The end of the year has arrived, looking back at the Chinese auto market in 2021, the rapid progress of the new energy vehicle market is impressive. The China Association of Automobile Manufacturers predicts that China's total automobile sales in 2021 will be 26.1 million units, an increase of 3.1% year-on-year. Among them, the sales of new energy vehicles were 3.4 million units, an increase of 1.5 times year-on-year. In this context, major car companies have also issued big moves at the end of the year to launch a wave of heavy new energy vehicle products.
Among them, Nio Automobile launched the medium-sized intelligent electric coupe ET5, which "stirred" the market with supercar genes; based on the EVA platform, Mercedes-Benz EQS "entered" the new energy market competition with a flagship posture; all-round self-renewal, 2022 zero-run T03 won young users; iCar ecological blessing, Chery QQ ice cream strongly entered the A00-level market.
Nio ET5 "stirs" the market with its super running genes
On December 18, NIO released the medium-sized intelligent electric coupe ET5, launching two battery capacity versions of 75 kWh and 100 kWh. The starting price of new cars is 328,000 yuan before subsidies, and the starting price of BaaS solutions is 258,000 yuan before subsidies, and delivery is expected to start in September 2022.
WEILAI ET5 Zhang Yi/Photo
The appearance of ET5 is composed of a simple and clean surface and organic and humanized details, which integrates the NIO supercar gene and the concept of "design for automatic driving"; the interior space design continues the concept of "second living room", exquisite and warm. The new car is equipped with NIO Autonomous Driving's latest autonomous driving technology NAD (NIO Autonomous Driving), through NIO supersensitive system Aquila and supercomputing platform Adam, ET5 will gradually realize high-speed, urban area, parking, power exchange and other scenarios, the whole process of safe and relaxing point-to-point automatic driving experience.
ET5 is the fifth model released by Weilai, with good product strength and high cost performance, it has won the attention of many consumers. Li Bin, founder, chairman and CEO of NIO, also said, "It is indeed the largest number of cars we have ever booked within 24 hours of launch. ”
Since 2021, WEILAI Automobile has risen steadily, with sales exceeding the 10,000-vehicle mark in September, with cumulative sales of 80,940 vehicles from January to November, an increase of 120.4% year-on-year. With the addition of electric cars ET7 and ET5, WEILAI's product matrix is constantly enriched, and at the same time, with the continuous alleviation of "lack of cores" and the continuous improvement of production capacity, the WEILAI automobile market can be expected.
Mercedes-Benz EQS "entered" the arena with a flagship posture
On December 17, the new EQS, the flagship model of the Mercedes-EQ brand, officially landed in the Chinese market, with a total of 4 models launched, priced at 1.0796 million to 1.5186 million yuan.
Courtesy of the new EQS company image of the Mercedes-EQ brand
The new EQS is based on the "bow body" developed from the pure electric platform to the end, combined with the "seamless" body design aesthetics, showing the beauty of elegance; the 1.41-meter-long MBUX super screen runs from the main driver to the co-driver, and three high-definition screens up to 209 PPI resolution bring delicate visual effects; in terms of power, the new EQS uses NCM811 ternary lithium batteries. Equipped with a power battery of up to 111.8 kWh, it achieves a long cruising range of up to 849 km under CLTC conditions.
It is understood that the new EQS is the first model based on the Mercedes-EQ large-scale pure electric model architecture (EVA) platform, and it is also the industry's first large-scale pure electric luxury car. Jan Madeja, President and CEO of Beijing Mercedes-Benz Sales & Service Co., Ltd., said, "We have long been committed to providing Chinese customers with new luxury products and 'heart' luxury services, and the new EQS is the latest proof that we are bringing this dream to life. ”
As of the end of this year, the EQ family has reached four pure electric models in China, and the "ABC+S" lineup has been officially formed. Next, the new EQE, EQS pure electric SUV and EQE pure electric SUV will also enter the Chinese market.
The 2022 Zero Run T03 wins young users with self-renewal
On December 28, the 2022 Zero Run T03 was launched online. There are 5 versions of the new car, including glass version, dazzling crystal version, pearlescent version, Yaojin version and star diamond version, and the price range is 68,900-84,900 yuan.
2022 Zero Run T03 Enterprise Courtesy Photo
The 2022 zero-run T03 series is equipped with ESC system, voice recognition control, reversing image, EPB, automatic parking, uphill assist and 15-inch aluminum alloy wheels, which better meet the user's personalized pursuit; the new car is equipped with a self-developed integrated electric drive assembly, using a permanent magnet synchronous motor, and the front-facing front-drive layout can achieve a maximum power of 80 kilowatts and a maximum torque of 158 Nm; in addition, the new car is equipped with lithium iron phosphate batteries, and the NEDC comprehensive endurance can reach 403 kilometers.
As a high-end pure electric car with a certain market foundation, zero-run T03 has gained a good brand voice and market return in the market segment by virtue of its personalized advantages in intelligence, power, endurance and other aspects. The data shows that the Zero Run T03 received orders for 9297 units in November. As a result, ZeroCar received orders for 16,310 units in November, and by the end of November, it had received orders for 73,561 units, completing the annual order target ahead of schedule.
In response to the personalized needs of consumers, we will realize all-round self-renewal with the launch of 2022 models. The 2022 zero-run T03 is not only newly named, but also adopts the aesthetic design concept of curved technology in the interior design, which is more in line with the aesthetics of young users at present.
Chery QQ Ice Cream is advancing strongly with the iCar ecosystem
On December 28, Chery iCar's first model, Chery QQ Ice Cream, was officially launched. A total of 3 models of the new car were launched, the mileage was divided into 120 km and 170 km, and the official guidance price was 29,900-43,900 yuan.
Chery QQ Ice Cream Enterprise Courtesy
QQ ice cream overall square appearance, providing 7 different candy color coating, with U-shaped structure daytime running lights, the overall cute and cute; the interior layout is simple and smooth, many places use color block treatment, more lively; safety configuration, the new car standard with automatic locking, low-speed pedestrian warning system, tire pressure alarm, etc. In addition, car owners can register and certify vehicles on the iCar eco-mobile app to achieve functions such as remotely switching air conditioners and switching low beams.
Chery QQ must be no stranger to everyone, the cute and small shape has won the favor of countless consumers, and the sales volume has exceeded 1 million units in the 10 years of listing. Today, the arrival of QQ ice cream has re-emerged as a micro-car leader. Cute shape, competitive price, iCar ecological blessing... Can the QQ ice cream superimposed by buff recreate the past glory of QQ models? Let's wait and see. (China Economic Network reporter Zhang Yi)