On the first day of work after the holiday, Mr. Duck was almost stuck in the road.
However, recently, Mr. Duck found that there are more people riding motorcycles around, many of whom are girls.
No wonder at the end of April, only the motorcycle plate was red against the trend in the green of A shares. Mr. Duck originally thought that everyone was vying for takeaway delivery, but it turned out to be a soul rider.
Don't look at it, don't know, look at it and be shocked. In a red book dominated by female users, there are more than 440,000 notes about motorcycles.
As the saying goes, four rounds is life, two rounds are dreams. The younger generation of consumers has also begun to chase fast passion and dreams?
According to the statistics of the China Motorcycle Chamber of Commerce, in the past Three months, the production and sales of two-wheeled motorcycles in the whole industry were 1.4135 million units and 1.3839 million units, and the production and sales volume increased by 55.83% and 48.10% month-on-month. Among them, the sales of large-displacement, leisure and entertainment motorcycles maintained growth.
According to data from the Ministry of Public Security, in the first quarter of this year, 2.71 million domestic motorcycles were newly registered, an increase of 33% compared with the same period in 2021 and an increase of 152% compared with 2020. In 2021, 10.05 million motorcycles were newly registered, an increase of 1.79 million over 2020, and this number has maintained rapid growth in the past three years.
On the one hand, since 2019, motorcycle-related policies have been relaxed, and regulations such as tax exemption and exemption from inspection have driven the recovery of motorcycle sales to a certain extent.
On the other hand, after the start of the new crown pneumonia epidemic, public transportation has been greatly affected. Motorcycles are fast and flexible, and can also cope with long-distance commuting, becoming a new choice for some office workers to commute.
In fuel motorcycles, the general displacement of less than 250ml is a small displacement, and this is also the main force of short- and medium-distance commuting, with prices ranging from thousands to tens of thousands of yuan.
More importantly, compared with the simple traffic vehicle attributes, this two-wheeled vehicle has formed a unique "motorcycle culture" and become an important part of the leisure and social life of young people today.
According to the model, motorcycles are generally divided into cross-cycling, scooters, curved beam vehicles and three-wheeled motorcycles.
Cross-cycling is the mainstream of motorcycles, and in 2021, the sales of two-wheeled motorcycles will account for 45% of the sales of cross-cycling, which can be said to occupy half of the motorcycle market.
And a Vespa motorcycle like Audrey Hepburn's "Roman Holiday" belongs to the scooter. Nowadays, a variety of Hepburn pedal motorcycles are also loved by girls, attracting many female motorcycle friends.
For many young Chinese consumers, motorcycles have become a big toy. Tired from work on weekdays, go to the suburbs to run mountains on weekends. Even if you don't pursue speed and passion, you can travel on a motorcycle, take photos, punch cards, and turn motorcycle riding into a casual way.
Not to mention that around the motorcycle has also formed a model selection, modification, supporting equipment and even clothing matching and other subdivisions, each field has a huge communication circle, so that the motorcycle has the attribute of social currency.
At the same time, with the transformation of electrification in the motorcycle industry, the consumption options of motorcycles are also more diversified. Honda, BMW, Kawasaki, Ducati and other traditional fuel motorcycle giants have also entered the electric motorcycle track. Some research reports predict that the global electric motorcycle market will reach 69.3 billion yuan in 2026, with a compound annual growth rate of 6.5%.
Of course, riding a motorcycle has always been jokingly called "meat-wrapped iron", and every year there are motorcycle friends who are injured and disabled due to improper driving, and the stimulation and risk of riding a motorcycle are parallel. At present, the "ban on motorcycles" and "restrictions on motorcycles" in more than 200 cities in China have not yet shown signs of loosening.
Would you like to experience the joy of riding a motorcycle?