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What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

On April 19, mercedes-Benz's new EQS pure electric SUV was officially released. The combination with digital art is a great highlight. As the third Model and the first SUV model of the Mercedes-EQ brand based on the forward development of the EVA pure electric platform, the release of the new EQS pure electric SUV further completes the Product Line of the Mercedes-EQ brand.

Wen 丨 wisdom driving network Huang Huadan

Using model data as paint and algorithms as paintbrushes, Mercedes-Benz also played a digital art on the occasion of the release of the new EQS pure electric SUV.

Adhering to the strategic principles of sustainability and digitalization, Mercedes-Benz has partnered with the digital art creator Ohhh Studio to create digital analog images from the development phase of the new EQS pure electric SUV vehicle, and use artificial intelligence technology to transform these digital analog images into digital art.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

At the press conference, Mercedes-Benz CEO Kang Linsong stood on the edge of the new EQS pure electric SUV and proudly said that it can be called a "digital luxury".

This is reminiscent of the color-changing car that BMW brought with it at CES in January.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

When global car companies are busy with the transition to electrification, BBA, as a traditional luxury brand, will obviously not be satisfied with just being a passive follower.

In addition to keeping up with Tesla's pace, innovation in digitalization has become a magic weapon for BBA to win the new era.

Like the new EQS, the new EQS pure electric SUV is also equipped with the upgraded MBUX intelligent human-computer interaction system, through the zero-level interface, customers do not need to rummage through the submenu, all key applications will always be displayed in the top level of the field of view according to the situation and context, so that the driver eliminates redundant operation steps.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

Kang Linsong said that Mercedes-Benz aims to lead the car software, hoping that each Mercedes-Benz can continuously optimize learning, and each car can be more flexible to meet the individual needs of customers.

The new EQS is the first Mercedes-Benz model to activate new features in many functional areas via the OTA remote online upgrade. The new EQS pure electric SUV further broadens the upgrade experience. Update at night like a PC, and the new features are in place the next morning.

——01——

Mercedes-EQ's first large luxury pure electric SUV with plenty of space

Following the new EQS and the new EQE, the new EQS pure electric SUV is the third model and the first SUV model of the Mercedes-EQ brand based on the forward development of the EVA pure electric platform.

Inheriting the design concept of the EQ family, the new EQS pure electric SUV is perfectly transplanted with the new EQS bow body, and the roof and body design are higher above the ground, making the appearance particularly atmospheric.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

With a length of more than 5 meters and a wheelbase of more than 3 meters, even in the segment of large luxury pure electric SUVs, the sense of space of the new EQS pure electric SUV should not be underestimated.

The new EQS pure electric SUV is available in 5-seater and 7-seater (third row optional), with ample space in all three rows, and easy access to easy access with easy access to the seats.

When the second and third rows of seats are receded, the new EQS pure electric SUV will have a huge loading space of 2100 liters. It can fit 4 standard golf bags when riding for 5 people, and the head space in the second row is significantly improved compared to the new EQS.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

For families, the new EQS pure electric SUV offers third-row seating and rear-seat entertainment. For explorers, the new EQS pure electric SUV also offers the luxury and versatility they need.

——02——

Digital intelligent cockpit design

Inside the car, the new EQS pure electric SUV realizes the same digital cockpit design, and the MBUX super screen with a width of 1.41 meters is undoubtedly the core of the interior, almost running through the A-pillars on both sides.

The 12.3-inch OLED display features a separate control interface for a more colorful and fun journey for front passengers. At the same time, in order to ensure driving safety, MBUX super screen also has intelligent locking logic. In the case where the driver observes the right side for more than 2 seconds, the screen content disappears, so the driver will not be able to view these while driving.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

The new EQS pure electric SUV is also the first Model of the Mercedes-Benz brand to be equipped with The Dolby Atmos. In contrast to traditional stereo left and right channels, the system creates a multidimensional sound range covering 360 degrees, which works with the Burmester Berlin Sound Surround Sound System to revolutionize the luxury cockpit listening experience.

In addition, the intelligent facilities in the car also include active ambient lighting system, head-up display system with AR real-life scene traversal function, etc. EQ's exclusive EQ Optimized Navigation can plan the fastest and most convenient route, including charging stations, according to a variety of factors.

——03——

Optimized performance for driving pleasure

The new EQS is currently the lowest production model in the world. The new EQS pure electric SUV is based on the airflow details of the SUV model, including aviation plating, spoiler, optimized tread pattern and enclosed windproof spokes, making it both spacious and aerodynamic.

The new pedals with streamlined design also help.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

In terms of chassis and power performance, the new EQS pure electric SUV is equipped with a rear axle motor as standard, and the dual-motor model is equipped with a permanent magnet synchronous motor at the front and rear, providing a maximum output of up to 400 kW and a peak torque of up to 858 Nm.

In addition, the new EQS pure electric SUV features a chassis design with four-link front suspension and independent multi-link rear suspension, and comes standard with air suspension (AIRMATIC) with Adaptive Shock Absorption Enhanced (ADS+). Dynamic Select In addition to the "Energy Saving", "Comfort", "Sport" and "Personalization" modes, the DYNAMIC SELECT also features an exclusive "off-road" driving mode on the 4MATIC all-wheel drive version.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

The "off-road" driving mode can be raised by 25 mm when activated, and with the ESP system, the four wheels will be displayed in real time on the center display. When the speed exceeds 80km/h, the body automatically decreases to normal levels; if the speed is below 50km/h, the body is raised again.

The rear wheels are equipped with an active steering system with an angle of up to 4.5 degrees to improve their handling and dynamic performance on urban roads. Users can also opt for a rear-wheel active steering system with a steering angle of up to 10 degrees.

——04——

Carbon-neutral production methods

In addition, sustainability is also a strategic principle that Mercedes-Benz has repeatedly mentioned.

Officials say the new EQS pure electric SUV is produced in a 100% carbon-neutral manner. Its lithium-ion battery has a built-in soft/hard pack battery consisting of 12 battery modules. The battery capacity is up to 107.8 kWh, and the cruising range under WLTP conditions can reach 660 km. Several different energy recovery methods are also available, with three-stage deceleration of D+, D-, D-selectable manually via paddle shifters on the back of the steering wheel.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

The batteries of the new EQS pure electric SUV are produced by Mercedes-Benz's exclusive battery factory in the United States, which is also produced carbon neutrally.

At the same time, the body shell of the new EQS pure electric SUV uses more than 40% of the recycled steel from resource-saving materials, and its total weight exceeds 100 kg, significantly reducing CO2 emissions.

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

With sustainability and digitalization in mind, Mercedes-Benz aims to create "the world's most desirable electric car" to make life easier for drivers and occupants.

With the launch of the new EQS pure electric SUV, Mercedes-Benz has also officially entered the large luxury pure electric SUV segment, further improving the product lineup of the Mercedes-EQ brand.

【Pay attention to new energy vehicles, pay attention to the video number of the electric laboratory】

What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way
What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way
What kind of car can be called a "digital luxury"? The new EQS pure electric SUV defines itself this way

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