New energy has gradually become the mainstream. Whether you are bullish on it or not, you can't deny this fact. On this point, in fact, it is useless to say more, and the proportion of sales is the most obvious embodiment. Taking the amount of insurance in March, whether it is a compact SUV, a medium-sized SUV, or a medium-sized SUV, the first model in the amount of insurance is a new energy model.
Of course, this trend is not only stuck in the SUV market, but even the sedan market is quietly changing. For example, BYD Qinpro New Energy in the compact car market and BYD Han in the medium and large car market have been successfully listed. In the mid-range car market, this phenomenon is even more obvious. Today, we will briefly analyze the mid-size sedan ranking in March.
The reason why I say that the "new energy gradually becoming mainstream" in the mid-level car market is more obvious, it stems from the sales crown of the mid-level car ranking, it is the Tesla Model 3 that everyone is familiar with, according to the data, the Model 3 has reached 25,736 cumulative insurance in March, which won the first place in one fell swoop and has a 4.87% increase.
In fact, we should not be surprised about its victory, the main reason why its performance is not stable, the main factor is the limitation of production capacity, high production capacity, high sales. I don't believe that if you look at the Model 3 in April for a while, it is definitely lower than in March. But then again, if the production capacity is stable, it is not difficult for it to dominate the list for a long time.
Secondly, there is another new energy model that has entered the top ten of the mid-level car sales list, that is, the Xiaopeng P7, which barely entered the top ten with the data of 9174 vehicles in a single month. This is undoubtedly a new beginning for Xiaopeng Motors. If production capacity and other factors are not considered, Xiaopeng P7 still has room to rise in the future.
Next, it is the familiar fuel vehicle. Ranking second in the list / the first place in the fuel vehicle is the representative of the Japanese mid-level car - GAC Toyota Camry, with 16743 units of the insurance volume to beat the GUANGC Honda Accord. And there is a 29.51% increase, compared with other fuel mid-level cars that have declined, camry can be regarded as "bucking the trend". However, the ranking between it and accord, that is, according to the market and production capacity fluctuations, is similar to the level of both sides.
In contrast, the two B-class cars of the German North and South Volkswagen are slightly different, and the Passat ranks behind the Asian Dragon with 10,279 units, down 22.23% year-on-year. The situation of Maiten seems to be worse, with only 9606 vehicles in March, down 54.73% year-on-year, becoming the largest decline in the top ten B-class cars. The reason for this should have a certain relationship with production capacity.
Finally, there is the luxury brand market, the Audi A4L performance in March is very eye-catching, sales even surpassed the Toyota Asian Dragon, second only to camry, Accord. However, the most important thing is that the offer is in place. Looking back at this generation of A4L, it has basically reached the end of the product life cycle, and it is enough to have such achievements, indicating that Audi's sincerity is enough. The Mercedes-Benz C-Class, on the other hand, performed mediocrely, ending March with a score of 9477 units, and it is estimated that the performance will be better after the discount margin is higher.
Among luxury brands, the only one that surprises people is the 3 series. According to the sales data, its 8166 vehicles not only declined, but even fell out of the top ten, becoming the "bottom" in the BBA. As for the reason, in addition to the production capacity problems caused by the shortage of chips, I am afraid that it is a boiling oil burning incident. It seems that today's consumers are not only more comprehensive in terms of information access than before, but also more rational in their consumption. If BMW does not quickly solve the problem to save confidence, it is estimated that the sales of the 3 series will decline further.