PreviousInstituted, analyzing, and commenting on the retail sales data of SUV sales in March, in this article we analyze the hot reviews for the largest market segment of the sedan market. According to the latest retail sales statistics of the Automobile Market Research Branch of the China Automobile Dealers Association (CAAC), the sales volume of the domestic narrow passenger car market reached 1.579 million units in March, down 10.5% year-on-year and 25.6% month-on-month; of which car sales were 765,000 units, down 12.0% year-on-year and 27.1% month-on-month. Cumulative sales of passenger cars from January to March were 4.915 million units, down 4.5% year-on-year. Among them, the cumulative sales of cars were 2.368 million units, down 5.3% year-on-year. Let's take a brief look at the highlights and changes in the March car sales list.
In the top ten of the march car sales list, Chinese brands represented by Hongguang MINI occupied four models, Japanese cars also had four on the list, and American cars and German cars each had one. Hongguang MINI EV is the biggest winner, leading the car and even the entire passenger car market with monthly sales of more than 40,000 units, in addition, BYD Qin and Yidong also have monthly sales of more than 20,000 vehicles, and the Emgrand series also entered the top ten of the list. In terms of Japanese cars, Xuanyi ranked second with monthly sales of more than 30,000 vehicles, and camry, Leiling and Corolla also made the list. Tesla Model 3 became the only player in the top ten of American cars, and Langyi is the only volkswagen seedling in the top ten of the list.
In addition, Sagittarius, Accord, New Yinglang, Mercedes-Benz E-Class and New Bora also entered the top fifteen of the list. It is worth mentioning that this month's new energy models reached as many as three, let's take a look at the specific performance of the top ten models in the car sales list.
First place: Hongguang MINI, sales of 41,980 units in March
The Hongguang MINI EV once again won the sales championship of the sedan market with an outstanding performance without suspense, and it is also the champion model in the new energy market and the entire passenger car market. In March, its sales exceeded the 40,000-vehicle mark, reaching 41,980 units, an increase of 42.7% year-on-year, which is indeed not easy for small god cars with such a large sales base.
Now this Hongguang MINI EV on the street has long become a street car, no matter which city you are in, you will see it running on the road. It is worth mentioning that this car is still enriching and improving the product matrix, in April, it also ushered in the listing of Hongguang MINIEV GAMEBOY, with a starting price of 55,800, so that its maximum endurance reached 300 kilometers, will its market performance further break through? Let's wait and see!
Second place: Nissan Xuanyi, which sold 30,240 vehicles in March
In second place is Shenche Xuanyi, which sold 30,240 vehicles in March, but fell 31.6% year-on-year. Xuanyi is still harvesting the fuel vehicle market, as a traditional fuel vehicle, Xuanyi's performance in the Chinese market is obvious to all, and it has also harvested the car market to the greatest extent. In order to further divide the market, it also launched a pure electric version of the model, but Xuanyi's pure electric model performance was average and did not attract much attention.
Third place: Tesla Model 3; 26,024 units sold in March
The Tesla Model 3 ranked third, with sales of 26,064 units in March, a slight increase of 2.8% year-on-year. As a representative model of new energy, Tesla Model 3 has further improved its market performance after domestic production, becoming one of the best-selling new energy cars. Even if it ushers in a price increase this year, it still relies on Tesla's brand to gain a lot of domestic fans, but with the rise of many domestic new energy cars, the status and market of Tesla Model 3 will also be affected to a certain extent.
Fourth place: BYD Qin; sales in March were 24,791 vehicles
The fourth place is another domestic model, which is BYD Qin. The BYD Qin series, represented by qin PLUS DM-i, handed over 24,791 units in March, a year-on-year increase of 438.8%, which is also the most obvious increase in the list of models. With the hot sales of the Qin PLUS DM-i hybrid version, the sales of bydir's Qin series have skyrocketed and have become the most important sales component of the BYD brand.
Fifth place: Toyota Camry, which sold 22,518 units in March
Toyota Camry ranked fifth in sales, with sales of 22,518 units in March, up 72.8% year-on-year, which also made it the best-selling mid-range car over rivals such as Accord, Maiten, Passat, and Asia Dragon. The biggest feature of Camry is the stability of the brand, coupled with the addition of hybrid models, making it a fish in the water, becoming one of the best choices for the domestic market of consumption upgrading.
Sixth place: Volkswagen Langyi, sales of 21,331 vehicles in March
Shenche Langyi not only lost in the competition with its old rival Xuanyi, but its sales also fell sharply, with sales of 21,331 vehicles in March, down 39.7% year-on-year, ranking only sixth. As the top car that has dominated the list for a long time, it is not as good as before. Whether Lang Yi can return to the top is unknown.
Seventh place: Changan Yidong PLUS; sales in March were 20,353 units
Changan Yidong PLUS ranked seventh, with sales in March of 20353 units, an increase of 34.8% year-on-year, and it is also one of the best-selling domestic cars. With the arrival of the new PLUS model with blue whale dual power, it has also been favored by more young consumers.
Eighth place: Toyota Ralink, sales of 19,633 units in March
One of Toyota's dual-vehicle strategies, Leiling, sold 17,633 units in March, down 12.7% year-on-year, ranking eighth. The biggest feature of Leiling is that there is no feature, and the twin engine model has increased its sales a lot, but it is difficult to say other characteristics.
Ninth place: Geely Emgrand; 16,336 units were sold in March
Geely Emgrand sold 16,336 vehicles in March, an increase of 23.6% year-on-year, and in the data officially reported by Geely Automobile, its sales have exceeded the 20,000-vehicle mark, surpassing Changan Yidong and even bydying the Bydir Qin series, but the retail sales data is much different from the previously disclosed data. However, with the development of Emgrand L and Emgrand New Energy, the sales volume of the Emgrand family is expected to further increase.
Tenth place: Toyota Corolla, sales of 15,474 units in March
Corolla, both in terms of ranking and sales data, has declined significantly, with sales of 15,474 vehicles in March, down 49.2% year-on-year, and the most obvious model in the top ten of the list, ranking only tenth, almost falling out of the top ten. Corolla's performance is due to the incoherence of factory production on the one hand, the untimely delivery due to the environmental shutdown, and on the other hand, the continuous development of new energy opponents.