Since the launch of the Smart Fortwo in 1998, this classic two-door car has quickly gained word-of-mouth recognition and has since achieved a cumulative sales of 1.5 million+ worldwide.
The smart brand has always been closely related to fashion, and the "stylish price" also makes it have its own taste, and knowledgeable people also know that smart is a "Mercedes-Benz car without a Mercedes-Benz standard". The combination of Mercedes-Benz and swiss watchmaking king swatch created the original smart, and the newly renewed smart did not choose a cross-border partner again, but chose to hold hands with China's car industry tycoon.
▲ Smart Genie #1
In early April, Smart Genie #1 made its world premiere in Berlin, Germany. The design of the new car is dominated by Mercedes-Benz, and it has another identity: from the "Vast SEA Architecture" of the same model as the Krypton 001.
Smart's past models have always been a beautiful landscape between cities, and with the trend of electrification sweeping the world, the brand has actively chosen positive research and development, and smart genie #1 is also a newly designed work.
Fast forward to April 25th, and smart genie #1 finally opened pre-sale.
■ Is the "upstart" expensive?
The previous smart models always gave us the impression of being expensive, not that their prices are really high, but in terms of level and size, smart cars are really not cheap.
The new smart of "big" is not huge?
On April 25, smart genie #1 officially opened the pre-sale at the online conference, and the new car launched two configuration models: Pro+, Premium, and the pre-price after subsidy was 190,000-230,000 yuan (excluding optional costs).
Both models are also equipped with a rear motor with a maximum power of 200 kW and a maximum torque of 343 N·m, and the acceleration time of 0-100 km/h is only 6.7 s. Although Ta looks cute, Ta is undoubtedly a high-powered after-driving beast.
In terms of battery and battery life, the Pro+ and Premium models are also equipped with ternary lithium battery packs with a capacity of 66kWh, and the CLTC mileage is 535/560km respectively.
At the same time as the pre-sale price is announced, the official booking channel for new cars has been officially opened, and interested users can log on to the "smart car APP" or "smart car mini program" to make a reservation, and the amount of intention is 500 yuan.
The next user can enjoy the relevant car purchase rights, including vehicle warranty, battery warranty, roadside assistance, free traffic, etc., for details, please see the previous chart.
In addition, ordering smart genie #1 can also get the "trunk surprise blind box", about the contents of this blind box, the official really does not say at all, we dare not guess.
Is this pre-sale price still appropriate?
Just from our past understanding of smart, a simple look at the appearance, power and battery parameters, this question may not be able to answer. Why don't we take a little more time to see in detail what Smart Genie #1 is capable of.
■ a rejuvenated little one
After watching smart genie #1, I believe you can't connect it with the previous fortwo and forfour construction. This is the right thing to do, after all, there are a large number of powerful pure electric mini cars on the market today, and the only choice for smart seems to be "bigger".
After a new look, the concept of the smart brand will be the only connection to the "past". In Smart Genie #1, we seem to see that the brand spirit carried by Ta is the same as that of The Mass ID.
Smart Genie #1 has a pair of highly recognizable headlamps, with through-line headlight decoration, closed front face, air diversion slots on both sides and other decorations, the new car strives to become a classic model of the new era.
The god-like frog-eyed light group preaches the youthful attitude of smart genie #1.
Whether or not this design language can be praised by you, I believe that ta can make you unforgettable, and this through-the-line headlamp plays a very important role.
The rear of smart genie #1 echoes the height of the front of the car, and adopts a similarly shaped through-the taillight. The car seems to have adopted a blackened "base", and the black area gradually expands from the front to the rear of the car, giving the originally rounded Ta a subductive posture.
The Smart Genie #1 is positioned as a pure electric small SUV with a length, width and height of 4270/1822/1636mm and a wheelbase of 2750mm.
Smart Genie #1 the overall shape is round and fashionable, but also without losing the sense of cuteness, it can be said that people will never forget. In addition, hidden door handles, frameless doors, and suspended roofs are also a plus.
The smart brand has always carried the spirit of exploration of Mercedes-Benz, and it is also one of the concrete embodiments to match the smart with a logo that is not related to Mercedes-Benz. Therefore, there are still many passers-by who do not know the relationship between Smart and Mercedes-Benz.
But this time, the original LOGO of smart genie #1 was placed on the D pillar, and the B pillar will be engraved with a fairly conspicuous Mercedes-Benz logo, which should be regarded as a "manifestation of love".
The interior design of smart genie #1 basically continues the minimalist style adopted by the concept car, and while the overall style is fresh, the interior design of this set also retains some mechanical feeling. The new car adopts a unique LCD instrument screen, and this narrow and long small screen adds some Q cute flavor.
As a new model that embraces the young group, smart genie #1 emphasizes metal texture and technological style in the interior style, of course, the atmosphere lamp is also a weapon that cannot be absent.
Smart Genie #1 features a 9.2-inch instrument screen embedded deep in the instrument panel and a large 12.8-inch suspension central control screen.
The new car is equipped with a Qualcomm Snapdragon 8155 intelligent cockpit chip with a 7nm process process and an 8-core CPU processor, and the smart OS car-machine system adopts a unique and elegant UI with a unique texture. In addition, on the inspiration planet inside the car system, there is also a little fox on standby, which is the elf assistant "Avatar" of the elf #1 user, which can quickly learn and adapt to the user's voice habits through AI artificial intelligence technology.
Consistent with the mainstream new energy models, smart has created a series of digital ecological service systems with Apps and vehicle systems as the core contact points. Turn on the phone, users can connect with their car through a dedicated smart ID.
Smart Genie #1 will be equipped with up to 23 high-precision perception hardware (12 ultrasonic radars, 5 millimeter wave radars, 4 surround cameras, 1 front-view camera, 1 cockpit camera) and will be equipped with the Smart Pilot Intelligent Driver Assistance System, which enables 23 (including L2+ level) intelligent driver assistance functions, including adaptive cruise (ACC), Lane Emergency Hold Assistance (ELKA Plus), Highway Assist (HWA), Features such as automatic emergency braking (AEB).
Smart Genie #1 comes standard with frameless doors, 64-color mood lights, 6-way electric adjustment of the front seats/4-way electric waist rest, main driver's seat memory, mobile phone App interconnection, 12.8-inch central control screen (12GB of memory, 128G storage space) and other configurations.
Compared with the Pro+ version, the Premium version also features a 10-inch head-up display, external door handle lighting, a luminous metal welcome pedal, a D-pillar luminous logo, a leather steering wheel and seats, front seat heating, heat pump air conditioning, and a smart fragrance system.
To say that it will be glowing and cool, it must be the Premium version, which is worth choosing for 40,000 yuan.
■ Who are ta's opponents?
Thanks to the deep combination of Chinese and Western car-making concepts, smart genie #1 has both appearance and parameters that can meet the standards in China, especially this price is also running to sell and make a profit.
As soon as the pre-price of this car is out, I believe that many friends still have to worry about it.
▲ SAIC Volkswagen ID.3 (only saic-Volkswagen production)
▲ Volkswagen ID.4 (including North-South Volkswagen models)
Although the size of smart spire #1 is extremely close to that of the Volkswagen ID.3 (SPIE #1 length +9mm, wheelbase -15mm), sprite #1, which is priced between ID.3 and ID.4, is in direct competition with both.
The power of Genie #1 (200kW in the whole series) is a big level higher than the ID.3 (125kW in the whole series), and the ELF #1 in CLTC has an advantage of 85-110km in terms of battery life. If it is compared with ID.4, Genie #1 has a power close to the four-wheel drive version ID.4, and also has a battery life close to the long-endurance version ID.4, but the current pre-price of Genie #1 is only at the mid-range level of the ID.4 guide price.
▲ Euler Good Cat GT Mulan Edition
▲ Euler Lightning Cat, CLTC range 500/600km, the price is unknown
In the face of the Euler family, the level and size of the smart elf #1 and the good cat are comparable, but the good cat is a relatively popular model, and the power is not in a level (the smart elf #1 is 74kW higher than the good cat GT Mulan version), of course, the price difference between them can also be 50,000-80,000 yuan.
However, the follow-up works of the Euler family also have lightning cats, according to legends, lightning cats will also be set at the level of 200,000 (more than two hundred thousand is not easy to say), when the final guidance price of lightning cats will determine which is more fragrant with smart elf #1.
Smart Genie #1 is still a bit similar to the Euler family model, although smart will not define itself as a female brand like Euler, but who says smart is not lethal to girls.
▲ Xiaopeng G3i
If it is the Xiaopeng G3 before the change of face, I am afraid that we will not be included in the competition of Smart Genie #1. However, looking at the new Xiaopeng G3i's front LED light strip, and then looking at its cute and technological appearance, the two naturally still have a competitive relationship.
Compared with the Xiaopeng G3i, the length of smart genie #1 is 225mm shorter, but the wheelbase is 125mm longer, and overall smart genie #1 will be a type that looks smaller and the space is not necessarily worse (the specific spatial performance needs to be measured later).
Although the Xiaopeng G3i is not equipped with lidar like the P5, the G3i is also equipped with an intelligent voice system, 20 sensors, XPILOT 2.5 intelligent driver assistance system, supporting full-speed domain ACC adaptive endurance, ALC automatic lane change assist (automatic lane change with lights), LCC lane centering assistance, LKA lane keeping, ATC adaptive curve cruising, XPILOT Parking super automatic parking assistance and other functions.
Intelligence is the longboard of Xiaopeng Motors, which can be said to be a strong enemy of smart genie #1.
■ Bang reviews
Smart Genie #1 already has a preliminary pre-sale price, and from this price, we have been able to basically determine: the new smart brand has been changed, and its products and pricing strategies are oriented to a new market pattern.
Combined with the parameter configuration, is the price of 190,000-230,000 yuan for the new car sincere? Whether sincere or not, the price of smart genie #1 is still closer to the pricing strategy of the joint venture car, which also leads to the competition relationship between Ta and many models on the market like "joint venture car to hit domestic production", and Ta will also compete with many different models, and even need to compete with the new forces of medium-sized cars.
In any case, the new smart does not seem to have the intention of eating the brand's old roots, and the new design also makes the new model inherit less "assets". The good news is that a brand new smart is coming to us.