In 2021, in the field of domestic new energy vehicles and the medium and large SUV market, the ideal ONE can be called a dark horse.
As one of the car companies that are new car manufacturers, the ideal car that has not entered the game too early only relies on the ideal ONE car, and the cumulative sales volume in 2021 will exceed 90,000 units, which is basically the same as the sales of Xiaopeng Automobile and Weilai Automobile.
You know, whether it is Xiaopeng Automobile or Weilai Automobile, its models on sale can be far more than one car.
So far, the ideal car is only the ideal ONE car.
Let's talk about the domestic medium and large SUV market.
Looking at the sales data for the half year from June to December last year, in addition to the ideal ONE sales in September ranked second in the sales list of medium and large SUVs, the other five months of the ideal ONE ranked first in the sales list of medium and large SUVs.
Moreover, in the two months of November and December, the ideal ONE sold more than 10,000 units for two consecutive months, and it won the championship with a significant lead in sales performance of the second place.
You know, before the ideal ONE did not appear, or did not become the "sales king", the domestic sales of relatively good medium and large SUVs, in addition to the Volkswagen Tuang, is the Buick Encore Banner these joint venture brand models.
So the question is, as a latecomer, how can the ideal ONE be able to overpower the crowd and become the "sales king" of the domestic medium and large SUVs?
I believe that for this question, many people may want to know the answer.
Indeed, as a brand new car brand, Ideal Auto is obviously not at a level compared with joint venture car companies such as Volkswagen and Buick in terms of brand influence.
The reason why the ideal ONE can catch up with the latecomers and become the sales champion of domestic medium and large SUVs for many consecutive months, I think there are roughly the following reasons:
First of all, whether it is the design or the creation of a sense of luxury and technology, the ideal ONE can be said to perform very well. The more than 5-meter-long body and 6-seat seat layout are more practical;
Secondly, although the ideal ONE is priced at more than 300,000 yuan, compared with the joint venture brand models of the same level, the configuration is absolutely invincible. In particular, the LCD screen that runs through the entire center console has also become one of the biggest selling points of the ideal ONE;
Also, in terms of marketing, the ideal car is really smart. Although the ideal ONE is equipped with a 1.2T three-cylinder engine and a set of not-so-advanced range extender power system, in the promotion of the ideal car, the ideal ONE is a new energy vehicle that has no mileage anxiety and can be green card;
Finally, the ideal ONE as a self-owned brand model with a starting price of more than 300,000 yuan, plus it looks more atmospheric. Driving this car out, absolutely have face, no loss to Tesla and Weilai.
As for its power loss and fuel consumption, pure electric mileage, and depreciation rate of used cars, I believe that few people who buy this car will care.
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