In real life, we have a special love for counterattacks, both in culture and in life.
For example, the three-year-old greeting the return of YY Son-in-law, such as "Cinderella" and "Ugly Duckling" in fairy tales, "Coach Carter" and "Million Baby" in the movie. Although they are ordinary little people in the vast sea of people, everyone is born with more or less their own dreams, and have the enterprising spirit to change their fate and life, but they may be shackled by various factors and their ideas are difficult to realize. Therefore, whenever I see others counterattacking, I will subjectively regard them as "my own people" and share that kind of natural sense of accomplishment and joy together.
With this "empathy", Li Xiang and the ideal ONE have won many fans of melon-eating partners after completing their "revenge" against the public after more than a year.
Recently, ideal founder Li Xiang posted a picture of the amount of insurance on the social platform, the figure is written on the "24-month challenge to the large and medium-sized SUV sales champion", the content is the ideal ONE bicycle PK Volkswagen a variety of medium and large SUV models sales data, from December 2019 the ideal ONE on the insurance volume is less than the fraction of the Volkswagen system, to November this year with 13438 vehicles in one fell swoop more than the Volkswagen series of 12445 vehicles, the growth is obvious, but the gunpowder flavor is also very intense, especially Li Wants also with "thanks for the spur, Continue to work on "this Versailles-style copywriting."
In September 2020, Volkswagen CEO Feng Sihan publicly complained about the extended-range car solution: "From the perspective of cars alone, this solution does have some value, but from the overall situation, it can be called the worst solution." Wiedermann, the Chinese research and development department of volkswagen group, also said: "The technology of extended range electric vehicles is completely outdated when discussed now. ”
Later, although Li who could not swallow this breath wanted to shout over the air to ask for an energy-saving and environmentally friendly SOLO with Volkswagen's most advanced PHEV, unfortunately did not get any response, this feeling of being ignored made Li want to prove the ideal ONE, so after some unremitting catch-up, Li wanted to finally use the "amount of danger" to end the obsession in his heart: after working hard for more than a year, it is to wait for this opportunity, not to prove that it is more remarkable than others, but to fight for a breath.
It is estimated that Feng Sihan did not expect that when he was close to leaving his post, he could even be replaced by the small people of the past.
Li Xiang, who "did not argue about steamed buns", did breathe a sigh of relief, but this move also caused a lot of controversy.
The first is that the public complained about the extender technology solution, and Li wanted to talk about the hero in terms of sales, which was obviously not on the same channel. In addition, everyone knows that the ideal ONE surpasses Volkswagen is temporary, with the acceleration of the transformation of Volkswagen's medium and large products, there will inevitably be more room for growth, and the steady progress of THE DELIVERY of ID.6 brothers is a powerful signal.
Therefore, the ideal is in the battle with the public, there is still a farther way to go, rather than having to sell well at a "cheap", you can mentally look down on the public, but you should never ignore the public's heritage and strength in actual combat.
Then we return to the topic of range extender technology solutions, personally believe that before the perfect balance between range and charging convenience is achieved, the best option is hybrid (including range extender and plug-in), rather than electric. So at this stage, the ideal ONE is indeed not only to solve the endurance anxiety but also stained with the light of new energy, although TA is destined to be an excessive product, but at least for now, the ideal ONE can be called the optimal solution.
But if you simply think that the ideal ONE is because of the use of the game extender to achieve today's results, it is not accurate, in the 300,000+ price range, the choice of green cards can be provided is not less, but why only the ideal ONE stands out? Quite simply, because Li Xiang is a very good product manager with a unique set of self-understanding of products and markets.
In the current market, there is no shortage of products that talk about technology brands, concept feelings, performance intelligence, etc., but there are very few products that calm down to talk about the real needs of users. Plug in the green card without endurance anxiety, the shape is recognizable but not obtrusive, the space is large and good, can meet the basic camping needs, intelligent configuration of assisted driving, comfortable home with ease. In the market segment of 300,000+, there are many that can meet one or two of them, but very few can cover them.
We can describe the ideal ONE as a student who can achieve 80 points in Koko, but no subject can get a full score, not particularly excellent, and even has many flaws, such as the much-criticized 1.2T three-cylinder engine. But these flaws are easily accepted compared to the advantages of ta.
Therefore, the ideal ONE, in the current transition stage, exceeds the sum of the insurance volume of the volkswagen medium and large SUVs, so that Li wants to fight for a breath, not a pure accident, its own quality that can withstand market scrutiny, and the performance of products that meet the needs of consumers, is the real magic weapon. However, with the rapid advancement of the progress of Volkswagen's new four modernizations, the technical fortress that imprisons the development of new energy is constantly being broken, and the ideal ONE still needs more efforts and persistence if it wants to continue to maintain this advantage.
*Some of the pictures come from the Internet, if there is infringement, please contact to delete