Sales, should be the choice criteria for most consumers when buying a car, if a car sales are good enough, it means that the market recognizes it is higher, indicating that the car has excellent product strength, at least better than other competitors, so the Chinese people's herd mentality is not unreasonable. In the domestic SUV market, the models that can surprise people are Haval H6, honda CR-V, and toyota Highlander, because they are the sales champions in their respective sub-camps, with strength to become a benchmark, today we are going to talk about this last one, the average price of the new generation of Highlander at about 350,000.
First of all, let's talk about the model configuration, the current new generation Highlander has a total of 6 models to choose from, the official guidance price range is 268,88-34.88 million yuan, if you are familiar with the previous generation of prices, you should find that the starting price is much higher. In addition, Toyota's hot-selling models basically have no discounts, and even have price increases, so even if you choose the lowest version, the landing price of 300,000 is not exaggerated. However, at present, Highlander also offers the previous generation of models to choose from, and all are four-wheel drive versions, but the size and configuration are obviously not as attractive as the new generation. Therefore, at present, the more popular 2022 dual-engine 2.5L four-wheel drive premium version 7-seat model has landed at least 350,000, but even so, the monthly sales are still nearly 10,000.
Why? To know that there are too many SUV options in the 350,000 range, you can even consider a luxury medium-sized SUV, so the new Highlander must have a "superiority". That from the appearance point of view, if the previous generation of Highlander is only rough and domineering, then this generation is a little more refined and fashionable, and it will definitely not give you a sense of déjà vu of the rough masters. Such as the front face part, the size of the reduced air intake grille inside the black mesh embellishment, as well as the silver horn shape and Toyota logo perfect fit, especially the two sides of the well-groomed full LED headlight group, for the whole car exquisite sense of improvement has a good help, at least this configuration is worth their own price.
Thanks to the size upgrade, the new generation of Highlander's body visual effects are naturally more domineering, from the specific data point of view, 4965 * 1930 * 1750mm of length, width and height and 2850mm wheelbase, basically reached the largest range of medium-sized SUVs, and even the length of the car is close to 5 meters to catch up with medium and large SUVs, so the space inside the car is further improved. From the perspective of body design, the size of the extension with a more slender waist line assistance, less domineering and more home and sports, like the real-time premium version of the model also uses 20-inch spoke wheels, which is also in line with Highlander's home positioning as always.
The tail design has changed a lot, and many netizens quipped: This belongs to the success of plastic surgery. From the details, first of all, the tail light group uses a full LED light source, and the slender and complex light strip makes its recognition further improved after lighting, and integrates with the body waistline to outline a bit of hard school. However, the rear exhaust layout was cancelled, and the rear surround was a large silver skid plate, and the sense of sport was general.
The interior, like the exterior, is a complete innovation, with significant improvements in functional configuration, but it still implements the basic principle of practicality. For example, the 12.3-inch suspension central control LCD screen, although only the premium version and the supreme version have appeared, but the good villain is among the mainstream level of the same level, and the top version also has a 12.3-inch full LCD instrument, and the test drive of this premium version uses a 7-inch LCD screen + traditional pointer, it seems that there is no problem. But to praise, the workmanship and materials in the car are quite good, like the center console is basically covered with soft materials, which is too much to improve than the old models.
However, if we really want to talk about the rich configuration, I personally think that the new Highlander still has a lot of room for improvement. For example, the current mainstream L2-level driver assistance system application, which has become an advantage in entry-level models such as the Toyota Corolla, can become a slot point in the new Highlander. For example, the premium version of the model has only begun to carry lane departure warning, lane keeping assist, active braking, full-speed adaptive cruise, parallel line assist, panoramic image is the top with the supreme version exclusive, which is not in the 300,000-level joint venture SUV camp. In addition, there is a comfort configuration, the front seats only provide heating function, the electric adjustment angle is not much, and there is no mood light, brand audio and other functional embellishments, so the riding texture is general.
But as we all know, in the 7-seat SUV camp, highlander has always been a well-deserved benchmark, and this replacement has increased the size, so the ride space will be more advantageous. First look at the front row, I personally feel that the seat design is relatively wide, and the softness is not bad, and the second row also maintains the same level, so the general family of four travel is more than enough. Even for adult men over 1.8 meters tall, there is a punch in the head in the front row, and entering the second row at this time can also get two punches of leg space. Only after entering the third row, it can still only be used for emergency use, so it is usually put down, bringing more ample storage space.
The power part is also the biggest change in this generation, the new generation Highlander will be equipped with a 2.5L hybrid system as standard in the whole series, but the difference is that the motor parameters of the four-wheel drive version are better, and the specific parameters are 174kW maximum power and 391N·m maximum torque. However, the parameters that seem to be quite intimidating, in fact, do not provide super power performance for the new Highlander, under the E-CVT gearbox matching, pay more attention to the premise of gentleness and fuel economy, the 100 km acceleration is measured to be about 8.4 seconds, compared to the old 2.0T does improve some, can be compared to rui jie, Tu Ang 2.0T high power and other competitors, can only rely on the 100 km comprehensive fuel consumption as low as 6L to prevail.
Summary: Based on the TNGA architecture to create a new generation of Highlander, I have to say that the changes are obvious, especially the improvement in workmanship and configuration, so that it can stand firm at the 350,000 level, after all, excellent reliability and economy, for home-based consumers is an irresistible highlight. However, if you want to become an unmatched sales crown and benchmark for competitors, new cars still have a lot of room for improvement, such as cost performance, such as more high-end configurations.