If the person who buys a car does not consider the retention rate, he is either a rich man or intends to drive a car for ten years and eight years. But to be honest, for the vast majority of our ordinary people, it is almost impossible to buy a car without considering the retention rate. On the one hand, the level of the retention rate determines how much money can be recovered when the car is sold in the future, and the loss is reduced as much as possible. On the other hand, a car with a high retention rate can also allow you to gain recognition from others, although this is not very important, but many people care about this.
So what is the retention rate? In terms of the official definition, the retention rate refers to the date of purchasing a new car, after a period of use, the price it sells is compared with the manufacturer's guidance price at the time of purchase, and its level depends on the performance of the car, the range of price changes, reliability, the price of accessories and the convenience of maintenance, which is the embodiment of the comprehensive level of the vehicle.
Through the analysis of the retention rate, we can draw the comprehensive strength of the brand's product strength, recognition, reputation, etc., so the retention rate ranking has gradually attracted the attention of consumers, and it is also one of the most important references for consumers to choose, buy and change cars. So, for us consumers, in the compact car market with the largest number of buyers, which models have a higher retention rate? Let's take a look.
First place, Honda Civic
Three-year retention rate: 74.66%
Honda Civic's sales have been very good, in the past 2021, Civic has sold a total of 162,500 new cars, so it can be seen that the Chinese people love and recognize it. Once the sales volume goes up, the retention rate of the car naturally increases.
Specifically, the three-year retention rate of Civic can reach 74.66%, that is to say, the 2022 CVT Shangqing version of the Civic model priced at 136,900 can still sell for another 102,200 yuan after 3 years of opening, which shows its high retention rate.
In addition, since the eighth generation of the Civic model in the Chinese market fire, the ninth generation and the tenth generation of models released since then have been affirmed and recognized by the world. Coupled with the aura that honda brands have in China and the quality performance of the Sina car terminal is really good, as well as cheap maintenance, it is not unreasonable that the three-year retention rate of the Civic can be so high.
Nowadays, in the second-hand car market, we can see very expensive Civic for sale everywhere, so we can see how high the retention rate of Civic is. At this point, it also indirectly responds to that sentence, buying a second-hand car in the Civic is not as good as buying a new car. In short, if you want to maintain the value of the car in the price range of 200,000, it is not wrong to start with the Civic model decisively.
Second place, Honda Jed
Three-year retention rate: 67.17%
Although Jade is now a discontinued Honda compact sedan, Jade's three-year retention rate is not low. You know, according to the statistics of a big data platform, Honda Jed's three-year retention rate is as high as 67.17%, and the overall retention rate is very good.
So why is Jed's retention rate so high? We think, on the one hand, because Jade is a Honda hatchback compact sedan, you know, although Jade is a hatchback compact sedan, it actually has 5-seat MPV interior space, so this makes it "unique" in the same price range and class.
On the other hand, the two sets of powertrains of 1.5T and 1.8L equipped by Jade are honda's very mature powertrains, so there is no problem in product quality and user experience, which makes Jade's reputation very high. With a good reputation, consumers will naturally be willing to spend more money on the second-hand car market to buy it, which will also bring jed a higher retention rate.
Looking at the current second-hand car market, a 2017 Honda Jade 5-seat version of the model, after running more than 50,000 kilometers, can also sell for 129,800 yuan, and in fact, the price of its new car is only 180,000, so it can be seen how high the retention rate of Jade is. In short, Jade's retention rate is also notoriously high, so if you are a Jade owner, then cherish your car.
Third place, Toyota Corolla
Three-year retention rate: 65.88%
Toyota has always been a representative of reliable fuel saving, so there are many people who buy Toyota cars in our country. Take the Toyota Corolla, for example, in 2021 sold nearly 310,000 cars in one go, more frighteningly, Toyota's bicycle profit margin is very high, usually the Corolla basically has no discount but sells at the original price, can you bear it?
Under the high sales volume and relatively strong price system, it naturally leads to the toyota Corolla's retention rate is high. In terms of the three-year retention rate, the Toyota Corolla is also as high as 65.88%, which also makes its retention rate rank third in the compact car market within 200,000.
What is the concept of a three-year retention rate of 65.88%? Take the Corolla 2021 TNGA 1.5L CVT Elite Edition model priced at 127,800 yuan as an example, after three years of new car opening, you can still sell 85,000 yuan when you sell it, so basically it means that it only loses more than 10,000 yuan a year, which is very valuable.
Finally, through the second-hand car market, we can see that the current 2019 Corolla twin engine model can still sell for 11.8 yuan, and the Corolla in 2013 also has 66,000 merchants on sale, which shows that the high retention rate of the Corolla car has been a very common phenomenon. In short, if you want to buy a car and honestly use it for your family, and at the same time want to lose less money when selling the car, then you can't go wrong with Corolla.
Well, the above are the 3 models with the highest retention rate in the compact sedan market within 200,000, what are your opinions and opinions on the high retention rate of the Three cars of Civic, Jade and Corolla? Leave a message in the comment area to talk about it, let's exchange and discuss it together. (Text/Univision Auto Dazhuo)
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