Just after the Spring Festival, when the snow is still drifting in the northern region, the domestic automobile market has warmed up, and consumers' enthusiasm for buying cars seems to be faster than the speed of temperature rise. As soon as February entered, many car companies announced sales in January 2022. Among them, BYD, Geely and other independent brands have achieved a "good start" in sales. Among the joint venture brands, FAW-Volkswagen, Dongfeng Nissan and other brands still occupy the mainstream of various market segments. In terms of new car-making forces, Xiaopeng and Ideal still maintain a strong growth momentum, and there is no shortage of "sudden emergence" phenomena such as zero-run cars.
Today, the shortage of chips in the automotive market has not been alleviated, and January coincides with the Lunar New Year. So, what do these brands rely on to achieve good sales results? And which models sold well last month? Today we will take stock.
In January sales, independent brands generally achieved good results. Among them, the cumulative sales of Geely Automobile reached 146,380 units. However, the sales of Geely brand, Lynk & Co, and Extreme Krypton all fell year-on-year; the sales volume of Geometric Automobile as Geely's new energy brand reached 10,229 units, an increase of 391% year-on-year; it can be regarded as explosive growth.
According to the car purchase index of the zhongqi online, among the geometric APro models, the 2021 high-dimensional endurance version of the 430kmA430 square version has the highest score, and the gas attention and the reputation of the owner also have good results. In addition, this car is the most satisfied with the performance of the car in terms of appearance, power, handling and energy consumption.
2021 Geometry A Pro
Guidance price: 118,700-198,700 yuan
Last year, Geometry Auto launched the Geometry A Pro model, which is divided into 430km and 600km endurance versions, equipped with Geely's GKUI EV smart ecosystem. The exterior part of the new car is almost the same as the geometry A, and it is equipped with a floating central control screen inside, and the system integrates functions such as navigation, voice control, and 360-degree panoramic imagery.
The Geometry A Pro is equipped with an electric motor with a maximum power of 150 kW and a maximum torque of 310 Nm, the power battery uses the nickel 55 new NCM523 battery, the 600 km endurance version has a capacity of 70 kWh, and the maximum cruising range under the NEDC standard is 600 km.
ALSO ACHIEVED SALES WAS BYD, BYD's cumulative sales in January were 95,180 units, an increase of 126.1% year-on-year; in this data, BYD's new energy vehicles still maintained a rapid momentum, and the cumulative sales of the new Tang DM reached 9,060 units, an increase of 481.3% year-on-year, which is the fastest growing model.
2021 Tang New Energy DM
Guidance price: 192,800-289,800 yuan
According to the car purchase index of the public car network, the 2021 Tang DM-i 112km premium type is the most recommended. Car owners are generally satisfied with the power and comfort of the car. In addition, from the transaction price, it can also be seen that the terminal discount of the model is less, which shows its popularity.
Tang has always been a very popular model in the BYD family camp, and after the DM hybrid system is installed, Tang's economy and mileage have been greatly improved. At present, Tang New Energy models have DM-i two-wheel drive and DM four-wheel drive versions to choose from. The length, width and height of the body are 4870mm, 1950mm and 1725mm respectively, and the wheelbase reaches 2820mm. The interior is still equipped with a rotatable floating central control screen, equipped with BYD DiLink 3.0 intelligent interconnection system, which can realize a variety of interconnection and intelligent assistance functions.
The Tang DM-i is equipped with a 1.5T engine dedicated to Xiaoyun-plug hybrid, and the four-wheel drive version is equipped with a 2.0T engine. Tang DM is also equipped with front and rear dual motors, with a total power of 290kW and a total torque of 580Nm; the four-wheel drive version uses a ternary lithium battery, with a total of 81km of pure electric endurance of the ordinary version and 100km of long battery life.
Among the car companies and brands that announced sales, the self-owned brands had the highest sales volume in the GAC Group. In January, the cumulative sales volume reached 237232 units, of which GAC Aeon performed well, contributing to the cumulative sales of 16,031 units, an increase of 118.0% year-on-year. Among the models that continue to grow rapidly, the AION S has sold more than 6,000 units, and the AION S Plus, which was launched just last year, once enhanced AION's competitiveness in the new energy market.
2022 GAC Aion AION S Plus
Guidance price: 153,800-179,800 yuan
According to the zhongche network index, it can be seen that due to the listing of the 2022 AION S Plus, there is no transaction price and the owner's reputation related to the index, but the configuration of this model is rich enough, and the endurance and power performance also highlight its cost performance, and the comprehensive strength is not low.
GAC Aeon launched the AION S Plus last year, which has improved its cruising range a lot compared to the AION S. AION S Plus has a total of 5 models, including three different endurance versions of 410km, 510km and 602km. The length, width and height of the body are 4810mm, 1880mm and 1515mm respectively, and the wheelbase reaches 2750mm; it is still a standard compact car. In the interior part, the design style of AION S Plus is simple and not a sense of technology, the central control is equipped with a floating touch screen, and the car machine system also adopts a new UI design.
The AION S Plus is equipped with a very intelligent driver assistance system, and the 70 and 80 technology editions come standard with ADiGO 2.0 driver assistance system, including ACC adaptive cruise, active lane keeping, automatic braking and more. In terms of power, AION S Plus is still equipped with a magazine battery and a permanent magnet synchronous drive motor, the maximum power is divided into 100kW, 150kW and 165kW versions, and there are 410km, 510km and 602km three different range models.
After looking at the sales of traditional car companies, let's take a look at the performance of new car-making forces. Among them, Xiaopeng and Ideal have achieved good sales results in January, while the growth rate of Nio's models has slowed down. Xiaopeng Automobile delivered more than 10,000 vehicles for the fifth consecutive month. Xiaopeng's cumulative sales in January reached 12,922 units, the best performance of all the new car-making forces. The main hot model is still the Xiaopeng P7. In January, the Xiaopeng P7 sold a total of 6707 units, contributing half of the brand's sales.
2022 Xiaopeng P7
Guidance price: 237,200-367,900 yuan
According to the car purchase index of the Zhongche Online, the recommended model is the 2022 Xiaopeng P7 670N+ model, and the reputation score of the car in terms of appearance has reached the level of 5 points, which confirms the consumer's recognition of the Design of xiaopeng P7.
The hot sales of Xiaopeng P7 are definitely directly related to its low-lying and dynamic styling design. There are currently four models on sale, including a 480km endurance and a 670km long-range version. The length, width and height of xiaopeng p7 are 4880mm, 1896mm and 1450mm, respectively, and the wheelbase reaches 2998mm, and the wind resistance coefficient of the body reaches 0.236cd. The interior part adopts a minimalist style, the design of the central control and the dashboard linkage screen, equipped with XmartOS 2.0 intelligent interconnection system, providing voice control, online navigation, store and other application functions.
In terms of power, Xiaopeng P7 is equipped with a permanent magnet synchronous motor, whose total power reaches 196kW and total torque reaches 390Nm; the ordinary endurance version adopts lithium iron phosphate battery with a maximum capacity of 60.2kWh; the long-endurance version is equipped with a ternary lithium battery with a larger capacity.
Since 2021, independent brands have been like opening and hanging, creating good sales in the car market shrouded in the shadow of chips. The reason is that consumers' recognition of new energy products is getting higher and higher, and independent brands and new car-making forces have quickly and accurately seized this opportunity, worked product layout in advance, and quickly improved vehicle quality. For example, 2-3 years ago, there were not many models with a cruising range of more than 200km, charging had to wait for half a day, and intelligent driving assistance was not so popular. These are all factors that today's consumers focus on when choosing new energy products.