As we all know, in the country when it comes to luxury cars, we always give priority to the German troika Mercedes-Benz, BMW and Audi, which is what we often call BBA, under the same level, BBA models are often relatively high in price, but sales have remained high, fully illustrating the recognition of the people for them, compared to other luxury brands are much more miserable, like Cadillac, Volvo can only attract consumers through preferential and price-cutting means, as for Jaguar, Infiniti, Acura, etc. are very niche, Some even reached the point of being left unattended.
Although at present, in the low-end market, Japanese cars can be equally divided with German cars, but once they reach luxury brands, the influence of Japanese cars in China is far less than that of German cars, the three major Japanese brands Toyota, Honda and Nissan have their own luxury brands, Toyota is Lexus, Honda is Acura, Nissan is Infiniti, in fact, their sales in overseas markets are still relatively good, but the domestic recognition is quite low, such as Infiniti Q50L, In the past February, the car sold only 177 units, which is still not as much as a fraction of the BBA's main model.
The Infiniti Q50L is the same as the BMW 3 Series, Mercedes-Benz C-Class, and Audi A4L class, and is positioned as a mid-size sedan. On March 1, this car has just undergone a small makeover, the latest 2022 model has made a slight adjustment to the configuration, but these can not impress consumers at all, because this car since its listing in 2014, has not been replaced for 8 years, has only relied on small modifications to "continue to live", even the latest 2022 model, in the overall design, configuration and other aspects have been completely outdated, which is also the most important reason why it can not sell.
From the appearance point of view, the 2022 model and the old model is no different, the familiar large mouth grille with Eagle Eye headlights, coupled with the high and bulging lines on the engine cover, although 8 years have not been replaced, but the entire front face still looks more offensive, but the lowest model still uses halogen headlights, which is really unreasonable for a 264,800-sale luxury car, after all, less than 100,000 domestic cars are now equipped with full LED headlights. As for the side and tail styling, there is no change, and the sneakback body + bilateral single exhaust pipe is in line with the positioning of its sports model.
Come to the car, you can see that the interior design of infiniti Q50L is quite a sense of age, the dashboard is a traditional mechanical pointer instrument, the central control screen is divided into two pieces, the size is 7 inches and 8 inches, and the gear handle is only an ordinary gear, and does not use the electronic gear bar, compared with the current new car, there is no sense of technology to speak of, but the workmanship materials of this car are not bad, the car uses a lot of soft materials, it feels delicate to the touch, but it does not look like a grade, this Japanese car should really learn from the German car Even with a pile of plastic, it can feel very luxurious.
In terms of configuration, infiniti Q50L is even more low to pitiful, now intelligent driving assistance system has been very popular, but this car only has the top model equipped with lane departure warning and lane keeping assistance function, the whole series has no adaptive cruise, the two low-end models are not even equipped with reversing images, in addition, the whole series does not have a panoramic sunroof, keyless entry only high-end models have, not to mention huD head-up display, built-in driving recorder, mobile phone wireless charging these "high-tech" configurations, A luxury car with nearly 300,000 landings is so low that to be honest, I really can't find a few.
In the space and power part, because this car also lengthened the wheelbase, after the extension of the wheelbase reached 2898mm, it is considered to have reached the mainstream level of the same level, so the space is not bad, the power of the use of 2.0T + 7AT power combination, the maximum power of the engine 211 horsepower, the maximum torque of 350 Ng · meters, speed and control capabilities are also good, the steering wheel feels heavy, the running high-speed chassis is very stable, even if the high-speed cornering is more confident, In the driving experience of this piece of Infiniti Q50L or reached the level it should have.
In general, the reason for the poor sales of Infiniti Q50L is mainly due to its own, its brand influence is relatively weak, and the manufacturer does not want to forge ahead, has been through small changes to perfunctory consumers, this is better than simply discontinuing production, leaving everyone a good idea, you say is not it?