The battle of double 7 is-for-tat and cheaper than the ideal L7, which is 70,000 yuan cheaper, and the new M7 has more hard verification power?
In the just-concluded Chengdu Motor Show, the booth, which has never lacked topicality, has once again become a new topic center. At the launch of the new M7, Mr. Yu Chengdong, CEO of Huawei's consumer business and CEO of Intelligent Vehicle Solution BU, did not shy away from taking the ideal L7 opposite the booth as a competitor to this new car product. From digital products to today's car travel, facing competitors' survival rules has always been Yu's unique personal label. In the classic quote of "far ahead", I can't help but ask between the new M7 and the ideal L7, who is the better choice for family cars in this era?
M7 and Ideal L7 are both sympathetic fellow travelers and competitors of needle to needle. The biggest difference between them is their respective brand backgrounds, the ideal is a pure new force in car manufacturing, and Qianjie is the marriage of the old manufacturer Cialis Automobile and the top technology Huawei. Of course, in the current involution, it is not enough to have a strong brand power, and the user's consideration of product power is the focus. Can the new M7 put pressure on the ideal L7 in place?
The exterior design has its own merits, and the new M7 has even better space
The M7 continues the classic design language of the brand family, which is not hidden under the grille like the ideal L7, but highlights its unique identity with a range extender system through a wide and deep air intake. Whether it is an extended-range car or a hybrid car, such a bold and powerful front face design should be unique.
The ideal L7 uses a wrap-around light and shadow strip to condense the visual center, and the air intake grille is hidden from bottom to hide, which really makes the front face achieve harmony. The ideal stylist is very good at catching the attention of young people, and the trend design of science and technology and futuristic sense can be fully displayed on this car. Compared with the M7, which wants to create a visual effect suitable for all ages, the ideal L7 seems to be more attractive to young people.
In terms of body size, although both cars are medium and large SUVs, the new M7 has a distance realization that surpasses the same level of L113 and a rare ultra-high space utilization, which is enough to make it fight against the ideal L7 in terms of "room rate" in the car. In terms of deep space in the car, the new M7 measures 3338mm, which is 12mm more than the ideal L7, with less "shared area" and a larger area used in the car.
The new M7 has legroom of 937mm and 960mm in the front and rear rows, making it comfortable for even passengers with a full height of 1.8 meters. The ideal L7 has 925mm and 1000mm legroom in front and rear, which is something to be aware of. The ideal L7 adopts the rear "expansion method" used by many models, and we look at the data: the trunk standing volume of the new M7 and the ideal L7 is 686L and 585L respectively, and the ideal L7 can get better legroom because it encroaches on part of the trunk space.
Seemingly flattering data, but not really dominant, the rational allocation of driving and storage space and the real "room rate" of the area inside the suite are the fundamental needs of users.
However, both cars have satisfactory results in terms of storage of belongings, with 29 storage compartments in the new M7 and 26 in the ideal L7. Both trunks can be put down, and the expanded volumes are 1619L and 1561L respectively, and the new M7 still gets another point.
After discussing the "room rate" in the car, we continue to return to the topic of body size. The relatively lean body size of the M7 also has innate advantages in maneuvering such as cornering and turning in place, and the huge body of the ideal L7 has become a constraint.
Summary: After comparing the size data, it is not difficult to find that the internal space of the ideal L7 is not as good as the new M7. The biggest feature of its new large five-seat layout is that it allows the whole family to share a large space. Due to the reasonable division of driving and storage areas, large items such as skis and guitars can be accommodated in the rear seat when the whole family is full.
Comfort configuration is really detailed in the new M7 consideration Cockpit technology Huawei is difficult to surpass
As a high-tech luxury upstart, both cars have written a sense of luxury into the product manual, and the first priority of the sense of luxury is to bring a comfortable riding experience, so what kind of strength will the two cars show?
In terms of seat comfort, the new M7 and Li L7 are provided with four sets of "massage seats", and the massage, heating and ventilation functions of the front and rear seats are standard on all models. It's just that the massage "technique" of the new M7 seat is more realistic, and it can achieve an 8-point full-back massage. The more back massage points, the better, after all, the most wasteful thing about long-distance driving is the strength of the lower back.
In terms of seat adjustment range, the two cars are equally difficult to distinguish between victory and defeat. The front position can be adjusted in 12 directions, and the ESC angle of the rear seat backrest has reached about 10 degrees.
In terms of comfort equipment, both cars are equipped with three-zone automatic air conditioning. However, the new M7 is equipped with a fragrance system as standard, a common configuration on luxury cars, and the ideal L7 is unfortunately missing.
At a time when the car is the third space, the new M7 and the ideal L7 jointly lead the trend, allowing users to "lie flat" in the car. The ideal L7 has a "queen seat" in the right rear position, and the function starts the co-pilot to move forward, the rear leg rest is raised, and the rear seat is reclining back, forming a semi-reclining position. The new M7 side is even more "excessive", and it has created three "lying flat" modes for urban white-collar users. For lunch breaks, the front and rear seats on the right side of the vehicle can be combined into a single bed, so users don't have to deliberately pack the contents of the car, so they can quickly get a rest space. Secondly, there is the "double lying flat" mode, where the main and passenger seats can be reclined and combined with the rear seats to form a bed, and the two double bed seats in the car can allow people who have lived in the city for a long time to get a romantic third space. Finally, there is the camping mode, which can be instantly transformed into a double bed, and the size of the bed is basically the same as the "full flat" mode of the ideal L7, which is more convenient than a rooftop tent and more wild than a hotel room.
In terms of cockpit technology, the new M7 has the blessing of Huawei Harmony OS, which adds a lot of points. This is not to say how unbearable the performance of the ideal L7 car machine is, on the contrary, it is also the leader in the intelligent vehicle system, but it belongs to Huawei's Harmony OS vehicle-level system, whether it is software and hardware ecology or interactive experience, it has been difficult to find opponents in the current mass production system.
Like the mobile Harmony system, the Harmony OS system supports super desktop functions, mobile terminal applications are seamlessly on the car, and the mobile phone ecology is the car machine ecology, which is easy to use and does not require learning costs. In addition, users only need the same account to transfer the APP information on the mobile phone to the car, and an information barrier will be formed between the accounts, and private information such as shopping, ordering, reservation, WeChat and navigation will be synchronized with the account to log in or out.
Thanks to the hardware interaction between Huawei terminals, the HUAWEI MagLink function equipped with the new M7 should not be underestimated. It can be equipped with two Huawei PADS, which can be held in the palm of your hand or used as a rear dual screen. The three screens can be interconnected or run independently, and the entertainment function is only a lot more than the single large screen in the back row of the ideal L7, and the characteristics of using it as a personal digital media space that can be used independently and do not disturb each other are not possible with the ideal L7.
In terms of entertainment audio experience, the new M7 also pushes the ceiling of car audio to a new height with the HUAWEI SOUND sound system. Thanks to Huawei's technology precipitation in desktop audio, the in-car audio system will get a near-on-the-spot listening effect. The world-famous in-car audio brand, whether it is Harman Kardon, Berlin Sound or B&O, the key factor is that the desktop audio under the same brand can be affirmed by audiophiles. Although the HUAWEI SOUND series is a latecomer in the field of desktop audio, it has already successfully won the Gmark, iF Award and smart audio 5A evaluation, which means that the interior audio of the new M7 has stood on the same starting line as many of the above-mentioned excellent predecessors.
Summary: In terms of interior comfort, in terms of configuration of the new M7 and the ideal L7, thanks to the consideration of user experience, the new M7 can narrowly beat the opponent through detailed elements. In terms of cockpit intelligence and technology, the new M7 equipped with Huawei's Harmony OS system undoubtedly occupies an advantage, forming a comprehensive surpass over competing products in terms of function, interaction and entertainment. Unfortunately, although the intelligent experience of the ideal L7 is already very strong, the Huawei ecosystem is the top existence in the industry after all.
The new M7 is available with rear-wheel drive and four-wheel drive, and the ideal L7 is equipped with four-wheel drive as standard but the performance is slightly inferior
Both the new M7 and the ideal L7 use a range extender system as a power source. The former provides rear-drive and four-wheel drive two power options, the four-wheel drive version has the strongest performance, the maximum power reaches 330kW, the peak torque is 660N·m, the power is comparable to the 4.0T V8 engine, the ideal L7 only provides four-wheel drive version power, the maximum power of the system is also 330kW, but the peak torque is 40N·m less than the opponent. Zero hundred acceleration score, the former is 4 seconds, while the ideal L7 is 5 seconds.
The new M7 rear-wheel drive version is characterized by high fuel economy, and the fuel consumption of the thermal engine under CLTC working conditions is 5.6L per 100 km, which is 4-5L less than that of the same level of fuel vehicles per 100 km, and nearly 0.3L lower than the ideal L7 with only four-wheel drive version. The new M7 has a combined cruising range of 1300km, and the ideal L7 has a slightly more cruising range of 15km due to its larger fuel tank capacity. Both vehicles are equipped with ternary lithium battery systems, and the new M7 has always been a firm supporter of CATL, and is currently the most mainstream battery solution with the highest adoption rate of luxury brand models. The ideal L7 uses a relatively niche honeycomb energy brand battery, which is a cooperative brand used by Great Wall Motor.
In terms of chassis system and driving quality, both vehicles performed well. The ideal L7 is equipped with air suspension for the high-end models, and the comfort is naturally needless to say. The new M7 has a combination of dual FSD variable damping shock absorbers and the HUAWEI DATS system, and the time FSD system at a glance in the rearview mirror can complete hundreds of suspension damping adjustments according to the current road conditions. At the same time, the DATS system will also achieve millisecond-level torque dynamic adjustment according to the road environment, so that the vehicle acceleration and deceleration are easy to open and easy to control, and more stable through ravines.
Summary: The new M7 has two sets of power systems, rear-drive and four-wheel drive, the four-wheel drive version is faster than the ideal L7, and the two-wheel drive is more fuel-efficient than the ideal L7, which is the threshold that the ideal L7 cannot cross. Although the battery brands used in the two cars are first-line manufacturers, the name of the Ningde era is undoubtedly louder. In the aspects of chassis comfort and driving quality, both cars have handed over a satisfactory answer, the ideal L7 focuses on hardware performance, and the new M7 focuses on the mutual achievement between software and hardware, which can bring good ride texture to family users.
There is no need to worry about the rigidity of the two cars, and the active safety of the new M7 is close to the L3 level
Luxury and safety protection are not separated, since the two cars flaunt luxury quality, they are naturally not far behind in terms of body safety. The new M7 submarine-grade hot-stamping steel accounted for more than 24.4%, and high-strength steel and aluminum alloy accounted for 80.6%. Ideal L7 high-strength steel and aluminum alloy accounted for more than 75%, and hot stamping steel accounted for 29%. At the same time, the number of airbags in both vehicles is 8, and passive safety is basically on the same level.
In terms of active safety, the new M7 is equipped with the world's first omnidirectional collision avoidance system, and the Huawei ADS 2.0 intelligent driving system equipped with the new M7 may be the closest intelligent driving system to L3 driving assistance performance. The biggest difference between the two is pilot-assisted driving, which is the difference between the NCA and the ideal NOA system. The ideal NOA system is still at the average level of similar systems, and it needs to rely heavily on high-definition maps to achieve the pilot driving assistance function in high-speed and urban areas. The NCA system intelligent driving pilot function of the new M7 has realized the road topology inference network drive, which can be smoothly opened and used without a high-definition map, and can realize high-end intelligent driving without maps nationwide. Although, Ideal has announced MindGPT's project plans to achieve similar functional benchmarking. However, after all, the new M7 has given priority to this performance, and you can subscribe to it without playing futures or buying a car, "far ahead".
Summary: In terms of safety, the new M7 is temporarily ahead with a richer intelligent driving system. Thanks to this, users of the new M7 can drive like old drivers even if they are novices, and users with mature driving experience can make driving easier.
Summary: The same family car, the new M7 has higher product power, and the price of 249,800 yuan is 70,000 yuan lower than the ideal L7, which is more cost-effective. The price lays a friendly first impression, but in the current consumption upgrade, product power is the top priority to impress consumers.
In terms of appearance, the ideal L7 is more personal, more eye-catching, and in line with the appetite of young people. The new M7 is to satisfy everyone's appetite, so it has to seal the personality and appear more stable. The interior space is the home of the new M7, which puts a lot of pressure on the larger ideal L7. In terms of intelligent technology, the reason for the defeat of the ideal L7 is not that it is too weak, but that it has encountered the strong empowerment of the new M7 by Huawei's ecosystem. The four-wheel drive version of both cars is very powerful, but the two-wheel drive version of the fuel-efficient new M7 is the most outstanding. In terms of active safety, the ADS 2.0 system is still at a high level, after all, the NCA function of the topological inference network is currently the only one of them.
Edited by Jimmy