Playing motorcycles, from 10,000 to 400,000, many people have only Honda in their hearts.
Last year, when playing motorcycles, every day with a group of 4S stores mixed together, all kinds of brands, Ducati, BMW, Suzuki, Kawasaki, KTM, etc., the strongest in this circle is really not BMW, Ducati, which is a very expensive brand, but Honda.
Honda has more sales systems, New Continent and Wuyang Honda, and a Honda Dream Wing import system specializing in performance.
Many sales talk about Honda, the evaluation is very high in the end, whether it is more than 190,000 car series or 200,000 ADV non-double, and then to the top 400,000 products Gold Wing, in any market segment, Honda can be crowned in the top three.
This is a very scary thing, because it not only achieves top 1 in terms of sales, but also achieves top 3 in each sub-circle.
Honda motorcycles are the hegemonic power of other companies around the world.
In 2021, Honda completed the sales of 16.8 million new motorcycles, although it is incomparable with the sales of more than 20 million units in 2018, it is still the absolute first leader in the industry, which is mainly reflected in Honda's strong market share of motorcycles, high brand strength, strong technical reserves, positioning and reasonable pricing.
In my opinion, Honda is a company that develops in parallel with both legs, operating motorcycles with its left foot and the automobile industry with its right foot, and even saying that motorcycles have a higher proportion of motorcycles within Honda than cars.
Therefore, it has created a Honda label that is indispensable in the industry.
The motorcycle sector, like other sectors, is the market recognition of top products, and the current industry-recognized ceiling products must be Honda Golden Wing, which is strong in the field of 450,000 top motorcycles.
In fact, this top motorcycle is actually more than a major brand, scrambling to create value in the top field, but the popularity is far from Honda Golden Wing.
For example, BMW has its own 1600, Harley has gliding, and there is an Indian master who describes himself as a top strongman, in fact, in the eyes of more people in the industry, it is far inferior to Honda Golden Wing.
The good of the golden wing is mainly reflected in the four highlights of the extremely stable quality, the extremely reliable, the extremely high comfort and the extreme quiet, after riding the BMW 1600 several times, I feel that there is really no way to directly compare with the golden wing, although the power is better, but it is really not quiet.
Honda's strong point is that it can use different budgets to create products suitable for different consumer groups, and more importantly, it can beat opponents in each market segment.
For example, honda 190, more than 10,000 prices can control, quality, power, fuel consumption, design to the limit, this is not even Suzuki can not do things, and BMW, Kawasaki is not to see more than 10,000 markets.
Motorcycle design is not a very difficult thing, but if you do every field well, it is difficult, street cars, sports cars, ADVs, road cruise Honda has a hand.
For example, CBR1000 is the best representative of the car, the design, performance, control is very perfect, and for example, CB1100 as a street car in the same class of models really can not find a direct opponent, non-double although not as good as waterbirds but also a hegemon in the field of ADV, Gold Wings not to mention directly hit Harley, BMW can not find the north.
Honda's strength is recognized in all aspects, any market in the world you can deny the safety and control of Honda cars, but absolutely no one will deny the strength of Honda motorcycles.