Thanks to BYD's launch of DM-i models in recent years and the recognition of a certain consumer market, the brand is also accelerating the update and layout of DM series models.
Following the Song PLUS and Qin PLUS, BYD recently announced that it will launch a new Han DM series model, and the official debut time is March 15.
Although the Han DM originally belonged to one of the Han new energy models, the Han DM was different from the Han EV in appearance, continuing the "Dragon Face" design language and matching the "big mouth" grille.
By comparing the new models, it can be seen that the new car has not made obvious adjustments, but has upgraded the details of the front bar and the middle net, so that the new car can maintain the design of the DM family and make the model more sporty.
In view of the mid-term redesign of the new car, the side of the body has not changed significantly, but it can be seen from the official picture that the new car will be replaced by a large-size sports hub, and more adjustments will be made to the rear to further enhance the texture of the new car.
In terms of size, the length, width and height of the reference model are 4960*1910*1495mm, and the wheelbase is 2920mm, which is not expected to change much.
As for the interior, the new car will continue the central control design of the current Han model, with a large-size floating central control screen with a minimalist interior shape.
Judging from the interior trailer, the new car still maintains the luxury technology style, highlights the luxury atmosphere of the model with brown leather seats, and will be equipped with a Tanner brand audio.
It is worth noting that the new car is replaced with integrated seats at the front and rear, and the sense of sporty atmosphere is more obvious.
Although there is no obvious upgrade in the appearance and interior of the new car, the new car upgrade is mainly highlighted in terms of power, and the whole series is equipped with Xiaoyun's new 1.5T engine + EHS145 hybrid system, of which the maximum engine power is 102 kilowatts.
Among them, the DM-i model has a maximum power of 145 kW and 160 kW; while the four-wheel drive version of the DM-p is equipped with an electric motor of 160 kW/200 kW front and rear, which accelerates by 3.7s per 100 km/h and supports electric four-wheel drive.
Endurance performance, according to the official introduction, the new car will reach 1300 kilometers, but also because the long-endurance version of Han DM-i contains 242km of WLTC pure electric mileage; while DM-p only 202km pure electric mileage.
From the perspective of positioning, although Han DM is a medium and large new energy car, it is more of a competition with the joint venture new energy car with its cross-level performance.
Honda Accord Hybrid
Guidance price: 19.98-25.98 million yuan
Toyota Camry Hybrid
Guidance price: 21.98-26.98 million yuan
Toyota Asian Dragon Dual Engine
Guidance price: 23.98-28.98 million yuan
Although BYD has launched a number of pure electric vehicle models and achieved a steady increase in market share, it seems that the DM series models under the brand have performed more prominently. According to the data, in January, qin PLUS DM-i global sales of 18449 vehicles, ranking 3rd in the list; Song PLUS DM-i followed by 4th, has successfully helped the brand to climb to the top of global sales.
It means that the DM series may be a more competitive model in BYD's current market, so the brand will accelerate the launch of the DM series models, in addition to the Han DM ushered in a new, Tang DM model is also on the road.
There is network news, the price of Han DM or 189,800-23.88 million yuan, compared with the current price of 22.28-24.28 million yuan, but also shows that the brand or by lowering the purchase threshold of new cars, in order to achieve the market competitiveness of the model, the new car is expected to be listed in April this year.
Netizen 1: 30-year-old appearance, 50-year-old interior, the appearance is not the same ah ~
Netizen 2: Qin PLUS+ sense of vision, looming online car figure.
Netizen 3: I have to admire BYD's product planning and new speed of chehai tactics.
Netizen 4: DM-i's rear details are much more exquisite than the current model! like.
Netizen 5: Don't take the price of the network seriously, BYD is so good to sell how can it be a big price reduction!
Netizen 6: My Song PLUS DM-i has waited for six months and has not picked up the car! Production capacity is worrying.