After a fuel vehicle is ignited, it is left standing for more than a minute without moving, possibly in a hot car; after a pure electric vehicle starts, it is left still for more than a minute without moving, and it is very likely that it is waiting for the start of the car machine system.
Recently, a car owner of Extreme Kr 001 uploaded a video, from starting the vehicle to the response of the vehicle system, it took 71 seconds. What is this concept, that is, for more than a minute, the car engine system has been in a black screen state, and the touch screen cannot be used.
The price of Kr 001 is 299,000-36.8 million yuan, a medium and large luxury pure electric vehicle. What should have been ahead of its peers with excellent software services has a fatal problem with the software. Not long ago, the official announcement of Extreme Krypton lasted 110 days to deliver 10,000 vehicles, with remarkable results.
Although Extreme Kr has achieved good sales results, but in the most critical car machine system, there is a serious caton phenomenon, and the advantages of pure electric vehicles are gone.
In the level of 300,000 yuan, even fuel vehicles can optimize the car engine system to the best state, and there has never been such a slow start-up speed. In terms of intelligent technology configuration, I have always been optimistic about my own brand. Especially with the emergence of 5G, the Internet of Everything, under one order, can basically achieve full vehicle control.
I believe that a major factor for many people to buy pure electric vehicles is also derived from the convenient intelligent technology configuration. However, once the car machine system is stuck and the reaction speed is slow, then the driving experience it brings will be greatly reduced. The Extreme Kr 001 car machine caton is not the first time, nor is it an isolated case.
On the car quality network, many car owners complained about the extreme Kr 001 car machine caton, and it was nearly 10 seconds after clicking to reflect. The official commitment to update the system in December 2021 has not yet been followed, which seriously affects the daily use of car owners. At the same time, the remote start does not work, the APP shows that the air conditioner has been started, but in fact, entering the car still needs to be manually turned on.
As a young, sporty, luxurious pure electric model, The Krypton 001 has serious quality problems. In order to sell, consumers can not care about excessive marketing, but the premise is that the quality must be strictly controlled.
In addition, complaints about the sale fraud of Extreme Kr 001 and the trickery of consumers into placing orders are also high. Many car owners complained that in order to force customers, the official announced that the deposit discount in 2022 would be reduced, the 21-inch wheel would be cancelled, and the lifetime warranty would be cancelled. The reality is that 2022 is more aggressive than in 2021, which undoubtedly makes consumers feel cheated.
It is undeniable that new energy vehicle companies are generally facing sales pressure, but to lure consumers into placing orders with preferential treatment will only make consumers resentful.
The development of independent brands is high-end, inseparable from the support of consumers. As a young brand, Extreme Kr should maximize the benefits to consumers. Instead of rushing to achieve results, for the sake of the short-term sales results in front of you, choose to play with consumers. Such an act is tantamount to killing chickens to get eggs and fishing in the water.
Conclusion: Again, as an autonomous high-end pure electric vehicle, software is the top priority. The high-end road of independent brands is indeed not easy, and because of this, it is even more necessary to strive for excellence in quality. And don't be blinded by sales, especially extreme Krypton, less marketing routines, more product quality pursuits.