi M8 and Buick GL8 ranked first in sales of independent brands and joint venture brands.
According to the data of the car quality network, the total number of MPV complaints in 2021 was 1,994, an increase of 256 cases compared with 2020, an increase of 14.7% year-on-year, and the increase was mainly from the joint venture brand models. It is worth mentioning that the proportion of complaints about independent brand models has declined for the first time in nearly four years, but it still occupies the main body of MPV complaints. From the perspective of typical fault problems, complaints about independent brand models are mainly concentrated in body accessories and electrical appliances, of which the number of complaints about the two major problems of "audio-visual system failure" and "body rust" exceeded 100. In particular, the "video and audio system failure", the number of complaints has doubled year-on-year, and has become a new complaint growth point for independent brand MPV. In addition, the problem of "body rust" has also risen in 2021. Relatively speaking, most of the failure problems of the joint venture brand MPV models are concentrated in the engine and gearbox, and the number of complaints has also increased significantly year-on-year.
2, IKEA MPV is more popular
Judging from this list, the number of models on the list in 2021 has decreased compared with 2020, and 9 models have performed better than the annual average of MPV complaint sales for two consecutive years.
Affected by the new crown epidemic and the downward trend of the car market, the sales volume of MPV models in 2021 continued its downward trend, but among the models shortlisted, the IKEA MPV represented by Buick GL8, Accent, and Trumpchi M8 achieved sales growth, especially trumpchi M8, with sales nearly doubled. It is not difficult to find that IKEA's MPV models are more stable in terms of complaint sales ratio than commercial MPV models. In 2021, self-owned brand MPV models still occupy most of the MPV market share, with Trumpchi M8 and Wuling Capgemini such as IKEA MPv being the most popular.