[Aika car shopping guide original]
Time flows fast. In the blink of an eye, the bells of 2022 have sounded, and 2021 has become history. Some people say that 2021 is the real new energy first year. Indeed, in the past year, the domestic new energy vehicle market has developed rapidly, and the sales penetration rate has exceeded 20% for many consecutive months. Nowadays, new energy is no longer an optional policy appendage, but has truly entered life. At the product level, 2021 is also an important year, with traditional car companies concentrating their efforts and new power brands advancing vigorously. In 2021, which blockbuster new energy models have the editors tested? It's the New Year's Day holiday, so let's take stock of the impressive green cars of 2021.
Combining product strength and attention, the editorial team selected the following 10 models (in alphabetical order): Audi e-tron, BMW iX, BYD Qin PLUS DM-i, Volkswagen ID.3, Ford Mustang Mach-E, Gaohe HiPhi X, GAC Aeon AION Y, Ideal ONE, Krypton 001, Xiaopeng P5. Readers and friends can click on the poster image and jump to the test drive article.
Audi e-tron (domestic)
Level: Medium to large SUV
Price: 54.68-64.88 million yuan
In 2021, the domestic Audi e-tron settled in FAW-Volkswagen Audi, aiming to fight against the two old rivals of Mercedes-Benz and BMW. The domestic Audi e-tron unexpectedly reduced its price, the guidance price was significantly reduced, positioning between the BMW iX3 (medium-sized SUV) and the BMW iX (medium and large SUV). After domestic production, the Audi e-tron still has excellent driving quality, but unfortunately the endurance and power have shrunk slightly. At the beginning of the listing, the monthly sales of domestic Audi e-trons were less than 100 vehicles, and it was not until the fourth quarter that it slightly improved, reaching the level of 300 vehicles per month. If you want to go, traditional brands also need to put down their value and carefully consider the rules of the new energy game.
BMW iX
Price: 846,900 yuan
BMW established the i brand very early, but the product side has not seen the force for a long time, which can be described as "getting up early and catching up late". Although the design of bmw iX is controversial, it has achieved obvious breakthroughs in intelligence and electricity. The iX product power is beyond doubt, unfortunately the price remains high, and the price positioning is more like a pure electric X5. The car was launched in November this year, and there is no sales data yet. In my opinion, it does not matter whether the iX sells well or not, what is important is that it successfully demonstrates BMW's muscles in the field of electrification. In 2022, the i3 based on the 3 series long axis version is about to debut, so let's look forward to it together.
BYD Qin PLUS DM-i
Class: Compact car
Price: 10.58-145,800 yuan
In 2021, bydir's DM-i series is undoubtedly a blockbuster in the new energy market, of which Qin PLUS DM-i plays a leading role. In addition to the capacity climb stage, Qin PLUS DM-i sales stabilized at more than 10,000 units/ month, and near the end of the year, it achieved monthly sales of about 20,000 vehicles. In the history of the Chinese auto market, few hybrid models (including HEVs and PHEVs) have been so popular. What is the secret of success? One is fuel consumption, the other is price. I have to admit that Qin PLUS DM-i has done what the target users care about most.
SAIC Volkswagen ID.3
Price: 15.9888-17.3888 million yuan
In 2021, the author has test-driven more than 40 new cars, with a price span of 39 times (10-3.9 million yuan). Among so many models, the most satisfying thing for me is the Volkswagen ID.3, which costs less than 180,000 yuan. As the most European product in the ID.series, the ID.3 has excellent mechanical qualities, handling and comfort have reached a very high level. However, it is also an indisputable fact that the interior texture is thin and the mileage is conservative. At present, the ID.3 has recently been released, and the monthly sales volume is at the level of 2,000 units. If you want to replicate the bests that golf once sold, the price may be the best way.
Ford Muskang Mach-E
Level: Medium SUV
Price: 26.50-37.99 million yuan
When Ford learns to tell stories, attention must not be bad. In the fuel vehicle market, Changan Ford has performed tepidly, and the market feedback of several new cars is general. Fortunately, Muskang Mach-E has gathered a lot of popularity. In Ford's field of strength, the Mustang Mach-E is not far behind, and the handling fun is amazing. In fact, Mustang Mach-E wrote the motto in the car's name — Mach means Mach (unit of speed) and E stands for electric. The Mustang Mach-E announced the price early on, but deliveries didn't begin until the end of December, and sales performance remains to be seen.
Traditional brands concentrate their efforts
HiPhi X
Price: 57.00-80.00 million yuan
Perhaps because Tesla has redefined the price system, Chinese brand new energy vehicles are generally entrenched in the price range of 100,000-300,000 yuan, and few can extend the tentacles to more than 300,000 yuan. Unexpectedly, the belated Gaohe HiPhi X broke the ceiling in one fell swoop and successfully raised the brand awareness. With its advanced design, the HiPhi X is enough to attract the attention of passers-by. As for the shortcomings of dynamic performance, it is necessary to leave time to solve. From mid-May (start of delivery) to the end of November, the cumulative delivery of the vehicle exceeded 3,300 units. Considering the price, the average monthly sales performance of about 500 units can be described as exceeding expectations.
GAC Aion AION Y
Class: Compact SUV
Price: 10.96-15.76 million yuan
New energy vehicles are growing rapidly, but they are still not mainstream, so many consumers have a "try" mentality. In this way, pure electric cars with pragmatic positioning are quite popular. In 2021, GAC Aion launched AION Y, aiming to compete for the pure electricity market of 100,000-150,000 yuan. AION Y looks literary and artistic, but in the bones has a large space, long endurance, and the practicality is satisfactory. At present, AION Y sales are about 5,000 vehicles/month, which is the leading player in the same level.
Extreme Kr 001
Class: Medium and large cars
Price: 28.10-36.00 million yuan
Ideal ONE
Price: 338,000 yuan
At the beginning of the advent of the ideal ONE, it was the target of the old guns in the car circle. Those who hold this view generally believe that the range is backward technology and it is difficult to achieve a general climate. Unexpectedly, the ideal ONE broke the doubt with market performance. Since June 2021, Ideal ONE's monthly sales have stabilized at more than 7,000 units, and sales in November have reached 13,000 units. Many times, consumers' ideas are actually very simple. Treat the ideal ONE as an electric (driven) car without endurance anxiety, and you will find that the product experience is not bad.
Xiaopeng P5
Price: 15.79-22.39 million yuan
Among the three new power brands of "Wei Xiaoli", Xiaopeng Automobile emphasizes intelligence the most and successfully establishes the image of a pioneer in science and technology. The Xiaopeng P5, while not the most expensive model in the family, is equipped with the most advanced XPIRAT 3.5 driver assistance system. With the help of lidar and high-precision maps, Xiaopeng P5 has realized the urban NGP function and is once again at the forefront of the industry. Since its delivery in September, Sales of Xiaopeng P5 have gradually climbed, with sales exceeding 2,100 units in November. Considering that the XPILOT 3.0/3.5 software needs to be installed, the transaction price of the Xiaopeng P5 terminal is actually not cheap, which is probably a key factor hindering consumers from placing orders.
Editor's comments: In the past 2021, fuel vehicles (ICE) is still the main sales force, but subject to purchase restriction policies and emission regulations, its influence has not been as great as before. In contrast, new energy vehicles began to occupy the stage C position, winning widespread attention from consumers, and it was only a matter of time before they replaced traditional powered vehicles. Interestingly, new energy vehicles have broken the level gap of fuel vehicles to a certain extent, and "expensive talents are good" has become history. In the author's opinion, smart electric vehicles are more like technology products: the newer the product, the stronger the strength, and the iteration speed is very fast. Entering 2022, a number of popular new energy vehicles are about to debut. When we take stock again a year later, what surprises will the "green card" bring? Let's wait and see.
New forces are on the rise