Because of the long-term monopoly of foreign brands, slightly larger displacement motorcycles do not have any cost performance in the market.
The fundamental reason why the Kawasaki Ninja400 landed in the market is that this car breaks the traditional high-displacement motorcycle and the status quo of high price.
You can buy a 400cc displacement with a budget of 50,000, accelerate for about 5 seconds, and control a relatively good young "imitation".
Product strength combined with a good price, reflecting the market is very large demand, soon Yamaha introduced R3, but also set off a wave, the market was fully activated, the young "imitation" into the game state of less than 40,000.
The price of new products continues to fall, I can only say that the profit margin is still large, if the first step of the inner volume is to reduce the price, it means that the previous product pricing is very high, and the company's profiteering is obvious.
This is not the most terrible, the night before the spring breeze on a 450SR, directly pulled the price to the 30,000 level range. Spring Wind is no longer hanging opponents, and even launched a self-masochistic mode.
The 450SR's product gimmick is very strong, and the book data is the fullest.
The new car pre-price is 31980 yuan, which means that the official price may be lower, and the four product points that users are most concerned about outside the price are also doing well, sitting high, power, configuration, weight, and spring wind is a pinch of the user's heart.
Seat height: 785mm.
Kawasaki 400 can please consumers, especially female user groups, a key point is to be able to sit high at about 780mm, Asians are relatively low in height, and sitting high is reasonable in the Chinese market.
785mm sitting height is the gospel of 170mm knights, and this height group is very large, of course, there is 815mm sitting height optional, which means that the best height of the 450SR can be from 165cm-175cm, which is very reasonable and attracts most users.
Power: 450cc is enough.
I have always believed that the power of the motorcycle can not be too strong, unlike the car, the displacement of more than 200cc motorcycle is actually enough power, the motorcycle power is more direct, too strong power is easy to appear out of control, skidding and other dangerous situations, especially when the rider is emotionally unstable, too strong power is very dangerous.
The 450cc power guarantees 37kW of power and 39 Nm of torque, which is better than the Kawasaki 400, and the 4 seconds of acceleration is enough to play casually.
Quality: 168kg lightweight players, reversing is not in a hurry.
This small size imitation must not be too heavy, the weight means that the difficulty of control becomes higher, and the reasonable quality must be compressed within 170kg, where KTM's 390 series is the benchmark, about 150kg.
Chunfeng 450SR because the overall slightly larger, and more abundant configuration, larger engine and other reasons, the quality of the KTM is about 20kg heavier, although slightly heavier, but still the mainstream level, and Kawasaki 400 an echelon.
Configuration: Chunfeng has always been willing to work hard, and the same is true for the 450SR.
Brembo front brake caliper, front 320mm rear 220 brake discs, the braking effect is bound to be better, while ABS electronic control, semi-hot melt tire, and I believe that the sense of science and technology will also be significantly improved, after all, this is the advantage of spring wind.
In the past, it was actually difficult for you to buy a sports car with more than 400cc at a price of more than 30,000, mainly because consumers did not trust Chinese brands, and the Chinese brands themselves lacked design and technical reserves.
For a long time after the 250SR, Chunfeng has been circling the sports car market of more than 20,000 operations, and with the entry of Yamaha and Kawasaki, the 50,000-level sports car heat has heated up.
This gives Chunfeng a new opportunity, the displacement of the engine will inevitably bring better performance, and the 450cc engine to the 30,000-level market, which means that the advantages of traditional foreign brands continue to weaken significantly.
If the product is strong enough, who will bypass the Spring Wind 450SR to choose Kawasaki, Yamaha and Suzuki?
After all, we have seen too many players who sell motorcycles to sky-high prices, and there are hundreds of thousands and hundreds of thousands of Ducati, BMW, honda, although there is still a strong competitiveness in the high-end market, but the rise of the spring wind means that in front of foreign brands, there is a potential competitor operating.
Looking back at the passenger car market, what destroyed Santana's 200,000-day market pattern that year was not Geely, the Great Wall and BYD that Volkswagen looked down on?