BMW engine / Great Wall motor / 800 km endurance, 500,000 ideal L9 expensive?

New energy sales in February are very interesting. First, the previous big brother Weilai gradually fell behind, and the sales volume in February was only 6131 units, which was slightly different from the identity of the leading big brother in the first-line camp. First, Nezha, who had been curled up in the second line before, quietly took the position, and the sales volume reached 7117 units in February, and he entered the first-line camp with his head held high. Another point of interest is naturally ideal, the ideal sales in February was 8414 units, an increase of 265.8% year-on-year, ranking first among the new car-making forces; the ideal sales volume in January was as high as 12,268 units, and the sales volume in January and February also ranked first among the new forces, showing more and more the arrogance of the new forces.

At the same time, it is very, very praiseworthy that when Weilai, Xiaopeng and Nezha have adopted wolf pack tactics, the ideal is that a model packages the world, and this model has only one configuration, one price, and the price is as high as 338,000 yuan, which is still a maverick extender. It is with this car that the ideal has defeated all the new car-making forces.

What worries other new forces in particular is that the ideal second car, the L9 (ideal x01), is already on the string, and will be launched at the Beijing Auto Show in April.

Ideal L9 product strength

Simply sunbathe the product power of the ideal L9! Compared with the Ideal ONE, which is currently on sale, the Ideal L9 has achieved revolutionary upgrades on many levels.

1. The Ideal L9 is a typical large SUV, one lap larger than the Ideal ONE, the new car has a three-dimensional 5200/1998/1800mm, and a wheelbase of 3100mm, which is a larger and much larger than the Highlander than the Volkswagen, and the space is almost the same as the BMW X7.

2. The ideal L9 still adopts the range extender mode, and the range extender is a 1.5T four-cylinder engine produced by Mianyang Xinchen authorized by BMW Technology, with thermal efficiency of up to 40%;

3. The ideal L9 drive motor comes from the honeycomb power of the Great Wall, the maximum power of the system can reach 300kw (408 horsepower), the maximum torque is 600 Nm, and the acceleration time from zero to 100 kilometers per hour is less than 6 seconds;

4. The new car is equipped with a 44.5kWh high-density power battery, pure electric mileage of 155km, support fast charging, 20-80% charging time is only 36 minutes. The fuel tank volume of the new car is 65L, and the total cruising range is 800Km.

5. Ideal L9 supports L4 level automatic driving function hardware, equipped with 128-line lidar, 1 DMS, 5 millimeter wave radar, 12 ultrasonic radar, 12 8M cameras, etc.

6. In terms of chassis, the new car adopts the design of the front double wishbone rear multi-link and has adaptive air suspension.

…………

In terms of the price of the most concerned, the current price of about 500,000 is rumored, according to the current ideal ONE 338,000 price, the ideal L9 500,000 price should have credibility.

Is 500,000 expensive?

Of course, after the price of 500,000 yuan came out, it quickly caused a lot of controversy in the market.

The focus of the controversy is that as of now, no mass production car of a Chinese brand can stand firm at the 500,000+ level. This level is the world of truly imported luxury cars, the World of Mercedes-Benz GLE, Audi Q7 and the upcoming domestic BMW X5. Even first-line brands such as Volkswagen and Toyota cannot gain a foothold in 500,000, let alone a Chinese brand that has been born for a few years.

This kind of opinion has a certain representativeness, and it is also welcomed on the Internet, many people think that "the ideal is floating", "the step is too big, I am afraid that it will pull the egg", "If 500,000, the sales volume is single digits"... Similar remarks abound.

However, is the ideal really drifting, will it really take too big a step to pull the egg?

Not necessarily so, before this, the 500,000 steps for Chinese brands is indeed a fortress on the top, no domestic model can stand firm, even if the price of hongqi L5, Arctic Fox and Weilai ES9 exceeds 500,000, but unfortunately these models are extremely low in sales, not mass production cars, more symbolic significance. But the goal of the ideal L9 is definitely not symbolic, its goal must be real mass production, although the market is full of doubts, but we are still willing to vote for the ideal L9.

Four reasons to be bullish on the ideal L9

So, why we are optimistic about the ideal L9, of course, there are reasons.

First, when the Ideal ONE first came to market, its unique range-extender model, especially the 1.2T three-cylinder engine, was once under stormy criticism, and the skepticism was much fiercer than it is now. But it turns out that the ideal ONE has crushed all doubts with great success, and the extended range model has been recognized. In 2021, it will ideally rely on individual models and achieve annual sales of 90,491 vehicles. By analogy, NIO is selling 5 models and selling 91,429 vehicles throughout the year. Xiaopeng has 3 models on sale, all of which sell 98,155 vehicles per year.

Second, the ideal luxury positioning has been recognized by the market. When the ideal ONE was just on the market, the price of 300,000+ was considered to fool consumers. Because before the ideal, almost no independent brands have gained a foothold in the 300,000+ market, and the strongest independent Great Wall Wei brand and Geely Lynk & Co, even breaking through 200,000 are difficult. The red flag with the best conditions barely broke through 200,000 yuan. But the ideal ONE is priced at over 300,000 and quickly gained a foothold. According to the latest results, the ideal ONE can already be compared with the Audi Q5, BMW X3 and Mercedes-Benz GLC, and its brand positioning and product positioning have been recognized by the market, which undoubtedly greatly reduces the resistance that may be encountered in the future L9 listing.

Third, the rise of young consumer groups will be conducive to the ascension of the ideal L9. Compared with brands such as Mercedes-Benz, BMW and Audi, the age of ideal consumers is significantly lower, and the new generation without brand baggage has a more shallow discrimination against independent brands, and is also a native of the era of the rise of new car-making forces. When they choose the car, they prefer to start from the product itself, rather than first considering the brand, which makes the ideal L9 with excellent performance can get a greater chance of transaction.

The fourth point, the performance of the ideal L9 itself; compared with the current class of models (if any), the product power of the ideal L9 is very outstanding, with a particularly wide space, advanced L4 level of automatic driving, 800 km + endurance, less than 6 seconds of zero hundred acceleration time, seat-level voice recognition, 23 speakers of audio, and the driving experience of pure trams, in fact, it has fully surpassed mercedes-Benz GLE, BMW X5 and Audi Q7, and the price is much cheaper than them...

Write at the end

As the ideal second model, the L9, on the basis of the success of the ideal ONE, comes with its own halo, comes with its own traffic, and comes with strong product performance, and begins to attack the 500,000-level luxury mark with all its might. It not only represents the ideal expectation, but also holds high the banner of the new forces, and is also the glory of the Chinese brand.

We will continue to follow and provide frontline coverage.