Electric vehicle 100 people will, liberation pointed out the future trend of new energy vehicles!

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On March 25-27, 2022, the 8th China Electric Vehicle 100 Forum with the theme of "Greeting a New Stage of Market-oriented Development of New Energy Vehicles" was held online, and a total of 14 meetings were held to focus on industry hotspots and explore development trends. On March 27, Ji Yizhi, General Manager of FAW Jiefang New Energy Division, delivered a speech on behalf of FAW Jiefang at the Commercial Vehicle Sustainable Development Forum with the theme of "New Trends in the Development of New Energy Commercial Vehicles under the Goal of "Double Carbon"".

The speech started from the inevitable achievement of the "double carbon" goal, and shared the understanding and ideas of the new energy automobile industry reform from the perspective of vehicle manufacturers, as well as the strategic layout of FAW Jiefang in the direction of new energy.

Accelerate product innovation and lay a solid foundation for industrial development

As an important idea in the new era, innovation and development are crucial to the development of the new energy automobile industry. At present, the new energy market has gradually transitioned from the embryonic period to the rapid development period, and commercial vehicles as a means of production, commodity power is the most important consideration.

At present, the new energy product scenarios are mainly concentrated in closed areas such as urban distribution, urban services, railway freight yards, and ports. This is mainly because new energy products still have problems such as vehicle cost, endurance, energy efficiency, and safety that need to be solved urgently. Enterprises should accurately understand the market and customer needs, accurately grasp the development trend of new energy technology, build core technology research and development capabilities, build core competitiveness, gradually expand the coverage of new energy product scenarios, and build a solid foundation for market development.

The layout mode is innovative, close to the changes of user demands

At present, in the process of promotion of new energy vehicles, there are still some pain points and difficult problems.

In the process of car purchase, due to the high initial threshold of new energy products, most of the financial capital is in a wait-and-see state, which causes users to have great difficulties in product purchase; in the process of use, due to the imperfect infrastructure construction and supporting business, the user's use efficiency is poor and the acceptance is low; in the process of vehicle processing, there is a second-hand car residual value assessment and market circulation that has not yet been perfected, and the lack of user and financial confidence also affects the user's choice of new energy vehicles. Therefore, enterprises need to break the original thinking, provide users with personalized purchase programs, infrastructure supporting planning, second-hand car recycling, etc., covering the overall solution of new energy such as "selection, purchase, use, pipe, repair and exchange", create a replicable positive cycle business model, provide users with lower cost of use, higher product benefits, and let users accelerate their adaptation to new energy vehicles.

Expand industrial synergy and keep pace with energy change

The essence of vehicle electrification is the change of energy supply, and vehicle electrification will accelerate the integration of the automotive industry and the energy industry.

According to the analysis, in order to achieve carbon peaking in the transportation field in 2030, the penetration rate of new energy in the transportation industry will not be less than 30%. This poses a great test for the continent's power energy system. Therefore, the automobile industry and the energy industry should be coordinated development, around the energy management, storage, transmission, trading, consumption and other aspects of synchronous to create suitable solutions, especially the automotive industry and energy industry to accelerate the application of V2G technology, green electricity in the vehicle end, in order to achieve the carbon reduction target at the same time, but also to create value for users.

Improve ecological construction and promote the sustainable development of the industry

The upstream and downstream industrial chain of mainland automobiles is rich in resources and perfect types, and the automobile market is the most open and inclusive.

The new energy automobile industry should achieve high-speed and stable development, change lanes and overtake, can not be built behind closed doors, independent development, need to strengthen the depth of the industrial chain, cooperation to create ecology, capacity aggregation, common progress. We should accumulate advantages in cooperation, enhance our independent capabilities, promote sustainable industrial development, and contribute Chinese solutions to the development of the global new energy automobile industry.

At the same time, in terms of the market, the local protection phenomenon in some regions is serious, which seriously hinders the promotion and development of new energy vehicles. Coupled with the blind influx of some hot capital, the vicious competition in the local market has intensified. Therefore, the government is called on the government to break down local protection barriers, give full play to the role of capital in promoting the market, guide the healthy development of the new energy market, increase investment in the construction of new energy infrastructure, stimulate local economic growth, and promote the transformation and upgrading of new energy transportation.

Strengthen supply stability and enhance the guarantee capacity of the industrial system

With the gradual increase in the volume of new energy vehicles, the importance of the stability of the industrial chain has gradually increased, especially the supply capacity and pressure of raw materials have gradually increased, and the dependence on external imported materials has been rising, and even the situation of card neck has emerged. Affected by the global epidemic and the international situation, the supply of core components such as precious metals and chips has been at risk.

Therefore, the supply system of new energy vehicles should be rationally laid out, planned raw material reserves and supply methods in advance, accelerated technological breakthroughs in key components, and constantly looked for alternative solutions to ensure stable supply and enhance the ability of the industrial system to guarantee.

As the "life engineering" of liberation, the pace of firm development has never stopped, and on September 29, 2021, FAW Liberation grandly released the "15333" new energy strategy, that is, the "Liberation Blue Road Action".