According to the data, from January to December 2021, the retail sales of new energy vehicles were 2.989 million units, an increase of 169.1% year-on-year, setting a record for the highest sales of new energy vehicles in China. From January to December, the wholesale of new energy passenger vehicles nationwide was 3.312 million units, an increase of 181.0% year-on-year.
Among them, BYD's sales data is more eye-catching. BYD recently announced its 2021 sales, and its 593745 sales data successfully crowned China's new energy passenger car annual sales champion, of which EV pure electricity sales of 320,810 units in the whole year, DM hybrid annual cumulative sales of 272935 units. The wholesale sales of the passenger connection were 93,338 units, and the terminal sales released by BYD officially were 92,823 units, an increase of 236.4% year-on-year.
Establish a "golden signboard" and make your own star products
Subdivided into the product field, the Dynasty family is already the "golden signboard" of BYD Automobile, among which, the Three new cars launched in 2021, Qin PLUS DM-i, Song PLUS DM-i, and Tang DM-i, with the blade battery + DM-i hybrid system two major hard core product forces, in 2021 Qin PLUS DM-i sales of 80,000 vehicles, Song PLUS DM-i sales of 64,000 vehicles.
From the perspective of the product itself, Qin PLUS DM-i is based on the market segment with the strongest demand for private cars in China, in addition to the green card of the whole series, it can also fully fit the subsidy policies and travel benefits of beijing, Shanghai, Guangzhou, Shenzhen and Hainan. Moreover, even if the battery is out of power, the fuel consumption is only about 3.8L/100km, coupled with the people-friendly price of 105,800 yuan at the guidance price, which is a dimensional reduction blow to any fuel vehicle at the same price.
Head-to-head with joint venture brands and become industry benchmarks
As a high-end seven-seat SUV, the Tang family has set up a new banner for domestic luxury cars at a price of 200,000+. In terms of price, it has been in direct confrontation with the mainstream urban SUV of the joint venture brand, with sales of up to 9,000 units in December and 54,204 units in 2021. Under the guidance of the value of ultra-low fuel consumption and ultra-long endurance, Tang DM-i accurately understands the needs of users, large space, high driving texture and high intelligence, representing the absolute strength of plug-in and mixing, and comprehensively subverting the 200,000-level SUV market. It is understood that Tang DM has entered the TOP3 ranks of more than 200,000 new energy SUVs for 5 consecutive months.
Han is comprehensively balanced, and comes with the potential of explosive models
In addition, BYD Han's sales are also incredible. Among the nearly 600,000 new energy vehicles sold by BYD, Han, as the flagship sedan, sold 117,665 single models, accounting for nearly 20% of the total brand sales. Since its launch and delivery in July 2020, BYDhan has sold more than 150,000 vehicles – an unprecedented presence among medium- and large-sized sedans of Chinese brands. Han's length, width and height are 4980/1910/1495mm, wheelbase is 2920mm, the body size is between ordinary B-class and C-class cars, positioning high-end new energy cars, divided into pure electric and plug-in hybrid DM two power versions, the price range is 210,000 yuan - 280,000 yuan.
In summary, BYD is undoubtedly the biggest dark horse in 2021, after all, the data will not lie. Bydir has been deeply involved in the field of new energy vehicles, with blade batteries and DM-i hybrid systems, BYD has sold 723,700 vehicles in 2021, an increase of 73.5% year-on-year. Among them, the cumulative sales of new energy vehicles in the whole year were 594,000 units, an increase of 231.6% year-on-year, accounting for 81% of the total number of ATD passenger cars. It can be said that in 2021, BYD will change from a traditional car company to a new energy automobile company.