It is not that the public is not "hard" enough, but the ideal is too strong this time!

Just ten years ago, most Chinese people would be more inclined to joint venture brands when buying cars, and the domestic cars at that time, the product competitiveness really could not compete with the joint venture cars. However, more than a decade later, there is a completely different situation, the strength of domestic cars has not been the same, local models are also rapidly seizing a larger market share, even volkswagen, which has always been recognized by the Chinese people, in the face of the rise of new domestic car-making forces, it is helpless.

For example, 22 models of Volkswagen Weiran, just listed on March 13, the guidance price of 28.68 ~ 399,800 yuan, positioned as a medium and large MPV, it is clear that its user group is dominated by more than 5 people in the family. On the whole, it has a good performance in terms of power, space, fuel consumption, and configuration, and its product competitiveness cannot be described as strong. But take it with the ideal ONE of the same price as the independent brand, after a battle, the original gap is so large, let's take a look at the specific situation.

Comparison model: 2022 Volkswagen Weiran 380TSI Zunchi Edition (guide price 321,800) VS2021 ideal ONE basic model (guide price 338,000)

Contrast of space and comfort

As we all know, for three-row family cars, whether it is MPV or SUVs, space and comfort are usually the most concerned by consumers, and Volkswagen Weiran has a three-dimensional circumference of 5346mm*1976mm*1781mm, and a wheelbase of 3180mm, even if it is a 7-seat layout of 2+2+3, each row of space is spacious enough. For the ideal ONE, its three circumferences are 5030mm * 1960mm * 1760mm, the wheelbase is 2935mm, the size will be slightly smaller, in terms of space, the longitudinal space of Volkswagen Weiran is more sufficient, whether it is two rows or three rows, the legs are very loose. But the performance in other areas was decent, without too many surprises. At the same time, due to its high platform, it may not be very convenient for the elderly or children to get on the bus.

For the ideal ONE, compared to Volkswagen Weiran, although the space is slightly smaller, it is after all a medium and large SUV of more than 5m, and the layout of 2+2+2 is already very spacious for home. It is commendable that it is relatively more generous and careful in terms of details and materials, such as the "Queen Screen" specially set up in front of the co-driver, which can chase dramas, listen to music, and even K songs, so that travel is full of fun. And its seat filling and headrest material, more soft, comfortable. In addition, for the second row of seats, in addition to the electric adjustment, it also gives heating and massage functions, and the overall comfort will be better than that of Volkswagen Weiran.

Power comparison

Volkswagen Virun is powered by a 2.0T engine with 220 hp and 350 Nm of peak torque, matched with a 7DCT wet dual-clutch transmission. Zero hundred acceleration of about 9 seconds, the comprehensive fuel consumption of 8.17L, for a model close to 2.2 tons, its power and fuel consumption performance is excellent.

For the ideal ONE, thanks to the blessing of the front and rear dual motors, it is not only a four-wheel drive model, but also can explode 333 horsepower, as well as 455 Nm peak torque, although the weight reached 2.3 tons, but zero hundred acceleration only 6.5 seconds. Moreover, the comprehensive fuel consumption is only 6.05L, and overall, it is obviously better in terms of power performance and fuel economy.

Structural contrast

For Volkswagen Weiran, it belongs to the traditional pure fuel model, so in some restricted cities, it will be constrained by relevant policies. For the ideal ONE, its green card is unrestricted. At the same time, due to its own structural advantages, it can also achieve "double replenishment", which can not only be directly charged, but also refueled. After all, the 1.2T engine it is equipped with is used to generate electricity. Therefore, it perfectly combines the comprehensive advantages of both fuel vehicles and pure electric vehicles. It can be driven purely electric in short distances, and the NEDC has a range of 188km. In the comprehensive mode, the full fuel and full power NEDC endurance can reach 1080km, and even if the power is lost in long-distance driving, it can also be replenished through a variety of channels, which is the benefit of "oil and electricity", there is no endurance anxiety at all, and the cost of the car is relatively cheaper.

Security comparison

In recent years, for the safety performance of family cars, it has not only stayed in the passive safety aspect, usually the better the safety performance of the model, the more comprehensive and advanced the active safety configuration, after all, these auxiliary functions can eliminate the car accident in the bud, effectively prevent problems before they occur. For Volkswagen, it is on par with the number of airbags equipped with the ideal ONE. meantime. Both models feature L2-class driver assistance. But in some details, the ideal ONE performs even better. For example, 360-degree panoramic images, steep slopes, parallel assistance, road traffic sign recognition, and automatic lane change assistance are all things that Volkswagen Weiran does not have.

In addition, in January this year, in the car test with hundreds of AEB (active safety) functions, the ideal ONE faced all kinds of experts around the world, including BMW, Mercedes-Benz, Volvo and many other high-end brands, it can be described as a single hit, stand out, and successfully won the first place championship throne. It has become the third automotive brand in the world with NOA and AEB full-stack self-development. You know, for the Volkswagen brand, about 6,000 industry elites were previously gathered in Wolfsburg, focusing on the exploration and research of active security technology, but at present, 15 billion euros have been invested, and no breakthrough has been made.

Sales comparison

If you want to ask if a model is good? I believe that the simplest and most effective way is to look at its sales, although most of the volkswagen brand models are very popular, but Weiran's performance in terms of sales seems to be somewhat abnormal. In half a year, its highest monthly sales have been only 1614 units, while in the past February, only 495 units have been sold. Let's look at the ideal ONE, which broke through 10,000 units for three consecutive months in half a year, with the highest sales reaching 14,087 units, and in the off-season of February, even 8,414 units were sold, an increase of 265.8% year-on-year, which is 17 times that of Volkswagen Weiran. And as a single model of the brand, the Ideal ONE has been delivered nearly 145,000 units since its launch in 2019. On the whole, it can only be said: it is not that the public is not "hard" enough, but that the ideal is too strong this time! Fellow old irons, what do you think?