Recently, the international price of crude oil has risen, and some netizens have complained that "filling a tank of oil can buy an electric vehicle, and the price of oil is too expensive to buy a new energy vehicle." "The continuous rise in oil prices has made the market for fine pure electric cars, which were already selling well, more hot."
However, the new energy market is not smooth sailing, affected by the "national supplement", "epidemic", "decline", "chip", etc., the new energy vehicle market has also experienced an unprecedented test. In the face of difficulties, different enterprises show different attitudes and measures. Some can't withstand the pressure to retreat, and some car companies regard the difficulties as whetstones and go up against the current.
Euler exited the A00-class tram market
As a hot model in the price range of 60,000-100,000, it was originally thought that Euler's black cat and white cat could create another sales miracle, but I did not expect Euler to choose to quit.
On February 25, 2022, the excellent sales of Euler black cat white cat was stopped receiving orders. It is reported that in 2021, Euler sold 135,000 vehicles, an increase of 140% year-on-year, of which the sales of Euler black cats are particularly impressive, with single-month sales exceeding 10,000, becoming the largest contributor to Euler's model, accounting for 78% of the total sales of the Euler brand.
Some media confirmed to the relevant person in charge of the Euler brand that the news received was: "The black cat and the white cat have indeed been discontinued." ”
The reason for the suspension of production is because the Euler brand is facing problems such as chip shortages and new energy subsidies, so that the original price is not high black cat white cat, profit is declining or even loss, it is reported that Euler black cat single loss of more than 10,000 yuan. After the discontinuation of Euler black cat white cat, Euler can transfer more resources to high-end models.
Are these affordable micro-electric vehicles really getting farther and farther away from us, which makes many consumers who want to buy new energy vehicles fluctuate.
Chery's little ants rose to the occasion
With the improvement of the spending power of female consumers, the automobile market has also quietly blown up the "she" economy, and has introduced models suitable for women to use for female consumers. The demand for new energy below 100,000 yuan still exists, and the demand is huge. As a "star product" in the price range of 70,000-100,000, Chery Small Ant quickly made up for it and became a hot product.
According to official data, Chery Little Ant delivered 10,125 terminals in October and added 13,000 new orders in a single month. Monthly sales exceeded 10,000, an increase of 34% month-on-month, a substantial increase of 107% year-on-year, and the cumulative sales volume exceeded 230,000, achieving the first single-month delivery in the history of the global boutique pure electric car field, which is still very potential. Next, let's take a look at this new energy scooter.
Female users buy cars more attention to the appearance of the face, Chery small ant appearance has a lot of popular elements, simple lines, upturned waistline, exquisite roof spoiler, two-color body design and other elements of the addition, enhance the sense of sport of the new car, but also very fashionable, a look is for female consumers to create.
Although the small ants look small, they have a high utilization rate of space and are very practical. Front and rear can accommodate two rows of seats, with three or two girlfriends shopping and eating is not a problem, usually shopping, put some items is also enough, the body is small, parking is also very convenient.
Entering the car, the full LCD dashboard, suspension central control screen, knob electronic shift, mobile phone wireless charging and other equipment are all arranged, and the central control screen and sports seats of Sakura Powder are all equipped, giving people the first impression of being full of science and technology.
In terms of functional configuration, Chery Ant is equipped with remote control key, mobile phone remote control, one-key start, mobile phone interconnection system and other configurations often used by young people.
Chery Small Ant insists on not raising prices
For the price that consumers are most concerned about, Chery Small Ant also shows the responsibility of large factories. Under the decline of new energy subsidies, Chery Small Ant Family Products promised not to increase prices in any form during the decline of new energy.
Now the owner of chery ant will enjoy a lifetime vehicle warranty and 3000e coins for free, and e coins can be exchanged for corresponding gifts in the strange things mall in the Chery new energy app.
In addition to the vehicle lifetime warranty and e-coin benefits, Chery Ant recently launched the "Warm Spring Pet Plan" promotion. Before March 31, you can get 2500 yuan of original charging pile, lifelong warranty of three electricity, and up to 3000 yuan of additional purchase subsidies.
Write at the end
With the increasing level of economic development in the mainland, the consumer group has gradually changed, and female users have become the main group of the current automobile consumer market. Driving on weekends to go shopping and outings with family or girlfriends has become a trend.
There are many micro-electric vehicles on the market at present, but there are very few models that meet the needs of both excellent and compact shapes, and are suitable for driving and preferential prices. But in comparison, Xiaobian recommends Chery Ants, more understanding of women's needs, bringing consumers a more diversified choice to buy cars, more importantly, backed by the responsible Chery factory, the new car after-sales is more secure, and female car owners who plan to buy new energy vehicles in the near future can consider this car!