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The domestic BMW X5 just fired, audi Q6 was exposed, or 550,000, can it succeed?

In the 354th batch of new car declaration catalogue released by the Ministry of Industry and Information Technology this year, we saw two special Audi SUVs listed, one is the Audi Q4 e-tron from FAW-Volkswagen, and the other is the Audi Q6 produced by Volkswagen Audi. Compared with the Audi Q4 e-tron, which will continue to sit alone in the compact pure electric SUV market, the Audi Q6 that was selected to declare mass production on the occasion of the launch of bmw brilliance X5L naturally has a tit-for-tat taste.

The domestic BMW X5 just fired, audi Q6 was exposed, or 550,000, can it succeed?

Audi put the even-number series of SUVs in the Chinese market, and first achieved electrification, which is enough to explain the importance of the Chinese market for Audi, and this Audi Q6 has become the second production car in the even series, which suddenly raised the threshold from the world's most entry-level small SUV Audi Q2L to this medium and large market, which is an inevitable step and an accident.

The domestic BMW X5 just fired, audi Q6 was exposed, or 550,000, can it succeed?

This is inevitably because in the case of BMW Brilliance entering the market of joint venture domestic medium and large luxury SUV with the X5 long wheelbase version, it needs to deal with the Audi of changan Lincoln Aviator, SAIC-GM Cadillac XT6 and other sinking competitors. At this time, choosing Q6, which is different from Q5L, can avoid cannibalism on the one hand, and on the other hand, it can also cope with the challenges of different levels of the market at the same time.

The domestic BMW X5 just fired, audi Q6 was exposed, or 550,000, can it succeed?

Judging from the real shots of the new car that have completed the declaration, the octagonal grille is the first to change, although its symmetrical way is still left and right rather than up and down, but the convergence of the up and down tilt angle still makes it more rounded. In addition, the net actually maintains the shape of the honeycomb net, but it also adopts a two-color spray coating on the banner while changing the longitudinal direction, which will visually have a texture of suspended metal.

The domestic BMW X5 just fired, audi Q6 was exposed, or 550,000, can it succeed?

The headlights have completed the transformation, and the matrix LED is still a feature of the Audi lamp factory, but with the appearance of the diversion hole structure of the upper and lower partitions, the high beam lamp has been divided, which has also achieved Audi's first split matrix LED headlight group.

The domestic BMW X5 just fired, audi Q6 was exposed, or 550,000, can it succeed?

Judging entirely from the rear of the 45TFSI quattro model, the through-line taillights are of course the most eye-catching part, and although the four-ring logo is solid, it is different from the black background of the front face, and its interior has been filled with red bright plates. At the same time, the rear bumper completed the integral diversion, and the metal sports guard plate was put into this kind of quadrilateral undulating structure, which in addition to looking good, will also make the tail aerodynamic structure more reasonable, which is in line with the previous consumer market expectations for Audi even nameplates (Audi Q3 Sportback was widely reported as Audi Q4 by the automotive media before its listing).

The domestic BMW X5 just fired, audi Q6 was exposed, or 550,000, can it succeed?

One of the most important properties of the Audi Q6 is its body size. Although the Audi Q6 has an inseparable relationship with the Audi Q5L, its size, like its level, is more than a circle larger than the Audi Q5L.

The length, width and height data of 5099/2014/1784mm, the body length has been 329mm longer than the Audi Q5L, and at the same time, this set of size data has officially surpassed the Audi Q7, becoming the largest size mass production SUV launched by Audi in the global market. Of course, whether it is the name Audi Q6, or its special identity, or the 2980mm wheelbase, it still shows that it will not really surpass the Audi Q7.

The domestic BMW X5 just fired, audi Q6 was exposed, or 550,000, can it succeed?

In terms of power, or combined with the current declaration information of Audi Q6, it will continue to be equipped with EA888-DVL model 2.0TFSI turbocharged engine, and provide 170kW, 195kW two tuned versions, thus surpassing the domestic Audi Q5L, imported 2.0T Audi Q7 and other models.

The domestic BMW X5 just fired, audi Q6 was exposed, or 550,000, can it succeed?

Write at the end

Compared with the Audi Q4 e-tron that expands the e-tron nameplate on top of the Audi Q2L e-tron, the Audi Q6 is also a Chinese specialty product, but first, the identity of SAIC Audi's first fuel SUV gives us too many reasons to invest more attention, and second, it is the first standard medium-sized luxury SUV put by Audi in the Chinese market. Coupled with the new arrival of SAIC Audi needs such a fuel SUV to build a brand, and the entire Audi China also needs it to fight against the BMW X5L, and recover the market share that was taken away by lincoln aviators and Cadillac XT6s, as for whether the Audi Q6 can successfully complete the mission, whether the possible threshold of 550,000 yuan can be achieved or will determine whether its first step can be stabilized.

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