Natural selection, survival of the fittest, elimination of the unfit, the automobile market also applies to such a law of survival.
I remember when Suzuki Motors withdrew from the Chinese market, people were thinking, "Who will be next?" The answer is revealed, it is Dongfeng Renault, specifically Dongfeng Renault passenger car, so who will be next? Most likely, it should be an acura.
Recently, according to our latest understanding from relevant channels, GAC Acura automobile brand or will withdraw from the Chinese market, although there is no relevant news from Honda China at present, but it is also an official announcement.
It is understood that at present, the only 4S store in Beijing has stopped selling cars, and will sell the McLaren brand in the future, while several other showrooms in Guangqi Honda are only for the purpose of digesting inventory. In addition, according to dealer insiders, GAC Acura is currently in a state of factory shutdown.
You know, the Acura brand has stopped China's imported car and car business last year, the only domestic car GAC Acura TLX-L, as early as 2019 has been discontinued, in other words, the only models on sale now are RDX and CDX two SUV models.
Acura can be called "Honda King", positioning is higher than Honda, similar to Lexus, but in the domestic market performance, GAC Acura is indeed unlucky, 2017 cumulative sales of 16348 vehicles has been regarded as a highlight moment, and then it has declined year by year, to 2021, CDX and RDX two cars have sold only 5762 vehicles.
Such sales results are estimated to be not even enough cost, it is better to leave with dignity, of course, behind the GAC Acura to clean up inventory and sell crazy, it is naturally a tempting price offer. It is reported that the RDX discount in Beijing is as high as 60,000 yuan, and the maximum discount of CDX has reached 55,000 yuan, and the discount is even cheaper than CR-V.
Written in the end: GAC Acura's withdrawal from the Chinese market is actually a tacit fact, and seeing that there is no new energy planning now, we know that it is running out of time, and the most important thing is that it is expected.