Although everyone says that domestic brands have been in the inferior position in the car market compared to joint venture brands, in the years of the strong rise of domestic brands, we can also see that whether it is compact cars, B-class cars or medium and large cars, there are still "representative" models that can compete with joint venture brands for market share, such as the BYD Han we want to talk about today.
It should be known that in the independent brand, the price can exceed 200,000 medium-sized cars can be said to be one of the few, so when BYD Han launched the market, it still faced a lot of doubts, but this medium-sized car conquered the market with hardcore strength and was recognized by consumers. Since its launch in July 2020, BYD's monthly sales have been climbing, and since then, monthly sales have often exceeded 10,000 units.
In the past February, BYD Han's sales reached 9290 vehicles, up 84.8% year-on-year, far exceeding the market model. Since its listing, BYD Han's cumulative sales have exceeded 180,000 vehicles, setting a record for domestic medium and large cars.
Nowadays, BYD Han, as one of the few domestic medium and large cars in this segment of the market and joint ventures, luxury brands to grab the cake, is definitely a bellwether. In order to continue to maintain competitiveness in the market, BYD Han launched the DM-i/P model a few days ago, and the new car has opened pre-sale, with a pre-sale price range of 216,800-322,800 yuan, of which the pre-price of Han DM-i is 21.68-29.28 million yuan, and the pre-price of Han DM-p is 322,800 yuan.
It is worth noting that in the 10 hours after bydie Han DM-i and Han DM-p opened pre-sale, the cumulative orders for new cars exceeded 12,098, which shows the degree of popularity.
Obviously, judging from the orders that BYD Han DM-i/P has obtained, it can be foreseen that it has a lot of room for development in the medium and large car market in the future, after all, before that, BYD Han already has an excellent market reputation, providing strong support for DM-i/P models. The other is that the call for DM-i/P models has always been very high, after all, BYD's super hybrid system is indeed very powerful, and it is very attractive to any of its models.
Specifically, BYD Han DM-i offers four models, including the 121 km Premium, 121 km Premium, 121 km Premium and 242 km flagship, equipped with a plug-in hybrid system composed of 1.5T engine + motor, NEDC comprehensive cruising range of up to 1300 km, 100 km of power loss fuel consumption of 4.2L.
The Han DM-p has only 1 model, equipped with a 1.5T engine + front/rear dual motors, of which the maximum power of the front motor is 160kW, the maximum power of the rear motor is 200kW, the NEDC pure electric endurance is 202km, the zero hundred acceleration is 3.7 seconds, and the fuel consumption of 100 kilometers is 5.2L. The ultra-long endurance and ultra-low fuel consumption are in the middle of consumer pain points.
In addition, the two cars have only made some details adjustments and upgrades in terms of appearance, and the dimensions are also consistent, with a length, width and height of 4950 * 1910 * 1495mm, and a wheelbase of 2920mm.
Write at the end
In general, the product strength of Han DM-i and Han DM-p two new cars is beyond doubt, Han DM-i pays attention to fuel economy, Han DM-p emphasizes performance, and their arrival has a great impact on 300,000-level fuel vehicles.
On the other hand, with the arrival of DM-i/P, BYD Han will have fuel, pure electric, hybrid models, which can be said to be involved in every hot market segment at present, and I believe that after the new car is listed, it will also add bricks and tiles to BYD's sales, so that it has more say in the new energy vehicle market.
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