Yesterday's circle of friends was as lively as the auto show, basically brushed by the new BMW 7 Series and the innovative BMW i7. Although the Beijing International Auto Show has been postponed, the original new car release plans of the car companies have not changed, so the new BMW 7 Series and the innovative BMW i7 have arrived as scheduled, and they are still like a big stone falling into the calm lake, causing a lot of waves.
Chiptzer, Chairman of the BMW Group, said: "The new BMW 7 Series is our pinnacle, combining trendsetting subversive design with innovative technology. The innovative BMW i7 is the strongest of the 7 Series, the latest example of BMW's successful development and determined electrification transformation. "It's still official, but the innovative BMW i7 is indeed the fifth pure electric product brought by the BMW Group to China, and it is also the flagship of the BMW Group's pure electric product lineup."
On the contrary, the 31-inch 8K suspension screen in the back row has attracted my great attention. Each generation of BMW's flagship 7 series is the benchmark of the times, so whether it is design or technology, it is necessary to think ahead. This is the main reason why it is generally difficult to accept when a new car is released, but the longer it takes, the more reasonable and good-looking it feels. This time, the new BMW 7 Series and the innovative BMW i7 are the use of technology and intelligence to the extreme, the rear video system has always been an indispensable configuration of luxury cars, even if the daily use of the opportunity may be zero, but BMW still do it with heart.
The new BMW 7 Series and the innovative BMW i7 feature a new generation of rear-row entertainment systems. Among them, the BMW suspension giant screen is cleverly integrated into the top of the car, with a 31-inch ultra-wide 8K resolution display, supporting 32:9 panoramic playback mode. Moreover, BMW did not choose a less compatible playback software like Apple TV, but chose iQiyi, which we often use every day. In terms of auditory experience, iQIYI will provide more Dolby digital content and high-quality 5.1 surround sound entertainment content brought by its self-developed technology, and cooperate with the new BMW 7 Series and innovative BMW i7 sound system to create a more spatially layered "private theater" experience.
However, I do have a question, the rear passengers face such a large screen of this size, will not be dizzy when watching the movie at such a close distance. As far as the road conditions in Beijing are concerned, especially the morning and evening rush hours, it is not known what kind of method BMW will use to solve this problem. In the past, when watching TV in the rear seat of the modified Alpha, it was often necessary to pause to look out the window to rest, and staring for a long time would definitely cause motion sickness. Maybe only when you can test drive, this problem can be actually experienced.
Speaking of sound systems, the new BMW 7 Series and the innovative BMW i7 as flagship will certainly not be ignored. As part of the rear entertainment experience, the Bowers & Wilkins 4D Diamond Surround Sound System features 36 speakers, with the new BMW 7 Series and the innovative BMW i7 being one of the most speaker-speaker models in its class. From any seat in the car, you can enjoy the shocking sound of the recording studio.
In terms of intelligence, we've seen it before innovating the BMW iX. The new BMW 7 Series and the innovative BMW i7 are equipped with the new BMW iDrive and BMW operating system 8.0. The one-piece floating curved screen at the front combines a 12.3-inch instrument cluster with a 14.9-inch touch-sensitive center display for a rich multi-sensory experience and convenient human-machine interaction. The new car is the first to be equipped with a new and upgraded vehicle-machine system, and the data computing power and image processing capabilities have been greatly improved, bringing users a more natural and smooth human-computer interaction experience. Among them, the new and upgraded BMW intelligent personal assistant also debuted on the new BMW 7 Series and the innovative BMW i7.
As for whether the V8 will be absent, which everyone is most concerned about, BMW also gave an official response. The new car will have fuel, plug-in hybrid and pure electric models, which is the first time bmw has implemented three different drive modes including internal combustion engine, plug-in hybrid and pure electric in the same body structure. The fuel-fueled model will offer an optimized 3.0T inline six-cylinder turbocharged engine (B58) and a new 4.4T V8 engine with a maximum power of 544 horsepower. The plug-in hybrid version of the M760e xDrive will use a hybrid system composed of a straight six engine and an electric motor, with a maximum power of 571 horsepower, a pure electric endurance of up to 79 kilometers, and zero hundred acceleration of only 4.3 seconds. It is worth mentioning that as the most powerful model in the BMW 7 Series family, the innovative BMW i7 is equipped with the fifth generation of BMW eDrive system, which will have a cruising range of more than 600 kilometers and bring more pure electric driving pleasure.
According to the previous plan, it is expected that in 2022, the BMW Group will mass-produce and trial-produce 15 pure electric vehicle models, covering about 90% of the luxury car segment. With the recent domestic and BMW i7 debuts in China, BMW will provide five pure electric models for Chinese customers. By the end of 2025, the BMW Group expects to deliver a total of 2 million pure electric vehicles worldwide, with one in every four new vehicles sold in China. BMW's "next generation" model, which represents a leap forward in next-generation technology, will begin trial production in 2024 and be introduced to the market in 2025.
Since its birth, the BMW 7 Series has lasted 45 years and developed seven generations of models, and has sold more than 2 million units worldwide. Today, China is the most important market in the world for the BMW 7 Series, with nearly half of the BMW 7 Series' sales coming from China. Therefore, the new BMW 7 series and the innovative BMW i7 were selected in Beijing for the first time in the world, and it can also be seen how much the BMW Group attaches importance to the Chinese market. At the same time, the new BMW X7 also officially ushered in the world debut, further enriching the BMW large luxury car lineup and bringing more luxury choices to consumers. By the way, I believe that domestic brands will soon be able to develop a larger size of the rear 8K display.