According to the latest sales data of the Association, the domestic passenger car market is expected to sell 1.1 million units in April, down 31.9% year-on-year and 30.3% month-on-month.
It is worth mentioning that the sales volume of the domestic automobile market in April has returned to the level of 10 years ago, and the sales data of these 1.1 million vehicles in April has approached the level of 2011, and since then, April has also become the largest decline in the history of the domestic automobile market.
Why don't you like to buy a car? The domestic car market is relatively bleak, which should be a phenomenon in the past 3 to 5 years, not this year. April is not necessarily the off-season of a car market, and the previous off-season should be in the summer. The main reason now is that families who can own a car according to the current average household income already own a car, and then consider the second car, and the third car breaks through their income level. All in all, domestic car sales have reached a bottleneck.
After all, family cars are a consumer behavior, not an investment behavior. In the case that everyone already owns a car, in the case of economic downturn, everyone still has to pay attention to investment, stock investment, real estate investment, and other investments, which is a major focus of the family.
In recent times, such as Shanghai and Hangzhou, many people have been forced to stay at home because of the recurrence of the epidemic. Therefore, the use of cars is not very much. Coupled with the fact that the epidemic has been breaking out for more than three years, it is not known how the situation will be in the next three or five years. But we know that revenue has been on a slippery slope in recent years. It is not known to what level it will return to in the future, so the risk of buying a car in this case is very high.
Now many car companies are 0 down payment, why sales are still sluggish, because the oil truck can not add oil, the price of the tram is still rubbing up, during the epidemic period, there is no job, no income, most families have let the mortgage pressure breathless, where there is money to buy a car, although 0 down payment, but there is no money to pay back the monthly payment.
Who doesn't love a new car? Love, no money, why love? If they are all rich, buying a car is like buying vegetables, then why not buy it? The epidemic prevention and control has been depressed, the business is not good, and the enterprise has closed down and laid off employees. Doing business and working office workers, the money in their hands is not enough, buy a car, such a relatively large expenditure budget, can be put or try to put it.
Another reason is that the cost of living has been rising in recent years. The high price of oil, as well as the pressure to buy a house, children going to school, etc., has curbed people's desire to buy a car. Therefore, the decline in automobile sales has a lot to do with the current epidemic. Secondly, the rising cost of living year by year, as well as the pressure to buy a house and go to school, are inseparable.