Recently, the pure electric scooter market of 10,000 yuan can be said to have suffered a big blow, the cause is still due to the rising cost and chip shortage, before the 6-80,000 level market in the "shoulder handle", Euler white cat and black cat have been forced to stop receiving orders, because there is no announcement of the date of official resumption of receiving orders, in fact, in the eyes of many people is equivalent to a disguised suspension of production. And as soon as this news was sent, it can be said that there were several joys and some sorrows.
After all, for consumers who like Euler black cats and white cats, it is obviously a big blow, which means that they will make changes in the choice of models again. For the 70,000-level pure electric scooter market, this actually represents a new opportunity, after all, euler black cats and white cats occupy a large market share, last year their total annual sales exceeded 60,000 units. So the question is, after not buying Euler black cats and white cats, the 70,000-level electric scooter market, who can finally carry the market banner?
We can first take a look at which models are available in the same price market, the traditional brands are Chery Ant, Changan Ben E-Star, and Baojun KiWi EV, and the new power brands are Nezha V, Reading Mango, etc. In general, there are not many models to choose from. However, combined with the aesthetic needs of young consumers now, the author believes that the most suitable model should be indispensable baojun KiWi EV and Chery ant, today we will first introduce baojun KiWi EV.
The first is the appearance design, consumers who like Euler black cats and white cats, most of them should be interested in their fashionable personality appearance. Among these alternative models, the most distinctive and fashionable models, Baojun KiWi EV should be able to rank first. Its first impression is more sci-fi dynamic, split body plus hidden door handle, like a future "space cockpit" coming out of the movie, and provide emerald, mint, cream and other 6 trend colors, full of return rate.
In the size space part, Baojun KiWi EV, like Euler black/white cat, is also the positioning of a miniature pure electric scooter, with length, width and height: 2894/1655/1595mm, wheelbase of 2020mm, and the interior is a four-seat configuration. The front seat basically does not have the feeling of crowding and oppression, and the rear space can also be ridden if the figure is not particularly tall, and the passenger seat is provided with a key to recline, which is convenient for entering and exiting the rear seat. In addition, the rear seats also support reclining, forming a storage space that can be used to store small items such as school bags and clothes.
Looking at the interior configuration, Baojun KiWi EV also has a delicate and simple style, and the medium and high-end models also have imitation leather seats and multi-functional steering wheels. The multimedia screen behind the steering wheel can also support mainstream interactive functions such as reversing images, language recognition control, Internet of Vehicles, OTA upgrades, etc., and its car-machine experience can be ranked first among competitors. Moreover, such as airbags, one-button start, manual air conditioning, PM2.5 filter devices, these mainstream configurations, Baojun KiWi EV is also equipped.
Finally, in the power part, Baojun KiWi EV is equipped with a single motor drive with a comprehensive power of 40kW and a comprehensive torque of 150N·m, with a NEDC endurance of 305km and a fast charging time of 1 hour. Moreover, Baojun KiWi EV also adopts rear-mounted rear-drive, as well as four independent suspension designs in front and rear, which can provide better anti-roll and vibration filtering effects and ensure the driving texture.
Summary: The Baojun KiWi EV introduced today should be one of the most suitable flat models after the sale of Euler black and white cats, which can be felt from the styling design of both sides, which are more unique. As for the performance of products such as endurance, space, and power, Baojun KiWi EV also has at least the performance of the mainstream level, and it is also produced by a large factory, backed by SAIC-GM-Wuling, and the quality is more convincing. Including chery ants that have not been detailed today, they are also personally more optimistic models, and presumably they can have a good market performance after that. What do you think?