What is the new car-making force? In this era when cars have entered thousands of households, the term "new forces of car manufacturing" has gradually emerged, but this concept is very vague and there is no very accurate positioning. In my opinion, the so-called new forces of car manufacturing, they all have four major elements: 1. high-end intelligent pure electric positioning; 2. independent scientific and technological innovation; 3. highly competitive advanced system; 4. user experience-oriented products and services. There are many consumers who pay attention to the automotive industry, and recently many people have found that since 2022, various media have begun to classify THE SALES DATA of GAC Aeon into the "New Forces" list, and on the just released March New Forces product sales list, GAC Aeon's monthly sales have exceeded 20,000, not only ahead of other brands, but also achieved a sales milestone for new energy vehicles. It can be seen that in the market pattern, GAC Aeon has steadily occupied the TOP1 sales volume of pure electric models of the new car-making force, why is its performance so amazing? Let's analyze it through the four elements of the new forces.
1. Market layout:
For the brand of new car manufacturing forces, its products belong to high-end intelligent pure electric positioning, which is the most attractive and fastest growing segment in the market at present. As one of the leading intelligent electric vehicle companies in China, Xiaopeng Automobile's high-end electric vehicle sales rank among the top five in the market; NIO is the first brand in China to successfully promote its products to the domestic high-end intelligent electric vehicle market. But this is not a difficult thing for GAC Aean, it is the leader of pure electric vehicles in the high-end market, with the world's only two pure electric factories, pure electric platform, its products are located in the 100,000-250,000-level market, it is the mainstream market of the automotive industry, occupying more than 50% of the market share, GAC Aeon's market layout, fully reflects its foresight.
2. Scientific and technological innovation:
Independently developed scientific and technological innovation technology is one of the core competitiveness of new car-making forces. Xiaopeng Automobile's software and hardware products are all independently developed, X-EEA 3.0 and other fully redundant automatic driving software and hardware architecture is very powerful, Weilai Automobile also has FOTA technology, NOP, NOMI, baas mode, vehicle-to-electricity separation, NeoPark plant. Although the technology of Xiaopeng Automobile and NIO Automobile has been very good, but correspondingly, GAC Aean is even more excellent, it is the only brand in the industry that has achieved leading in both the field of EV + ICV, with three original battery core technologies, and the ICV equipment rate is as high as 50%, NDA, over-the-horizon parking, Xingling architecture, G-OS cockpit, AEP3.0 are fascinating.
3. Institutional mechanisms:
If an enterprise wants to develop better, it must have a good and sound institutional system, Xiaopeng Automobile has an intelligent electric winning team, focusing on scientific and technological research and development, integrating science and technology, automobiles and capital; Weilai Automobile has a world-class management team and global talent reserves, integrating science and technology, Internet and automotive expertise. In the face of the reform of the new energy industry, GAC Aean Group inherits the advantages of the state-owned assets system, and forms a shared and independent collaboration with the group, forming a unique mixed reform model: "Ean Model", which is very competitive and very advanced in the entire camp of new forces.
4. Ecological strategy:
User experience-oriented products and services are also the core competitiveness of the new car-making forces, Xiaopeng Automobile gives people a differentiated travel experience, XPILOT's proprietary automatic driving system makes people feel very novel; Weilai Automobile provides people with the ultimate comprehensive after-sales service, has NIO power exchange technology and online and offline integration community, and flaunts itself as a "user enterprise". Gac Aeon integrates the world's first 25Hours concept into the experience center, and through supercharging technology and network layout, energy companies jointly form a three-ecological closed-loop model of "sustainable use of energy + intelligent travel + business model", directly surpassing the new power automobile companies from the general direction and bringing consumers a broad imagination space.
Written in the end: GAC Aeon as a member of the new car-making forces, but unlike other new power brands, it reveals the spirit of innovation from the bones. As the only new energy automobile company in China with leading technology and innovation ability in the field of EV and ICV, it has launched a series of innovative scientific and technological achievements, is one of the top two new energy brands in China, and has become a recognized benchmark in the industry in the scientific and technological innovation of new energy vehicles. At the same time, GAC Aeon has an innovative marketing service ecology, undertakes the user value and social value of online APP, and opens the "direct operation + distribution" dual-track parallel marketing service. All in all, from the beginning of its establishment, GAC Aean has taken innovation and technology as the goal, ensured a strong intelligent manufacturing ability through intelligent ecological factories, and seized the technological commanding heights of future new energy vehicle development. Looking forward to the future, GAC Aean will continue to build an EV+ ICV industry chain, continue to maintain its leading position in the entire new car manufacturing force, and even lead the country and the world in scientific and technological innovation.