Affected by the latest brand product strategy, audi A1 and Q2 will not launch the next generation of models.
Markus Duesmann, CEO of Audi (Audi), said that the original factory intends to redefine the brand direction, in terms of product research and development, the medium and large cars as the main force, and will launch more new works. On the contrary, the entry-level model will be downsized, and the brand has been preliminarily determined that the A1 and Q2 will not launch a new generation, and the future Audi entry-level sedan and the holiday will be launched by A3 and Q3 as the main force.
Audi original factory believes that the "sacrifice" of the entry-level sedan A1 and the entry-level SUV model Q2 can be exchanged for the greater benefit of the brand, and more funds can be used to develop medium and large cars and flagship products. In addition, there are electric vehicles in the main direction of the future strategy, Audi's electrification goal is to launch new models from 2026 to pure electric, and finally in 2033, the goal of stopping the production of internal combustion engines will be completed.
The next new pure tram model, which is expected to be the Q6 e-rton, will be built on the PPE electric platform jointly developed by Audi and Porsche. Will use 800V electrical architecture, 350kW DC fast charging, it is currently estimated that the endurance of the new car will be different depending on the model, can reach 480 ~ 590km performance, is expected to meet with you before the first half of this year.