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November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

By the end of November, the number of motor vehicles in the country had reached 393 million, an increase of 1.64 times compared with a decade ago. At the same time, there are 479 million motor vehicle drivers, 1.85 times more than a decade ago. As we all know, China's new energy vehicle field has developed rapidly in recent years, with 6.78 million vehicles in the first three quarters, accounting for 2.28% of the total, of which the number of pure electric vehicles is 5.52 million, accounting for 81.53% of the total. In addition, the mileage of new energy vehicles reached 9.8 billion kilometers in November, down 1.59% month-on-month and 46.32% year-on-year.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

Xiaopeng P7

The popularity of new energy vehicles has also spawned many new car-making forces, including Xiaopeng, Weilai, Nezha, Ideal, etc., whose strong research and development capabilities support sales, and the models launched are also loved by consumers. Recently, the China Association of Automobile Manufacturers released the November car market sales data.

According to the data, the overall sales volume of automobiles in November was 2.77 million units, an increase of 12.6% year-on-year, and the sales volume of the automobile market from January to November was 22.47 million units, down 2.9% year-on-year. Passenger car sales in November were 2.297 million units, up 11.6% year-on-year, and sales from January to November were 17.793 million units; commercial vehicle sales in November were 472,000 units, up 18.0% year-on-year, and January-November sales were 4.676 million units.

In addition, new energy vehicles sold 200,000 units in November, up 104.9% year-on-year, and sales from January to November were 1.109 million units, up 3.9% year-on-year. In addition to the overall data, major car-making forces have also released their November "achievements", and the performance of new car-making forces is still excellent. Next, let the smart car pie peel back the cocoon and take everyone to explore the secrets behind the hot sales of each company.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

When it comes to the new forces of car manufacturing, Xiaopeng Automobile can be described as a "big guy-level" figure. Founded in 2015, Xiaopeng Motors is a technology company focusing on future mobility, implementing five aspects: intelligence, quality, exploration, coolness and sustainability. Since its establishment more than six years ago, Xiaopeng Motors has completed its global layout and has more than 10,000 employees. On December 1, Xiaopeng Motors announced its november car delivery data.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

Xiaopeng Automobile's delivery volume reached a new high in November, with deliveries reaching 15,613 units, an increase of 54% month-on-month and an increase of 270% year-on-year, ranking first in the delivery list of new car-making forces for two consecutive months. From January to November, the cumulative delivery volume of Xiaopeng Automobile was 82,155 units, a sharp increase of 285% year-on-year, and the cumulative delivery volume of history exceeded 120,000 units. Among them, the delivery volume of Xiaopeng P7 was 7839 units, an increase of 187% year-on-year and 30% month-on-month; the delivery of Xiaopeng G3 series vehicles was as high as 5620 units, an increase of 54% month-on-month; and the delivery of Xiaopeng P5 was 2154 vehicles.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

Xiaopeng G9

Behind the high sales, Xiaopeng Automobile's construction in the information security system cannot be ignored. Recently, Xiaopeng Automobile obtained the ISO 27001 (Information Security Management System) and ISO 27701 (Privacy Protection Management System) certificates issued by the internationally renowned standard certification body BSI, becoming the first car company in The new domestic car manufacturing force to pass the ISO 27001 and ISO 27701 double certification.

Perhaps you do not know much about the concept of ISO 27001 and ISO 27701 certification, simply put, this is currently widely accepted worldwide in the field of information security and privacy protection system standards, but also an authoritative indicator. This also means that the information security and privacy protection of Xiaopeng Motors have reached the international authoritative standards, which can bring owners a more "safe" driving experience.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

After talking about the new forces of car manufacturing, let's take a look at the traditional car companies. Recently, SAIC Passenger Vehicle released its sales data for November, and its monthly sales continued to break the "100,000" mark, an increase of 24% year-on-year; the cumulative sales volume from January to November was 695,000 units, an increase of 25% year-on-year; of which the delivery of new energy vehicles reached 15,000 units, and the total delivery volume from January to November reached 143,000 units, an increase of 159% year-on-year. Up to now, the penetration rate of SAIC NEW ENERGY products has reached 20%.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

SAIC Roewe iMAX8

SAIC Passenger Cars not only has hot sales in China, but also occupies some markets abroad. SAIC Motor's exports of passenger cars exceeded 49,000 units in November, up 62% year-on-year and 39% month-on-month, with exports totaling 245,000 units from January to November. In addition, SAIC's passenger car products have entered 66 countries and regions, and the cumulative sales volume in Australia and New Zealand from January to October exceeded 35,000 units.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

SAIC passenger cars

As we all know, strong self-research ability is an important factor to ensure market competitiveness. SAIC has completed the construction of technologies covering all fields such as powertrain, automobile design, intelligent driving, intelligent cockpit and new energy technology, and has applied for more than 5,000 patents worldwide.

In addition, SAIC's MG EZS and other models not only won the Euro NCAP five-star safety rating, becoming the first pure electric small SUV to receive this rating in China, but also passed the most stringent European regulations or certifications such as E-MARK and REACH. It can be seen that SAIC's patent can "circle the earth", and there is also a full guarantee for safety. In this way, it is precisely with excellent self-developed technology that SAIC can continue to export many models that are loved by consumers.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

Let's focus on another traditional car company - Changan Automobile. Changan Automobile has 159 years of history, 37 years of car manufacturing accumulation, 14 production bases around the world, and has more than 10,000 engineers and technicians from 27 countries around the world, and the technical ability can be imagined. On February 9, Changan Automobile announced its November sales data.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

Changan Automobile

According to the data, Changan Automobile's sales in November were 188,030 units, and the overall sales volume from January to November was 2122511 vehicles, an increase of 17.7% year-on-year, surpassing the whole of last year.

In terms of segmentation, Changan Automobile's Changan CS75 series and CS55 series both broke the mark of 20,000 vehicles, of which the sales volume of the CS75 series was 20654, and the cumulative sales volume this year was 266699, an increase of 9.8% year-on-year; the sales of the CS55 series were 20,033 vehicles, a year-on-year increase of 40.1%, and the cumulative sales of this year reached 126227 vehicles, an increase of 26.6% year-on-year.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

Changan Ruicheng CC Blue Whale Edition

The surge in overall sales is also closely related to various welfare activities. From November 1st to 30th, Changan Automobile opened the "Chang'an National Goods Festival" activity, and the owners of the service centers and special maintenance stations officially operated in the country entered the store to enjoy free testing of the whole vehicle and spray disinfection in the car.

During the event, the owner will receive a coupon on the certified car owner butler service platform and purchase two or more tires of the designated activity model and deduct 200 yuan. In addition, users have a 20% discount on bluetooth keys, remote air conditioners, and DVR driving recorders. Under this "temptation", many users who are still waiting to see have bought cars, which has promoted the growth of sales.

November Car Market Sales Analysis Why are the sales of major manufacturers growing so rapidly?

Although the smart car school only mentions some car companies, it is enough to peek into the secret behind the high sales. It can be seen that the promotion of technology for sales can be said to be one of the main factors, ensuring driving safety is also one of the "compulsory courses" of car companies, and preferential activities can further break the last "line of defense" of the wait-and-see crowd.

From a macro point of view, most of the existing consumption promotion policies expire before the end of the year, and many car owners who are waiting on the sidelines have "got on the car", which has promoted the growth of automobile sales. As the supply of chips improved in the fourth quarter, the production and wholesale sales of car companies have improved, and under the relaxation of supply and demand relations, high sales have also become an inevitable trend.

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