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Caught up by Audi BMW, luxury cars fell from 800,000 to 300,000, or no one bought?

Land Rover as a three-time change of ownership of the car brand, its brand development road is undoubtedly full of legend, in the ups and downs of this road from the brink of bankruptcy to now among the world's first-line luxury car brands, Land Rover's experience is enough to write an inspirational novel. And if you ask Land Rover which is the most successful SUV in China, Land Rover found that the 4 SUV is the peak of the author's opinion of Land Rover, it is precisely because of the hot sales of the discovery 4 that Land Rover has opened a sales gap in the domestic luxury car market, but after Land Rover found 4, many models have failed to position, and Land Rover has fallen into the dilemma of weak growth, such as the Land Rover Range Rover Evoque to be introduced today, which was caught up by Audi BMW, and the luxury car fell from 800,000 to 300,000, or no one bought it? It is a representative model of Land Rover's transition from prosperity to decline.

Caught up by Audi BMW, luxury cars fell from 800,000 to 300,000, or no one bought?

In terms of appearance design, the front face of the Range Rover Evoque is a family design, and the intake grille is increased on the basis, but it is not a large size intake grille, but it is relatively large. Originally, the horizontal bar below the middle net was cancelled, and the front face design of the canceled horizontal bar will be closer to the family design to a certain extent, and it is also more luxurious, in line with the positioning of its own luxury brand.

Caught up by Audi BMW, luxury cars fell from 800,000 to 300,000, or no one bought?

Inside the car, the Interior Design of the Range Rover Evoque is very luxurious, looks very high-end, and is consistent with its overall positioning. In addition, the car is equipped with a number of configurations such as parallel assist, lane departure warning system, remote start, etc., and the configuration performance is still relatively good, which improves the convenience of the driver to a certain extent.

Caught up by Audi BMW, luxury cars fell from 800,000 to 300,000, or no one bought?

From the side of the car, the car's body dimensions are 4371/1904/1649mm, the wheelbase is 2681 mm, matched by Pirelli tires, front and rear tire sizes are 235/50 R20. The shape of the side is more fashionable, and the sports atmosphere of the personality is getting stronger and stronger, which is very "sunny man" taste.

Caught up by Audi BMW, luxury cars fell from 800,000 to 300,000, or no one bought?

In terms of power, it is equipped with a 2.0T four-cylinder turbocharged PT204 engine, with a maximum power of 249 horsepower, a peak torque of 365 Nm, a matching 9AT gearbox, a maximum speed of 229 km/h, an official 0-100 km/h acceleration of 8s, and a comprehensive fuel consumption of 7.1L/100 km by the Ministry of Industry and Information Technology.

Caught up by Audi BMW, luxury cars fell from 800,000 to 300,000, or no one bought?

Commentary: The Range Rover Evoque Market sells well and has a lot of competitiveness. When it comes to safety configurations, safety-conscious consumers may want to focus on the performance of the main/co-pilot airbag, front side airbag, front/rear head airbag, tire pressure display, parallel assist, and more.

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