Sure enough, Shandong Heze never raises idlers.
Guo Youcai, who once stepped on the edge of being out of the circle twice, finally successfully walked to the peak of traffic in a heart-rending song "Promise" for the third time, ushering in the highlight moment of his short video career.
The number of its followers exceeded the 10 million mark. The 99-year-old man became popular with a song "Promise", and it took only 10 days to achieve this achievement, with an average of 1,000 new fans per second.
Standing at the outlet, 25-year-old Guo Youcai admitted that he was very nervous and "under great pressure", for fear that there would be problems. He really wanted to take this opportunity, so if he could do it again, he still wanted to be angry.
He is on fire, but why is he so hot?
This is because he covered a short video of a song "Promise" from the 90s of the last century in a certain sound, and broke the circle, the video uses a yellowish filter from the eighties and nineties, and there is a lonely Heze South Station in the background.
With Guo Youcai's big suit, mousse-up hairstyle, and big tie, coupled with heart-rending emotional singing, it suddenly brought us into the bits and pieces and memories of the eighties and nineties of the last century.
Because of him, Heze South Station, which has stopped passenger trains for a long time, is also full of people, many tourists have made a special trip to listen to songs and check in, and there are also many network anchors from all over the country, temporarily taking root in Heze South Station for live broadcasts, or singing, or performing talents.
On May 10, he only had 190,000 followers on his account, and just three days later, on May 13, he had 2.54 million followers. The masterpiece "The Promise" has reached 1 million likes. The man wearing a retro suit from the 90s of the 20th century and combing his big back hair ushered in the hottest summer since his live broadcast in early May.
Netizens listened to the song sung by Guo Youcai and said: "It's too good! "Too much stamina!" They rushed to Heze from all over the world, took photos and checked in with Guo Youcai, and Heze South Station became bustling.
For Guo Youcai, there is nothing about high popularity, and making money is the most important thing. From May 9th, his income exploded.
From tens of thousands of yuan a day to millions a day, in just 10 days, he earned nearly 10 million, and his life was completely counterattacked.
Who is "Guo Youcai"?
"My real name is Guo Zhuang, the word is in the middle, the number is talented, don't look at the word 'Zhuang' in my name, but in fact, I am still quite thin." On May 11, at the beginning of the interview with the poster news reporter, Guo Youcai introduced himself in a witty tone.
Guo Youcai entered school at the age of seven and did well in his studies, but his peaceful life was shattered at the age of ten.
In the summer of 2009, his mother died in a car accident at the market, and although she was rushed to the hospital in time, she was unable to save her life. After learning the news of his mother's death, ten-year-old Guo Youcai felt dazed and sad, and was immersed in pain all day.
With the death of his mother, everything changed. The arrival of Guo Youcai and his new stepmother led to a gradual estrangement between him and his family.
Since then, he has grown up under the careful care of his third aunt. He made the decision to drop out of school at the age of 13 and embarked on a social path.
With no education and no skills, he can only find the hardest, most tiring and most disrespected job, apprentice in a repair shop, food delivery in a restaurant, front desk in a bathing center, etc., while tired, he does not make money.
It is the unfortunate experience of childhood and the hardships of crawling in society that drive Guo Youcai to keep moving forward. Singing live is to make money, but it is also a way for him to express his inner emotions, singing out loud about pain, hardship, hard work, and perseverance.
He just likes to sing, even if it's not understood; Even if you don't have a professional education; Even if you don't go to be seen by others for the rest of your life, so what? He is his most loyal viewer.
After all, ordinary people are not professional singers, people can make money by singing, but ordinary people cannot, and it is stupid to take singing as a career. But Guo Youcai persevered, he insisted on pursuing his love like a "paranoid".
Fate seems to love those who come prepared, especially in this seemingly ordinary Heze South Station, Guo Youcai sang the song "Promise" with a unique interpretation. In that moment, he became one with the song, and every note contained deep emotion.
His performance deeply touched people, triggering waves of retweets and sharing, like a relay race, Guo Youcai's name and moving melody quickly spread, from a nobody to a high-profile Internet celebrity.
In terms of singing skills alone, some stars in the entertainment industry may be much higher than Guo Youcai. But when netizens come to check in, it is by no means a fan-circle style star chasing, what really moves them is the feeling in the song that has gone through vicissitudes and has not changed its original intention.
It is understandable that the success of Internet celebrities has inspired more grassroots people to start their own businesses. But while seeing the positive impacts, we also need to see the potential negative effects.
Among Internet celebrities, there are some individual Internet celebrities who are not worthy of virtue, and once they become popular, in order to pursue greater traffic, wealth and attention, they do not hesitate to take extreme measures, and even spread negative energy, which has brought a bad impact on society.
Market participants pointed out that in the era of Internet celebrity economy, content is still king. For Internet celebrities, the momentary popularity and traffic provide an opportunity to be seen, and in order to achieve long-term popularity, it is still necessary to have continuous value creation and content output.
The business value behind the signing fee
The signing fee of up to 50 million yuan is undoubtedly a great affirmation of Guo Youcai's commercial value. According to analysis, after Guo Youcai became popular, the income of a single live broadcast exceeded 1 million yuan.
This figure not only reflects Guo Youcai's super popularity, but also reflects the huge potential of the Internet celebrity economy.
But because he has been making too much money recently, it immediately aroused strong dissatisfaction among many people, who accused Internet celebrities of disrupting social order and creating a huge gap between the rich and the poor.
I obviously work very hard, and the pain I endure is even greater than that of Internet celebrities, why can people earn money that they can't earn in their lifetime in just a few minutes?
In fact, there is never absolute fairness in life, and Internet celebrities like Guo Youcai are just one example, and he is the only one among thousands or even tens of thousands of people. When it touches the tuyere, it can naturally soar into the sky.
And in this world, especially in this Internet era, most people are contributing their own traffic to Internet celebrities, celebrities, and platforms, and they will even be harvested, and you are completely unaware of it.
epilogue
Guo Youcai's explosion did not come out of thin air, but was the result of the joint efforts of many parties. The bumpy life experience is indeed a rare wealth in life. I believe that many people can find their own shadow from Guo Youcai