Lead
Introduction
At this moment, in a new track, with the release of "Julang Hybrid" and the hot sales of the new second-generation GS8 double engine, GAC Trumpchi is showing the determination and ambition that will be exhaled after the start of the gun.
Author 丨 Cui Liwen
Responsible editor 丨 Luo Chao
Editor 丨Zhu Jinbin
If in the past few decades, standing in the most central spotlight of the stage, the most terminal dividends must be similar to Volkswagen, Toyota-like joint venture car companies, then at this moment, they have begun to be surrounded by more and more "latecomers" who are looking forward to the tiger.
As for who are they? The answer is incredibly simple.
I believe that every user or potential consumer can deeply perceive that even if the current Chinese auto market is still suffering from the impact of unfavorable factors such as the intensification of the epidemic and the shortage of chips, but independent brands are located in it, the right to speak is still increasing exponentially.
Times have really changed.
The fundamental inducement for this new change is inseparable from the transformation of the new energy track. Since the sudden outbreak of the hybrid market this year, it has become a powerful "outlet". For independent brands, no matter who can grasp it and make enough efforts to do so, they can tear off a piece of "meat" from the joint venture brand.
It is also keenly aware of the above "outlet", GAC Trumpchi combined with the current situation, without hesitation began to self-innovation, becoming one of the most comfortable to deal with and actively embrace change. As an argument, data doesn't lie, products don't lie, and technology doesn't lie either.
Just last week, the Association just released the Terminal Data for March, and from the final report card, especially the new energy sector, there was a "rising sound".
Retail sales of passenger cars reached 445,000 units, up 137.6% y/y and 63.1% q/m. From January to March, domestic retail sales of new energy passenger cars were 1.070 million units, up 146.6% year-on-year. Focusing on the hybrid market, the wholesale sales of general hybrid models reached 74,000 units, an increase of 62% year-on-year, and the overall situation was very good.
In such a background, Trumpchi has also achieved a level of alignment and jump in sales. According to official information, the sales volume of all products in March totaled 30,091 units, an increase of 15.1% year-on-year.
Throughout the first quarter, it was a good start, with cumulative sales of 90,448 vehicles, an increase of 21.8% year-on-year, achieving double growth in wholesale and retail in the first quarter of the whole series. Among them, the MPV "double male" composed of M6 and M8 is still hot and continues to play the role of the mainstay; the new second-generation GS4 and Shadow Leopard, located in the terminal market, have also shown stronger and stronger competitiveness, but they are not the protagonists of today's article.
Next, the focus will be on the absolute "flagship" of the entire GAC Trumpchi product line at present - the new second-generation GS8. It is precisely because of its arrival that this car company is in the middle of a hybrid track, and it is tough with many strong enemies.
China's 200,000-class SUV hybrid sales ranked first
Just concluded in March, the sales of the new second-generation GS8 also reached 4,119 units, and the cumulative sales in the first quarter exceeded 10,000, showing good growth. The sales share of the dual engine series has reached 43%, which has recently risen to 60%, and in the first quarter, the sales of hybrid models occupied the top spot in the list of independent 200,000-level SUV oil-electric hybrid models.
It should be emphasized that such achievements are still done under the unfavorable situation of continuous shortage of chip supply, so it is even more valuable.
At the same time, as far as the currently known news is concerned, GAC Trumpchi is facing difficulties, not reducing the standard of chip use for sales, not weakening the control of quality control for sales, and resisting the pressure of rising chip prices, actively coordinating and communicating with suppliers, optimizing resource allocation, accelerating production and operation, and striving to hand over products to car owners at a faster speed.
It is precisely because of such endorsements at the enterprise level that potential consumers can be more at ease and at ease.
However, the iron still needs to be hard, and the fundamental reason that really impressed them to choose the new second-generation GS8 is that its product power itself is colorful and comprehensive.
Based on the new design language of "Star Diamond Diamond Shadow" under the concept of "Science and Technology Industrial Aesthetics", based on the most advanced technologies such as the modular architecture of GPMA GAC Global Platform, Julang Power Platform, and ADiGO Intelligent Driving Interconnection Ecosystem, the new second-generation GS8 presented in front of us does show a stronger competitiveness than similar competitors.
On this basis, the new second-generation GS8 dual-engine series is equipped with Toyota's new fourth-generation THS hybrid system, which is the first model of a Chinese brand equipped with Toyota's new fourth-generation THS hybrid system.
And unlike the 2.5 naturally aspirated engine used in the new Highlander Hybrid Edition, the new second-generation GS8 twin engine is matched with a 2.0TM engine, which is also the first power combination to match the 2.0T with the THS hybrid system.
In the end, the latter can achieve a lot of performance while taking into account fuel economy. 0-100km/h acceleration time is 6.9s; the fuel consumption under neDC standard is 5.3L/100km, and the fuel saving rate under comprehensive working conditions reaches more than 30%, according to the actual test of the media, the mileage can be more than 2000km under the maximum full oil state.
Coupled with the more sincere price than the new Highlander, the new second-generation GS8 dual engine has become a new force that cannot be ignored in the terminal market, and has also given GAC Trumpchi the absolute confidence to deepen the hybrid technology route.
THS+GMC, Julang hybrid two-wire parallel
"From the era of traditional fuel vehicles to the era of pure electric vehicles, the time required and the levels that need to be overcome are far beyond our imagination." In this process, for a brand that wants to make a real difference, it may be a better and more secure choice to first achieve the whole series of hybridization, which is precisely the high demand for whether it has sufficiently deep technical reserves at this stage. ”
At the end of last year, when the entire new energy market had not yet blown up as completely as it is today, "Automobile Commune" had made the above prediction. Indeed, before the advent of the era of complete electrification, the whole series of hybridization may be the "winner and loser" that determines the upper limit of a traditional car company.
At the Guangzhou Auto Show held in November last year, Zhang Yuesai, general manager of GAC Passenger Vehicles, has made a solemn commitment: "Trumpchi's goal is to achieve hybridization of all models in 2025, with hybrid sales accounting for more than 60% in 2030, challenging to achieve carbon neutrality in 2045." ”
Subsequently, he also passed on the foundation to provide support for this goal, "GAC Trumpchi Hybrid Technology will rely on GAC Julang Power, through open cooperation and independent research and development, with Toyota THS and GAC self-developed GMC two sets of hybrid system dual track forward, to create the strongest hybrid technology platform of Chinese brands." ”
Yes, you heard it right, in addition to the technical route developed on the basis of toyota's THS hybrid system on the new second-generation GS8, the GMC hybrid system completely independently developed by GAC Trumpchi itself has also reached the stage of "melon ripening".
After everything was completely ready, on April 26, Beijing time, the hybrid technology brand "Julang Hybrid" was officially released.
Regarding the former, it has been best verified and landed on the new second-generation GS8 dual engine. As the world's earliest manufacturer of hybrids, Toyota has been looking for a solid and reliable partner.
Gac Hybrid was launched in 2009, after more than 10 years of research and development process, the first to complete the domestic dual motor series parallel DHT development and mass production, is one of the earliest to carry out a variety of hybrid technology development and exploration of independent brands. It is precisely because of this continuous accumulation that the two are one-shot and realize the strong combination in the field of hybridization.
Regarding the latter, after careful understanding, it was learned that this autonomous hybrid system opened technical pre-research as early as 2008, and has also accumulated many years of development experience, with a complete independent intellectual property rights configuration and design scheme of the GMC hybrid system, which has been upgraded to the second generation.
The first is the self-developed 2.0ATK high-efficiency Atkinson engine, which adopts GACIC GCCS efficient combustion system, low-friction design, waste recycling system, intelligent thermal management and noise reduction design, which is a hybrid special engine with a thermal efficiency of 42.1%, surpassing the same level.
Secondly, the GMC2.0, which was independently developed by GAC Trumpchi in 2019 and won the title of "World's Top Ten Transmissions" with excellent comprehensive performance, has better performance and stronger strength. In addition, it is an efficient refrigerant direct-cooled battery with the same technology as BMW, which ensures high efficiency and high power output around the clock.
In the end, under the blessing of multiple dimensions, the above-mentioned complete hybrid system has the characteristics of "high quality, low fuel consumption, strong power, quieter and super smooth".
In terms of current product planning, the first SUV equipped with Julang Hybrid GMC 2.0 system has also been unveiled, and will be officially launched within the year.
As a blockbuster strategic model of GAC Trumpchi's "XEV+ICV" dual-core strategy, Yingku brings together its strongest resources in terms of interior and exterior styling and intelligent configuration.
Coupled with the help of julang hybrid GMC 2.0 system, it can fully saturate the customer needs of the A-class SUV market, bringing consumers a full range of technology ecological experience from products to services.
In the follow-up, GAC Trumpchi will also adhere to the hybrid + intelligent dual-core drive strategy, deeply run through the product value-added plan, and take the "1+3" product development strategy, that is, a new product to develop three sets of fuel, HEV, PHEV three sets of powertrains simultaneously.
Seeing this, there will inevitably be readers who will wonder: why does GAC Trumpchi not focus on only one technical path like most car companies, but choose "two-line parallel"? What exactly does the THS and GMC hybrid system mean to it?
As a bystander, I would like to say that if you stand in the perspective of the car company, regarding the first question, you can directly answer the question with "black cats and white cats can catch mice, it is a good cat".
Since you have such high-quality resources as the Toyota THS hybrid system in your hands, and at the same time, you have the human, material and financial resources to support yourself to hatch a completely self-developed GMC hybrid system, why not enjoy the two-line parallel.
Regarding the second question, the answer is simpler, and the biggest significance is to enable GAC Trumpchi to have a greater voice and brand voice than in the past, and to harvest more flowers and applause from the outside world. At the same time, in the most direct way, to achieve the curve overtaking of the joint venture brand, it will be related to the initiative of future development, firmly in its own hands.
At this moment, in a new track, with the release of "Julang Hybrid" and the hot sales of the new second-generation GS8 double engine, GAC Trumpchi is showing the determination and ambition that will be called out after the start of the gun.
As for the goal of "hybridization of all models in 2025, hybrid sales accounting for more than 60% in 2030, and carbon neutrality by 2045", it is not just talk.
GAC Trumpchi, along with the Chinese auto industry, has encountered the best of times.
| Cui Liwen |
Love the car as fate,
More love electric car editor a ~