At the 2024 Global Dream Festival Annual Meeting of Gree Electric Appliances, a line in the musical allegro "Big "Grid" Bureau New Charm "Force" has become the central topic of public opinion. In the show, the performer mentioned "my mother is Dong Mingzhu" in a humorous tone, although it was later added as "my mother likes Dong Mingzhu the most", but this ingenious design still quickly spread on the Internet, triggering a heated discussion among the public about Gree's corporate culture, annual meeting planning and Dong Mingzhu's own image.
Some internal employees revealed that this ingenious allegro program was not written and performed by Gree employees, but was carefully planned by an external professional team, of which the position of event planning chief was held by Wang Ziru, a well-known digital evaluator. This move not only demonstrates Gree's openness and innovation in the planning of the annual meeting, but also reflects the company's willingness to accept multiple elements in the construction of corporate culture, and narrows the distance between the company's senior management and employees in a relaxed and witty way.
Although the outside world has mixed opinions about this line, Gree's official response said that the original intention of the show was to increase the entertainment and interactivity of the annual meeting, and the performers intended to create a relaxed and happy atmosphere, making a small joke, and not really referring to kinship. This response undoubtedly added a bit of sincerity to clear up doubts and doubts, and also added more conversation and topic heat to this annual event. #Shouting Dong Mingzhu to call Mom# #我妈妈是董明珠#
