As we all know, Lexus followed in the footsteps of Toyota, and now the main model is still a hybrid car, not a pure electric vehicle. But now other luxury brands have launched pure electric vehicles. How could Lexus not be in a hurry? It can be said that if Lexus continues to adhere to the hybrid route, it is likely to be pulled bigger and bigger by other car brands.
Recently, Lexus released three electric vehicle concept maps for the US market, including sedans, ultra-high-performance sports cars and SUVs.
■ Uniquely designed sedan
Remember the front face of Lexus now? Very exaggerated. But pure electric vehicles do not have a grille. Lexus uses a front design without a grille in the electric concept car, which is a feature of electric vehicles.
And from the photos, it also does not have a B-pillar, and the design emphasizes high performance. Due to safety standards, it is unclear whether such a design will be directly applied to production vehicles. Another feature is the smooth body surface, as well as the concealed door handle design.
The trunk space also increases curiosity. Details such as motor output, battery capacity and body size have not been announced. However, it is expected to be the size of the best-selling Sedan in the United States, the Lexus ES and toyota Camry.
■ Sporty EV that emphasizes "driving taste"
Lexus is accumulating electrification technology. Electrification is Lexus' goal to ensure the sustainability of the car and maximize performance. In this public sports EV, it can be seen that the pure electric supercar developed after accumulating experience in the development of the supercar "LFA" is also Lexus' vision to continue to develop the next generation of sports cars.
Lexus' goal is to evolve into a brand that offers a variety of experiences through battery electric vehicles.
■ A pure electric SUV that may be mass-produced in 2024
The new car, named the Electrified SUV, is a medium-sized SUV that will be positioned higher than the already marketed Lexus RZ 450e. Overall, the appearance of the new car is in line with the traditional design elements of the Lexus electric vehicle family. On the front, the front face uses an eye-catching exaggerated shape and a large spindle-shaped grille, which is very popular in electric vehicles, but the bold and avant-garde size and shape make the new car very recognizable from the front of the car. Paired with the avant-garde futuristic front face are modern headlights that conform to the aesthetics of modern young people, making the entire front of the car sharp and not bulky, stylish and stylish.
Lexus announced that by 2030, all models under the Lexus brand will achieve a comprehensive lineup of all models that are available in pure electric versions, reaching the goal of global sales of 1 million units, and achieving 100% pure electric vehicle sales in China, North America and Europe. In the process of gradually moving toward electrification, 100% of the world's pure electric models will be sold by 2035.