After many Internet giants have announced that they will build cars in the sea, Huawei seems to have become a "misfit" player, always publicizing that it will not build cars. Although it does not build cars, it is frequent in the automotive field, and every move affects the attention of users. At present, many models are looking forward to hugging Huawei's "thigh" and can seek a breakthrough in sales.
The first one, AITO AskIng Boundary M5
AITO is a new high-end new energy vehicle brand jointly created by Huawei and Jinkang Cyres, and the Q&I M5 is the first model of the brand. The M5 is powered by a range extender, with a 1.5T four-cylinder engine with a maximum net power of 90 kW. Because it does not participate in the drive of the vehicle, the engine can always be kept running in the best working conditions, which also makes the fuel consumption performance is relatively outstanding, and the comprehensive fuel consumption of 100 kilometers is less than 7 liters, which is slightly better than the ideal ONE that is 8 liters up. There are multiple versions of the drive part, there are 200kW single motor versions, as well as 315kW and 365kW dual motor four-wheel drive versions, all equipped with 40kWh ternary lithium battery packs, WLTP pure electric mileage of 150km, the range extender does not start, but also basically meet the daily urban commuting needs.
The M5 is also the first model equipped with the Hongmeng system, which is relatively well placed in terms of active and passive safety functions, such as parallel assist, lane keeping assist, fatigue driving tips and other functions, and assisted driving, full-speed adaptive cruise, 360-degree panoramic image and other functions are more practical. The 15.6-inch oversized central control screen has a better display effect, the fluency is comparable to that of mobile phones, and the internal applications are seamlessly connected with Huawei, and the richness is also relatively high. The car also supports the optional HUAWEI SOUND brand audio independently developed by Huawei to further enhance the audiovisual experience.
The M5 focuses on the two trump cards of no mileage anxiety and Hongmeng car machine system, compared with the best-selling range extender model - ideal ONE, although it is not advantageous in space, it still occupies a favorable position in terms of price and economy of use. In addition, in terms of intelligence, the Q&I M5, which is backed by Huawei, will naturally not fall into the inferior position. In general, the M5 has a certain attractiveness for users who have higher requirements for technology experience and power. It has been listed for nearly two months, although the official has not announced the accurate sales of the M5, but there are relevant news revealed that the sales volume last month has exceeded 3,000 vehicles, the performance may not be as good as expected, but it is not too bad, affected by the epidemic and other aspects, the delivery capacity may be one of the important reasons restricting sales.
The second paragraph, Polar Fox Alpha S
The Polar Fox Alpha S played the "Huawei" brand when it was just listed, and the price of the basic version and high-end version of Huawei HI was 388,900 yuan and 429,900 yuan respectively, which was much higher than the ordinary version of the top model of 344,900 yuan. Alpha S has been listed for a year now, sales performance has been tepid, and whether the Huawei HI version with further price increases can impress consumers remains to be verified.
From the perspective of product strength, Alpha S does not have obvious shortcomings, the body length, width and height dimensions are 4930x1940x1599mm, and the wheelbase is 2915mm, which is worthy of the positioning of medium and large cars. In terms of power, there are two versions of 160kW and 320kW, of which 160kW is a single-motor model, 320kW is a dual-motor four-wheel drive version, and the endurance is 525km, 603km and 708km, and the long-endurance version has dominated the first place in the endurance list of new energy models for a long time, and the real mileage achievement rate is also in the leading positioning. In addition to some of the more conventional driver assistance features, the Alpha S has two features, a transparent chassis and RPA remote sensing parking, which enhance the vehicle's sense of technology.
The reason for the poor sales performance of Alpha S is mainly due to the lack of brand influence and the slow construction of channels. At present, there are not many directly operated stores opened by Jihu nationwide, and it is not possible to catch up with the footsteps of new car-making forces, but Jihu is also actively seeking solutions, one of which is to enter the Huawei flagship store for sale, but at present, Huawei's flagship store has asked the world M5 for sale, how to allocate channel resources for the two cars, the need for three-party coordination, is not a simple thing.
Paragraph 3, Avita 11
Avita is a high-end new energy brand established by Changan Automobile in conjunction with Huawei and CATL, and the first model, Avita 11, has attracted people's attention before it has been listed. Earlier last month, the news of Avita 11's appearance at the Ministry of Industry and Information Technology announced that it was one step closer to the official listing, and from the announcement, it can be seen that the length of the car reached 4880mm, the width of the car was 1970mm, the wheelbase was 2975mm, the appearance size was comparable to the Weilai ES6, and the wheelbase had obvious advantages. According to the news released at the previous press conference, Avita 11 will also be equipped with Huawei's electric drive system + ADS system, with hard power such as 3-second acceleration, 240kW charging power, and equipped with a 90kWh CTP battery, so that the cruising range can exceed 700km.
And the polar fox brand is not the same, Avita has Changan Automobile, Huawei, Ningde era three giants to do brand endorsement, as long as the golden key is born, as long as the price is basically in line with everyone's expectations, sales can basically be guaranteed, in terms of channel construction, Changan Automobile will provide it with the highest quality resources, and other news said that Avita 11 may also be sold through the Huawei flagship store, then the status of the extreme fox may be more embarrassing.
The M5, Polar Fox Alpha S, and Avita 11 can be seen as direct competitors of Ideal ONE, Xiaopeng P7, and NIO ES6, respectively. In the absence of a first-mover advantage, can huawei's deep R&D strength achieve catch-up? Which car was the first to achieve a breakthrough in sales? You may wish to express your views in the comments section, and let's discuss them together. (Text/UVIS Auto Ride)
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