How important automobile consumption is, I believe everyone understands. Automobile is a pillar industry of the national economy, with a long industrial chain and a strong driving effect, and is the "main force" for expanding domestic demand and stimulating consumption. If there is a problem with automobile consumption, then china's economy will also have a problem.
Recently, and many friends talked about the problem of car consumption, everyone is very unoptimistic, there has never been such a situation before, before everyone was very much looking forward to the replacement of new cars, now everyone "dare not buy a car", and the previous expectations are very different, everyone is pessimistic about the current economic environment.
The official estimate of the Federation of Passenger Vehicles is that the national passenger car market retailed 1.052 million units in April, down 35% year-on-year and 33% month-on-month; in April, the national passenger car manufacturers wholesaled 903,000 units, down 46% year-on-year and 50% month-on-month.
The march car sales data is also not optimistic, with retail sales in the passenger car market reaching 1.579 million units in March 2022, down 10.5% year-on-year and 25.6% month-on-month.
According to the data, we can see that from March to April, the decline in automobile sales has further expanded, and the industry has encountered great downward pressure, and the loss is very large. For example, SAIC Motor Group and GAC Group's output in the same period fell from 416,400 last year to 158,200, and GAC Group's sales in the same period fell by 33.7% year-on-year.
Of course, the decline in sales is so serious, the market also has certain expectations, the car is in a chip shortage, rising prices in a period, coupled with the impact of the epidemic, the interruption of the supply chain, car companies could not build vehicles as normal. In the Yangtze River Delta, some car companies have stopped production, the supply chain has been interrupted, the upstream and downstream industries of automobiles have been under great pressure, and the car dealers across the country are in a fluctuating state due to the impact of the epidemic, and the willingness of consumers to buy cars has also declined due to the epidemic.
So, the sharp decline in sales in April has become a given fact, do we need to be pessimistic about it? In my opinion, this decline is the result of a variety of negative factors, which is not reproducible, and the follow-up automobile market is likely to have a benign development space.
After all, the demand for vehicles has not disappeared, but has only been suppressed. Now the cycle of major car companies to pick up the car has been extended, the new forces of car manufacturing under the booking of the car cycle of at least 1 month, some need more than three months to mention the car, BYD's car cycle in more than 45 days, Tesla's car cycle of more than three months, that is, the traditional car company's car cycle has also been extended a lot, before the direct to the store to pick up the car or within 1 week of the scene will no longer appear.
We can see that the entire automobile market pressure is huge, but the major car companies are also very optimistic about the future, each is in accordance with the established planning to continuously launch new cars, with the further control of the epidemic, the production, sales, marketing and other production of automobiles will also accelerate the recovery, it can be expected that in the second half of 2022, the market will develop for the better.
Of course, the recovery of the automobile market is foreseeable, but the market's efforts to the side of the car company are still not enough, the consumer's desire to consume is more important, and the consumer's desire to consume is to rise, it is necessary to boost the consumer confidence of consumers, how to boost consumer confidence? After the epidemic is effectively controlled, it may be helpful for the economy to get back on track, but it is also very necessary for the state to issue policies to promote consumption.
In April, car sales will be cut off, will the downgrading of automobile consumption be doomed? Not really. Although the automobile market has experienced a very big disaster, after pressing the pause button, there is no small chaos, but as life returns to normal, the economy sets sail again, our way of life will also return to the past, the desire to buy a car will also return, coupled with the country's policy to boost consumption, the future automobile market can still make a difference, but if you want to fully recover, I am afraid it is unlikely. Be wary of the future of the automotive market, but don't be too pessimistic.