Recently, the Association of Passenger Vehicles released the january 2022 China automobile market sales data and rankings, of which the total sales volume of the domestic narrow passenger car market in January 2022 reached 2.079 million units, down 5.0% year-on-year and 1.3% month-on-month.
Among them, car sales in January were 1.001 million units, down 6.2% year-on-year and 4.5% month-on-month.
Judging from the top fifteen of the sales list, the changes in January this year are still not small compared to December last year, including that Xuanyi has returned to the championship throne, secondly, Sagitar jumped directly from 12th to third place, and tesla Model 3, Leiling, Civic, Corolla, Passat, etc., disappeared in January.
To be honest, such a change is completely expected, especially in the new year's transition stage from December to January, each car company will try its best to rush into the list, such as the sales of households that should have been in January to December, so it is not surprising that the first month can enter the list but disappear in the second month.
In addition, it is more interesting that among the several players who replaced december, three of them are from luxury brands, they are BMW 5 Series, BMW 3 Series and Mercedes-Benz E-Class. Therefore, it is not difficult to see that the inner volume of luxury brands is actually quite serious.
Of course, if its own sales are stable enough, then there is no need to worry about this problem at all. From the list data of these two months, it is easy to see who is a horse or a donkey, such as Xuanyi, Langyi, Camry, Tianlai, Hongguang Mini, Emgrand and several other players who are still in the top 15 of the list, they belong to the category that can stabilize output.
So the question is, how can it become a model that can be stable output? To this end, we have summarized several characteristics of the model, if a car can have one of them, then dare not say that it can definitely become a stable output, but also a high probability can stand out in the vast sea of cars.
First of all, the first is a model with balanced strength and low price. Representative models are: Xuanyi, Langyi, Emgrand.
For example, Emgrand, its exterior design is very in line with the public aesthetic, not only is not unusual at all, but also very attractive.
At the same time, its practicality is also very strong, including the space inside the car, the power and fuel consumption of the vehicle, at least two of which are outstanding in the same class.
Finally, the quality of its products is also reliable enough, although there are occasional small problems, but the big problems are almost never, especially the three large pieces, not only mature in technology, but also durable.
The second model is the one with a stable reputation and mature technology. Representative models are: Camry, Tianlai.
For example, Camry, its listing time is very long, and has experienced a lot of replacement models, accumulating a large number of excellent market reputation.
At the same time, its various technologies are very forward and stable in the world, especially the arrival of the TNGA architecture, which further improves its reliability.
Finally, it has almost no shortcomings in other products, and the retention rate is very high.
The third model is the one that has outstanding characteristics and seizes market opportunities. Representative models are: Hongguang Mini, Tesla Model 3.
Take the Tesla Model 3, for example. It was one of the first models to venture into the field of high-end electric cars, and even in 2022, its product strength is still second to none.
At the same time, due to taking the lead in seizing market opportunities, Tesla Model 3 has gained more and more market experience, especially after the price of domestic exploration, which makes it difficult for many people to refuse.
Finally, it is constantly evolving, not only from the marketing level to further give people a good impression, but also to bring consumers a more avant-garde experience again and again. Of course, based on a large amount of market experience, its practicality and stability have also become stronger and stronger during this period. So it's hard to have a reason to reject it.
Write at the end
It is not difficult to see that a car that can sell well must be inseparable from two words: practical and stable. So, if you want to pick a practical and stable car, follow the ones that have a stable sales output, and you're right.