In April of previous years, the automotive market was supposed to be doing well. However, in April this year, the entire automobile market is still a wailing, in the context of repeated epidemics and chip shortages, the days of car companies are indeed getting more and more difficult. Therefore, from the perspective of sales, the embodiment of the word "torment" is also very obvious.
Take the "new car-making forces" that everyone is paying more attention to at present, which is the most obvious. Recently, a number of new power brands announced their sales results in April, and according to the comparison of data, it is not difficult to see that the month-on-month decline can be said to be quite serious. The most exaggerated can actually reach a decline of 62.2%, which is amazing. Of course, in addition, in the comparison of sales in April, we can find that in addition to the decline in the total amount month-on-month, the ranking of new car-making forces also changed very much in April. Today, we will talk about the ranking of the new car-making forces in April.
This time, we'll go in order from low to high. In April, the last new car-making force, perhaps many people did not expect, it is the ideal car. The reason why everyone will be surprised is precisely because this "upset" is the ideal car that has been called "thriving". Looking back, ideal car can break through the single monthly sales of more than 10,000 yuan by relying on the ideal ONE single model alone. Today, the monthly sales of ideal cars in April were only 4167 units.
Why is there such a big decline? Is it hard that everyone suddenly doesn't like the ideal ONE? In fact, no, for the sharp decline in sales, ideal car officials also responded. The reason for its decline is precisely because of the epidemic situation in the Yangtze River Delta, so some suppliers cannot supply normally, which directly leads to a significant impact on the production capacity of ideal cars. If this factor is put aside, the sales of the ideal car should still be strong. However, after the arrival of the ideal second model, it may once again help the ideal car to improve the ranking.
In the penultimate place, it is Weilai Automobile, with a monthly sales of 5074 units. For this data, everyone may not be too surprised, after all, Weilai Automobile has been affected by the lack of parts supply for more than three days and two days. In April, the phenomenon was naturally even more severe. Although there are new cars to help, but such a situation, Weilai's sales in May is still not very optimistic.
In front of Weilai, it is Nezha Automobile, which sold 8813 vehicles in a single month in April, which is obviously far away from brands such as Weilai and Ideal in terms of sales. However, this also has a certain relationship with the positioning of the enterprise, taking Nezha Automobile, its main sales model is basically below the price of 200,000. In contrast, brands such as Weilai and Ideal, with a price of 300,000 or 400,000 yuan, coupled with a shortage of chips, sales are naturally inferior to Nezha. However, today's Nezha has also opened its own high-end road, and the future sales performance of Nezha S is worth looking forward to.
In second place on the list is Xiaopeng Motors, which sold more than 9,000 units in April. In terms of product positioning, Xiaopeng Automobile has a relatively complete lineup, from the G3 series to the P5 series and even the P7 series, perfectly covering the market of 150,000-300,000, coupled with excellent product strength, it is natural that the sales are outstanding.
The first place in the list, perhaps many people can not imagine, it is a zero-run car, with a single month of 9087 vehicles to narrowly beat Xiaopeng Motors to win the championship. Although the zero-run car officially did not announce the sales of specific models, it is certain that the "chip crisis" of the zero-run car is obviously much easier than other brands. Secondly, there are pillar products such as T03, and there are C11 and other high-end cost-effective works, and it is not surprising that the hot sales are not surprising.